Advertising aims to inform customers about products and innovations and motivate them to purchase. Many daily ponder the best strategies to ensure advertising achieves the desired success. It must not be overlooked that numerous legal aspects must also be considered.
Advertising Law is a Cross-Sectional Legal Field
Advertising law is based on various legal sources. The most important are copyright law, competition law, and trademark law. Furthermore, there are also advertising-specific restrictions, such as those related to individuals or professions, products, or media.
In our series “Legal Considerations for Advertising,” we explain an aspect of this extensive and exciting topic in a short article every day.
See also:
- “Advertising and Copyright Law”
- “Advertising and Competition Law”
- “Advertising and Trademark Law”
- “Person- and Profession-Specific Advertising Restrictions”
- “Advertising Restrictions for Selected Independent Professions”
- “Advertising and Minors”
- “Advertising and Politicians”
- “Broadcast Advertising”
- “Advertising and Direct Marketing”
- “Online Advertising”
- “Advertising Restrictions and Prohibitions for Medicinal Products”
- “Advertising Restrictions and Prohibitions for Medical Devices”
- “Advertising and Alcoholic Beverages”
- “Advertising for Infant Formula”
- “Advertising Restrictions and Prohibitions for Tobacco Products”
- “Advertising for Motor Vehicles”
- “Gambling and Advertising”
