{"id":104284,"date":"2021-05-26T07:48:05","date_gmt":"2021-05-26T05:48:05","guid":{"rendered":"https:\/\/harlander-partner.eu\/%e5%95%86%e6%a8%99%e6%b3%95\/%e5%be%b7%e5%9c%8b%e5%95%86%e6%a8%99\/"},"modified":"2025-12-25T17:08:18","modified_gmt":"2025-12-25T16:08:18","slug":"%e5%be%b7%e5%9c%8b%e5%95%86%e6%a8%99","status":"publish","type":"page","link":"https:\/\/harlander-partner.eu\/zh-hant\/%e5%95%86%e6%a8%99%e6%b3%95\/%e5%be%b7%e5%9c%8b%e5%95%86%e6%a8%99\/","title":{"rendered":"\u5fb7\u570b\u5546\u6a19"},"content":{"rendered":"\n<div class=\"wp-block-yoast-seo-table-of-contents yoast-table-of-contents\"><h2>\u5fb7\u570b\u7684\u5546\u6a19<\/h2><ul><li><a href=\"#h-marken-in-deutschland\" data-level=\"2\">\u5fb7\u570b\u7684\u5546\u6a19<\/a><\/li><li><a href=\"#h-think-big\" data-level=\"2\">\u653e\u773c\u5168\u7403<\/a><ul><li><a href=\"#h-markenschutzgesetz\" data-level=\"3\">\u5546\u6a19\u4fdd\u8b77\u6cd5<\/a><\/li><li><a href=\"#h-verfahren-vor-dem-dpma\" data-level=\"3\">\u5728 DPMA \u4e4b\u524d\u7684\u7a0b\u5e8f<\/a><\/li><li><a href=\"#h-schutzdauer\" data-level=\"3\">\u4fdd\u8b77\u671f\u9650<\/a><\/li><li><a href=\"#h-gebuhren\" data-level=\"3\">\u8cbb\u7528<\/a><\/li><li><a href=\"#h-anwaltskosten\" data-level=\"3\">\u5f8b\u5e2b\u8cbb<\/a><\/li><li><a href=\"#h-vorteile-der-nationalen-registrierung\" data-level=\"3\">\u570b\u5bb6\u8a3b\u518a\u7684\u512a\u52e2<\/a><\/li><\/ul><\/li><li><a href=\"#h-alternative-eu-unionsmarke\" data-level=\"2\">\u66ff\u4ee3\u65b9\u6848\uff1a\u6b50\u76df\u5546\u6a19<\/a><\/li><\/ul><\/div>\n<a class=\"mr-cta-link mr-cta-button-cal\" href=\"#h2-booking\" title=\"\u514d\u8cbb\u521d\u6b21\u8aee\u8a62\"><span class=\"mr-cta-link-normal\">\u7acb\u5373\u9078\u64c7\u9810\u7d04\u6642\u9593\uff1a<\/span><span class=\"mr-cta-link-bold\">\u514d\u8cbb\u521d\u6b21\u8aee\u8a62<\/span><\/a>\n\n<h2 class=\"wp-block-heading\" id=\"h-marken-in-deutschland\">\u5fb7\u570b\u7684\u5546\u6a19<\/h2>\n\n<p>\u50c5\u5728\u5fb7\u570b\u6709\u6548\u7684\u570b\u5bb6\u5546\u6a19\u7684\u8a3b\u518a\u5fc5\u9808\u5728\u5fb7\u570b\u5c08\u5229\u5546\u6a19\u5c40 (DPMA) \u9032\u884c\u3002<\/p>\n\n<h2 class=\"wp-block-heading\" id=\"h-think-big\">\u653e\u773c\u5168\u7403<\/h2>\n\n<p>\u50c5\u8a3b\u518a\u4e00\u500b\u7d14\u7cb9\u7684\u5fb7\u570b\u5546\u6a19\u5c0d\u5f88\u5c11\u516c\u53f8\u6709\u610f\u7fa9\u3002\u5982\u679c\u4e0d\u662f\u50c5\u5728\u672c\u5730\u904b\u71df\uff0c\u5247\u5fc5\u9808\u8003\u616e\u66f4\u5927\u7684\u7bc4\u570d\u3002  <\/p>\n\n<p>\u56e0\u6b64\uff0c\u5c0d\u65bc\u5fb7\u8a9e\u7db2\u8def\u5546\u5e97\u7684\u904b\u71df\u5546\u4f86\u8aaa\uff0c\u4e0d\u50c5\u5fb7\u570b\uff0c\u800c\u4e14\u8ca1\u529b\u66f4\u96c4\u539a\u7684\u745e\u58eb\u4e5f\u5177\u6709\u91cd\u8981\u610f\u7fa9\u3002\u5373\u4f7f\u662f\u5c0f\u5c0f\u7684\u5967\u5730\u5229\u4e5f\u4f7f\u5e02\u5834\u64f4\u5927\u4e86 10%\u2014\u2014\u8ab0\u9858\u610f\u81ea\u9858\u653e\u68c4\u9019\u7a2e\u589e\u9577\uff1f\u6b64\u5916\uff0c\u5728\u6cd5\u570b\u3001\u7fa9\u5927\u5229\u3001\u76e7\u68ee\u5821\u3001\u8377\u862d\u548c\u6bd4\u5229\u6642\u4e5f\u6709\u5f88\u5927\u7684\u5fb7\u8a9e\u5340\u3002\u56e0\u6b64\uff0c\u6b50\u76df\u5546\u6a19\u8207\u745e\u58eb\u7684 IR \u5546\u6a19\u76f8\u7d50\u5408\uff0c\u6bd4\u7d14\u7cb9\u7684\u5fb7\u570b\u5546\u6a19\u66f4\u6709\u610f\u7fa9\u3002   <\/p>\n\n<p>\u53cd\u4e4b\uff0c\u5c0d\u65bc\u5728\u5168\u7403\u904b\u71df\u7684\u54c1\u724c\u4f86\u8aaa\uff0c\u4e00\u500b\u570b\u5bb6\u7684\u5fb7\u570b\u5546\u6a19\u4e5f\u53ef\u4ee5\u4f5c\u70ba\u984d\u5916\u7684\u4fdd\u8b77\u3002\u5982\u679c\u53ea\u6709\u4e00\u500b\u6b50\u76df\u5546\u6a19\uff0c\u4e26\u4e14\u8a72\u5546\u6a19\u4e1f\u5931\uff0c\u5247\u5546\u6a19\u4fdd\u8b77\u5c07\u5b8c\u5168\u55aa\u5931\u3002\u4f46\u662f\uff0c\u5982\u679c\u9084\u5b58\u5728\u5176\u4ed6\u570b\u5bb6\u5546\u6a19\uff0c\u5247\u6839\u64da\u5177\u9ad4\u60c5\u6cc1\uff0c\u53ea\u6703\u5931\u53bb\u5728\u4e00\u500b\u570b\u5bb6\u7684\u4fdd\u8b77\u3002\u7136\u800c\uff0c\u901a\u5e38\u53ea\u6709\u8ca1\u529b\u975e\u5e38\u96c4\u539a\u7684\u516c\u53f8\u624d\u80fd\u8ca0\u64d4\u5f97\u8d77\u9019\u7a2e\u5b89\u5168\u4fdd\u969c\u3002   <\/p>\n<a class=\"mr-cta-link mr-cta-button-cal\" href=\"#h2-booking\" title=\"\u514d\u8cbb\u521d\u6b21\u8aee\u8a62\"><span class=\"mr-cta-link-normal\">\u7acb\u5373\u9078\u64c7\u9810\u7d04\u6642\u9593\uff1a<\/span><span class=\"mr-cta-link-bold\">\u514d\u8cbb\u521d\u6b21\u8aee\u8a62<\/span><\/a>\n\n<h3 class=\"wp-block-heading\" id=\"h-markenschutzgesetz\">\u5546\u6a19\u4fdd\u8b77\u6cd5<\/h3>\n\n<p>\u5fb7\u570b\u570b\u5bb6\u5546\u6a19\u7684\u6cd5\u5f8b\u57fa\u790e\u5728\u5546\u6a19\u4fdd\u8b77\u6cd5\u4e2d\u660e\u78ba\u898f\u5b9a\u3002<\/p>\n\n<h3 class=\"wp-block-heading\" id=\"h-verfahren-vor-dem-dpma\">\u5728 DPMA \u4e4b\u524d\u7684\u7a0b\u5e8f<\/h3>\n\n<p>\u5728\u5fb7\u570b\u8a3b\u518a\u570b\u5bb6\u5546\u6a19\u7684\u7533\u8acb\u5fc5\u9808\u76f4\u63a5\u63d0\u4ea4\u7d66\u5fb7\u570b\u5c08\u5229\u5546\u6a19\u5c40 (DPMA)\u3002<\/p>\n\n<p>\u5fb7\u570b\u5c08\u5229\u5546\u6a19\u5c40\u9996\u5148\u5c0d\u7533\u8acb\u9032\u884c\u5f62\u5f0f\u5be9\u67e5\u548c\u5408\u6cd5\u6027\u5be9\u67e5\u3002\u5982\u679c\u6eff\u8db3\u6240\u6709\u8a3b\u518a\u8981\u6c42\uff0c\u5247\u8a72\u5546\u6a19\u5c07\u88ab\u8f38\u5165\u5230\u5fb7\u570b\u5546\u6a19\u8a3b\u518a\u7c3f\u4e2d\u3002 <\/p>\n\n<p>\u4e4b\u5f8c\uff0c\u5c07\u9032\u884c\u70ba\u671f\u4e09\u500b\u6708\u7684\u7570\u8b70\u671f\uff0c\u5728\u6b64\u671f\u9593\uff0c\u5148\u524d\u6b0a\u5229\u7684\u6301\u6709\u4eba\u53ef\u4ee5\u975e\u5e38\u5bb9\u6613\u5730\u5c0d\u65b0\u5546\u6a19\u63d0\u51fa\u7570\u8b70\uff0c\u4e26\u7533\u8acb\u8ffd\u6eaf\u64a4\u92b7\u8a3b\u518a\u3002\u5982\u679c\u63d0\u51fa\u7570\u8b70\uff0c\u5c07\u9032\u884c\u7368\u7acb\u7684\u7570\u8b70\u7a0b\u5e8f\u3002  <\/p>\n\n<p>\u4f46\u7570\u8b70\u4e26\u4e0d\u662f\u5148\u524d\u6b0a\u5229\u7684\u6301\u6709\u4eba\u5c0d\u65b0\u5546\u6a19\u63a1\u53d6\u884c\u52d5\u7684\u552f\u4e00\u9014\u5f91\u3002\u5373\u4f7f\u5728\u8a3b\u518a\u5f8c\u591a\u5e74\uff0c\u5148\u524d\u6b0a\u5229\u7684\u6301\u6709\u4eba\u4ecd\u7136\u53ef\u4ee5\u8d77\u8a34\u8981\u6c42\u64a4\u92b7\u5546\u6a19\u3002 <\/p>\n\n<p>\u56e0\u6b64\uff0c\u8868\u9762\u4e0a\u7684\u6210\u529f\u7d93\u9a57\u300c\u5546\u6a19\u8a3b\u518a\u300d\u65e2\u4e0d\u80fd\u9632\u6b62\u7570\u8b70\uff0c\u4e5f\u4e0d\u80fd\u9632\u6b62\u64a4\u92b7\u8a34\u8a1f\u3002\u539f\u56e0\u5f88\u7c21\u55ae\uff1a\u5c08\u5229\u5c40\u5728\u8a3b\u518a\u524d\u6839\u672c\u4e0d\u6703\u5be9\u67e5\u6700\u91cd\u8981\u7684\u554f\u984c\uff0c\u5373\u5546\u6a19\u662f\u5426\u4fb5\u72af\u4e86\u5148\u524d\u6b0a\u5229\u3002 <\/p>\n    <div class=\"mr-quote mrbg clearfix\">\n        <a class=\"mr-quote-person\" href=\"\/ueber-uns\/rechtsanwalt-peter-harlander\/\" title=\"Rechtsanwalt Peter Harlander\">\n            <img decoding=\"async\" class=\"mr-quote-person-img\" src=\"https:\/\/harlander-partner.eu\/wp-content\/themes\/harlander\/design\/ph100.webp\" width=\"100\"\n                 height=\"100\" loading=\"lazy\" alt=\"Rechtsanwalt Peter Harlander\">\n            <span class=\"mr-quote-person-text\">\n            Peter Harlander<br>\n            <span class=\"mr-quote-person-function\">Harlander &amp; Partner Rechtsanw\u00e4lte<\/span>\n        <\/span>\n        <\/a>\n        <span class=\"mr-quote-content\">\u201e\u53ea\u6709\u5728\u9032\u884c\u8a3b\u518a\u4e4b\u524d\u9032\u884c\u5c08\u696d\u7684\u8abf\u67e5\u624d\u80fd\u63d0\u4f9b\u91dd\u5c0d\u7570\u8b70\u548c\u64a4\u92b7\u8a34\u8a1f\u7684\u4fdd\u8b77\u3002\u201c<\/span>\n    <\/div>\n<a class=\"mr-cta-link mr-cta-button-cal\" href=\"#h2-booking\" title=\"\u514d\u8cbb\u521d\u6b21\u8aee\u8a62\"><span class=\"mr-cta-link-normal\">\u7acb\u5373\u9078\u64c7\u9810\u7d04\u6642\u9593\uff1a<\/span><span class=\"mr-cta-link-bold\">\u514d\u8cbb\u521d\u6b21\u8aee\u8a62<\/span><\/a>\n\n<h3 class=\"wp-block-heading\" id=\"h-schutzdauer\">\u4fdd\u8b77\u671f\u9650<\/h3>\n\n<p>\u570b\u5bb6\u5967\u5730\u5229\u5546\u6a19\u7684\u4fdd\u8b77\u671f\u70ba 10 \u5e74\uff0c\u4e26\u4e14\u53ef\u4ee5\u901a\u904e\u652f\u4ed8\u7e8c\u5c55\u8cbb\u7121\u9650\u6b21\u5730\u5ef6\u9577 10 \u5e74\u3002 <\/p>\n\n<h3 class=\"wp-block-heading\" id=\"h-gebuhren\">\u8cbb\u7528<\/h3>\n\n<p>\u8cbb\u7528\u53d6\u6c7a\u65bc\u8981\u8a3b\u518a\u7684\u985e\u5225\u6578\u91cf\u548c\u6240\u9078\u7684\u7a0b\u5e8f\u3002<\/p>\n\n<h3 class=\"wp-block-heading\" id=\"h-anwaltskosten\">\u5f8b\u5e2b\u8cbb<\/h3>\n\n<p>\u6211\u5011\u5c0d\u5546\u6a19\u5be9\u67e5\u548c\u5546\u6a19\u7533\u8acb\u7684\u5f8b\u5e2b\u4ee3\u7406\u7684\u8cbb\u7528\u53d6\u6c7a\u65bc\u5546\u6a19\u7533\u8acb\u7684\u8907\u96dc\u7a0b\u5ea6\u3002\u4f8b\u5982\uff0c\u5546\u6a19\u7533\u8acb\u4e5f\u53ef\u80fd\u5f15\u767c\u7af6\u722d\u6cd5\u554f\u984c\uff0c\u9019\u4e9b\u554f\u984c\u9700\u8981\u984d\u5916\u5be9\u67e5\u3002 <\/p>\n\n<h3 class=\"wp-block-heading\" id=\"h-vorteile-der-nationalen-registrierung\">\u570b\u5bb6\u8a3b\u518a\u7684\u512a\u52e2<\/h3>\n\n<p>\u570b\u5bb6\u5546\u6a19\u7533\u8acb\u7684\u4e3b\u8981\u512a\u9ede\u540c\u6642\u4e5f\u662f\u5176\u6700\u5927\u7684\u7f3a\u9ede\uff1a\u5730\u7406\u7bc4\u570d\u975e\u5e38\u6709\u9650\u3002\u96d6\u7136\u6b50\u76df\u5546\u6a19\u5c07\u6240\u6709\u6b50\u76df\u570b\u5bb6\u6240\u6709\u570b\u5bb6\u5546\u6a19\u8a3b\u518a\u7c3f\u4e2d\u7684\u5546\u6a19\u4f5c\u70ba\u300c\u5c0d\u624b\u300d\uff0c\u4f46\u5176\u4ed6\u570b\u5bb6\u5546\u6a19\u8a3b\u518a\u7c3f\u4e2d\u7684\u5546\u6a19\u5c0d\u65bc\u7d14\u7cb9\u7684\u570b\u5bb6\u5fb7\u570b\u5546\u6a19\u4f86\u8aaa\u4e0d\u662f\u554f\u984c\u3002 <\/p>\n<a class=\"mr-cta-link mr-cta-button-cal\" href=\"#h2-booking\" title=\"\u514d\u8cbb\u521d\u6b21\u8aee\u8a62\"><span class=\"mr-cta-link-normal\">\u7acb\u5373\u9078\u64c7\u9810\u7d04\u6642\u9593\uff1a<\/span><span class=\"mr-cta-link-bold\">\u514d\u8cbb\u521d\u6b21\u8aee\u8a62<\/span><\/a>\n\n<h2 class=\"wp-block-heading\" id=\"h-alternative-eu-unionsmarke\">\u66ff\u4ee3\u65b9\u6848\uff1a\u6b50\u76df\u5546\u6a19<\/h2>\n\n<p>\u5982\u679c\u76ee\u6a19\u662f\u5728\u591a\u500b\u6b50\u76df\u570b\u5bb6\/\u5730\u5340\u7372\u5f97\u5546\u6a19\u4fdd\u8b77\uff0c\u90a3\u9ebc\u6b50\u76df\u5546\u6a19\u662f\u570b\u5bb6\u5546\u6a19\u7684\u4e00\u500b\u6709\u8da3\u7684\u66ff\u4ee3\u65b9\u6848\u3002\u570b\u5bb6\u5546\u6a19\u63d0\u4f9b\u66f4\u9ad8\u7684\u5b89\u5168\u6027\uff0c\u56e0\u70ba\u8207\u6b50\u76df\u5546\u6a19\u4e0d\u540c\uff0c\u5b83\u5011\u4e0d\u53d7\u5916\u570b\u5546\u6a19\u8a3b\u518a\u7c3f\u4e2d\u5176\u4ed6\u570b\u5bb6\u5546\u6a19\u7684\u5f71\u97ff\u3002\u7136\u800c\uff0c\u6700\u9072\u5f9e\u7b2c\u4e09\u500b\u6b50\u76df\u570b\u5bb6\u958b\u59cb\uff0c\u6b50\u76df\u5546\u6a19\u5728\u50f9\u683c\u4e0a\u660e\u986f\u66f4\u4fbf\u5b9c\u3002  <\/p>\n\n<p>\u56e0\u6b64\uff0c\u5c0f\u516c\u53f8\u901a\u5e38\u51fa\u65bc\u6210\u672c\u539f\u56e0\u9078\u64c7\u6b50\u76df\u5546\u6a19\u3002<\/p>\n\n<h2 class=\"wp-block-heading\">\u66ff\u4ee3\u65b9\u6848\uff1a\u570b\u969b IR \u5546\u6a19<\/h2>\n\n<p>\u5c0d\u65bc\u975e\u5967\u5730\u5229\u4eba\u4f86\u8aaa\uff0c\u8a3b\u518a\u4e00\u500b\u4ee5\u5fb7\u570b\u70ba\u9069\u7528\u7bc4\u570d\u7684\u570b\u969b IR \u5546\u6a19\uff0c\u901a\u5e38\u6bd4\u8a3b\u518a\u4e00\u500b\u570b\u5bb6\u7684\u5fb7\u570b\u5546\u6a19\u66f4\u5bb9\u6613\u3002<\/p>\n<a class=\"mr-cta-link mr-cta-button-cal\" href=\"#h2-booking\" title=\"\u514d\u8cbb\u521d\u6b21\u8aee\u8a62\"><span class=\"mr-cta-link-normal\">\u7acb\u5373\u9078\u64c7\u9810\u7d04\u6642\u9593\uff1a<\/span><span class=\"mr-cta-link-bold\">\u514d\u8cbb\u521d\u6b21\u8aee\u8a62<\/span><\/a>\n","protected":false},"excerpt":{"rendered":"\u5fb7\u570b\u7684\u5546\u6a19 \u50c5\u5728\u5fb7\u570b\u6709\u6548\u7684\u570b\u5bb6\u5546\u6a19\u7684\u8a3b\u518a\u5fc5\u9808\u5728\u5fb7\u570b\u5c08\u5229\u5546\u6a19\u5c40 &#8230;","protected":false},"author":1,"featured_media":0,"parent":101819,"menu_order":129,"comment_status":"closed","ping_status":"open","template":"","meta":{"_acf_changed":false,"_uag_custom_page_level_css":"","footnotes":""},"categories":[1631],"tags":[],"class_list":["post-104284","page","type-page","status-publish","hentry","category-1631"],"acf":[],"uagb_featured_image_src":{"full":false,"thumbnail":false,"medium":false,"medium_large":false,"large":false,"1536x1536":false,"2048x2048":false,"336x":false,"352x":false,"woocommerce_thumbnail":false,"woocommerce_single":false,"woocommerce_gallery_thumbnail":false,"yarpp-thumbnail":false},"uagb_author_info":{"display_name":"Peter Harlander","author_link":"https:\/\/harlander-partner.eu\/zh-hant\/author\/secondpromotion\/"},"uagb_comment_info":0,"uagb_excerpt":"\u5fb7\u570b\u7684\u5546\u6a19 \u50c5\u5728\u5fb7\u570b\u6709\u6548\u7684\u570b\u5bb6\u5546\u6a19\u7684\u8a3b\u518a\u5fc5\u9808\u5728\u5fb7\u570b\u5c08\u5229\u5546\u6a19\u5c40 ...","_links":{"self":[{"href":"https:\/\/harlander-partner.eu\/zh-hant\/wp-json\/wp\/v2\/pages\/104284","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/harlander-partner.eu\/zh-hant\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/harlander-partner.eu\/zh-hant\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/harlander-partner.eu\/zh-hant\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/harlander-partner.eu\/zh-hant\/wp-json\/wp\/v2\/comments?post=104284"}],"version-history":[{"count":0,"href":"https:\/\/harlander-partner.eu\/zh-hant\/wp-json\/wp\/v2\/pages\/104284\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/harlander-partner.eu\/zh-hant\/wp-json\/wp\/v2\/pages\/101819"}],"wp:attachment":[{"href":"https:\/\/harlander-partner.eu\/zh-hant\/wp-json\/wp\/v2\/media?parent=104284"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/harlander-partner.eu\/zh-hant\/wp-json\/wp\/v2\/categories?post=104284"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/harlander-partner.eu\/zh-hant\/wp-json\/wp\/v2\/tags?post=104284"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}