{"id":133125,"date":"2026-04-03T09:00:00","date_gmt":"2026-04-03T07:00:00","guid":{"rendered":"https:\/\/harlander-partner.eu\/rekabet-hukuku\/%c2%a7-7-uwg-bir-isletmenin-kotulenmesi\/"},"modified":"2026-04-03T09:12:16","modified_gmt":"2026-04-03T07:12:16","slug":"%c2%a7-7-uwg-bir-isletmenin-kotulenmesi","status":"publish","type":"page","link":"https:\/\/harlander-partner.eu\/tr\/rekabet-hukuku\/%c2%a7-7-uwg-bir-isletmenin-kotulenmesi\/","title":{"rendered":"\u00a7 7 UWG \u2013 Bir \u0130\u015fletmenin K\u00f6t\u00fclenmesi"},"content":{"rendered":"\n<div class=\"wp-block-yoast-seo-table-of-contents yoast-table-of-contents\"><h2>\u00a7 7 UWG \u2013 Bir \u0130\u015fletmenin K\u00f6t\u00fclenmesi<\/h2><ul><li><a href=\"#h-begriff-der-herabsetzung-eines-unternehmens-nach-nbsp-7-nbsp-uwg\" data-level=\"2\">\u00a7 7 UWG uyar\u0131nca bir i\u015fletmenin k\u00f6t\u00fclenmesi kavram\u0131<\/a><\/li><li><a href=\"#h-handeln-zu-zwecken-des-wettbewerbs\" data-level=\"2\">Rekabet ama\u00e7l\u0131 hareket etmek<\/a><ul><li><a href=\"#h-wettbewerbsverhaltnis\" data-level=\"3\">Rekabet ili\u015fkisi<\/a><\/li><li><a href=\"#h-wettbewerbsabsicht\" data-level=\"3\">Rekabet niyeti<\/a><\/li><\/ul><\/li><li><a href=\"#h-tatsachenbehauptung\" data-level=\"2\">Olgu beyan\u0131<\/a><ul><li><a href=\"#h-objektive-nachprufbarkeit\" data-level=\"3\">Objektif do\u011frulanabilirlik<\/a><\/li><li><a href=\"#h-abgrenzung-zum-werturteil\" data-level=\"3\">De\u011fer yarg\u0131s\u0131ndan ay\u0131rt etme<\/a><\/li><\/ul><\/li><li><a href=\"#h-behauptung-und-verbreitung\" data-level=\"2\">\u0130ddia ve yayma<\/a><\/li><li><a href=\"#h-nicht-erweislich-wahr\" data-level=\"2\">Kan\u0131tlanabilir \u015eekilde Do\u011fru Olmayan<\/a><\/li><li><a href=\"#h-unternehmensbezug\" data-level=\"2\">\u0130\u015fletme ile ili\u015fki<\/a><\/li><li><a href=\"#h-eignung-zur-schadigung\" data-level=\"2\">Zarar verme uygunlu\u011fu<\/a><\/li><li><a href=\"#h-vertrauliche-mitteilungen-als-sonderfall\" data-level=\"2\">\u00d6zel bir durum olarak gizli bildirimler<\/a><ul><li><a href=\"#h-berechtigtes-interesse-der-beteiligten\" data-level=\"3\">\u0130lgili taraflar\u0131n me\u015fru menfaati<\/a><\/li><\/ul><\/li><li><a href=\"#h-nicht-erweislich-wahre-tatsachen-und-beweislast\" data-level=\"2\">Do\u011frulu\u011fu ispatlanamayan olgular ve ispat y\u00fck\u00fc<\/a><\/li><li><a href=\"#h-rechtsfolgen-bei-verstossen-gegen-nbsp-7-nbsp-uwg\" data-level=\"2\">\u00a7 7 UWG ihlallerinde hukuki sonu\u00e7lar<\/a><\/li><li><a href=\"#h-durchsetzung-der-anspruche\" data-level=\"2\">Taleplerin uygulanmas\u0131<\/a><ul><li><a href=\"#h-aktivlegitimation\" data-level=\"3\">Aktif dava ehliyeti<\/a><\/li><li><a href=\"#h-passivlegitimation\" data-level=\"3\">Pasif dava ehliyeti<\/a><\/li><\/ul><\/li><li><a href=\"#h-ihre-vorteile-mit-anwaltlicher-unterstutzung\" data-level=\"2\">Avukatl\u0131k Deste\u011fiyle Avantajlar\u0131n\u0131z<\/a><\/li><li><a href=\"#h-haufig-gestellte-fragen-faq\" data-level=\"2\">S\u0131k\u00e7a Sorulan Sorular \u2013 SSS<\/a><\/li><\/ul><\/div>\n\n<h2 class=\"wp-block-heading\" id=\"h-begriff-der-herabsetzung-eines-unternehmens-nach-nbsp-7-nbsp-uwg\"><a href=\"https:\/\/ris.bka.gv.at\/eli\/bgbl\/1984\/448\/P7\/NOR40245450\" type=\"link\" id=\"https:\/\/ris.bka.gv.at\/eli\/bgbl\/1984\/448\/P7\/NOR40245450\" target=\"_blank\" rel=\"noreferrer noopener\">\u00a7 7 UWG<\/a> uyar\u0131nca bir i\u015fletmenin k\u00f6t\u00fclenmesi kavram\u0131<\/h2>\n\n<p class=\"wp-block-paragraph\"><strong>Rekabette ger\u00e7ek d\u0131\u015f\u0131 veya ispatlanamayan olgu beyanlar\u0131, bir i\u015fletmenin itibar\u0131n\u0131 veya ekonomik konumunu zedelemeye uygunsa <\/strong><a href=\"https:\/\/ris.bka.gv.at\/eli\/bgbl\/1984\/448\/P7\/NOR40245450\" type=\"link\" id=\"https:\/\/ris.bka.gv.at\/eli\/bgbl\/1984\/448\/P7\/NOR40245450\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>\u00a7<\/strong> <strong>7<\/strong> <strong>UWG<\/strong><\/a><strong> uyar\u0131nca hukuka ayk\u0131r\u0131d\u0131r.<\/strong> Bu h\u00fck\u00fcm, i\u015fletmeleri rakiplerinin veya di\u011fer piyasa kat\u0131l\u0131mc\u0131lar\u0131n\u0131n bu t\u00fcr beyanlarla piyasa konumlar\u0131n\u0131 hedefli bir \u015fekilde etkilemelerine kar\u015f\u0131 korur. Burada \u00f6nemli olan fiilen bir zarar\u0131n meydana gelmi\u015f olmas\u0131 de\u011fil, beyan\u0131n <strong>objektif olarak bir zarara yol a\u00e7maya uygun olup olmad\u0131\u011f\u0131d\u0131r<\/strong>. \u0130\u015fletmenin kendisi, y\u00f6netimi ve sunulan mal veya hizmetler hakk\u0131ndaki beyanlar bu kapsamdad\u0131r. Hukuki de\u011ferlendirme i\u00e7in belirleyici olan, <strong>ortalama, tarafs\u0131z bir al\u0131c\u0131n\u0131n<\/strong> beyan\u0131 nas\u0131l anlad\u0131\u011f\u0131d\u0131r. G\u00f6r\u00fcn\u00fc\u015fte \u00f6znel olan de\u011ferlendirmeler bile, do\u011frulanabilir bir \u00f6z i\u00e7erdikleri takdirde olgu olarak kabul edilebilir.    <\/p>\n\n<div class=\"wp-block-uagb-container uagb-block-3019fe8e alignfull uagb-is-root-container\">\n<div class=\"wp-block-uagb-container uagb-block-32585033\">\n<p class=\"wp-block-paragraph\">\u00a7 7 UWG, bir i\u015fletmenin itibar\u0131n\u0131 veya ekonomik konumunu zedelemeye uygun olmas\u0131 durumunda, rekabet ortam\u0131nda o i\u015fletme hakk\u0131nda do\u011frulu\u011fu ispatlanamayan olgular\u0131n beyan edilmesini yasaklar.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-uagb-container uagb-block-45819ab6\"><picture>\n\t\t<source srcset=\"https:\/\/harlander-partner.eu\/wp-content\/uploads\/\u00a77-UWG-Kopie-352x198.webp\" >\n\t\t<img decoding=\"async\" class=\"mr-picture-small\" src=\"https:\/\/harlander-partner.eu\/wp-content\/uploads\/\u00a77-UWG-Kopie.webp\" alt=\"Rekabette itibar zedeleyici beyanlara kar\u015f\u0131 koruma: \u00a7 7 UWG uyar\u0131nca \u015fartlar ve hukuki sonu\u00e7lar basit\u00e7e a\u00e7\u0131klanm\u0131\u015ft\u0131r.\" >\n\t<\/picture>\n<\/div>\n<\/div>\n    <div class=\"mr-quote mrbg clearfix\">\n        <a class=\"mr-quote-person\" href=\"\/ueber-uns\/rechtsanwalt-peter-harlander\/\" title=\"Rechtsanwalt Peter Harlander\">\n            <img decoding=\"async\" class=\"mr-quote-person-img\" src=\"https:\/\/harlander-partner.eu\/wp-content\/themes\/harlander\/design\/ph100.webp\" width=\"100\"\n                 height=\"100\" loading=\"lazy\" alt=\"Rechtsanwalt Peter Harlander\">\n            <span class=\"mr-quote-person-text\">\n            Peter Harlander<br>\n            <span class=\"mr-quote-person-function\">Harlander &amp; Partner Rechtsanw\u00e4lte<\/span>\n        <\/span>\n        <\/a>\n        <span class=\"mr-quote-content\">\u201eG\u00f6r\u00fc\u015f bildirmek serbesttir. Bir de\u011ferlendirmenin olgu olarak anla\u015f\u0131labildi\u011fi durumlarda sorunlar ortaya \u00e7\u0131kar.  \u201c<\/span>\n    <\/div>\n<a class=\"mr-cta-link mr-cta-button-cal\" href=\"#h2-booking\" title=\"\u00dccretsiz ilk g\u00f6r\u00fc\u015fme\"><span class=\"mr-cta-link-normal\">\u015eimdi istedi\u011finiz tarihi se\u00e7in:<\/span><span class=\"mr-cta-link-bold\">\u00dccretsiz ilk g\u00f6r\u00fc\u015fme<\/span><\/a>\n\n<h2 class=\"wp-block-heading\" id=\"h-handeln-zu-zwecken-des-wettbewerbs\">Rekabet ama\u00e7l\u0131 hareket etmek<\/h2>\n\n<p class=\"wp-block-paragraph\"><strong>Bir beyan, ancak rekabet ama\u00e7l\u0131 yap\u0131lm\u0131\u015fsa \u00a7<\/strong> <strong>7<\/strong> <strong>UWG<\/strong> kapsam\u0131na girer. Bu \u00f6zellik, incelemenin merkezi \u00e7\u0131k\u0131\u015f noktas\u0131n\u0131 olu\u015fturur ve iki temel \u015farttan meydana gelir: <strong>rekabet ili\u015fkisi<\/strong> ve <strong>rekabet niyeti<\/strong>.<\/p>\n\n<p class=\"wp-block-paragraph\">Rekabet ortam\u0131nda bir eylemden s\u00f6z edilebilmesi i\u00e7in <strong>her iki unsurun da kar\u015f\u0131lanmas\u0131<\/strong> gerekir. Bir yandan ilgili taraflar\u0131n ekonomik bir ili\u015fki i\u00e7inde olmas\u0131, di\u011fer yandan eylemin fiilen rekabeti etkilemeyi ama\u00e7lamas\u0131 gerekir.  <\/p>\n\n<h3 class=\"wp-block-heading\" id=\"h-wettbewerbsverhaltnis\">Rekabet ili\u015fkisi<\/h3>\n\n<p class=\"wp-block-paragraph\"><strong>\u0130ki i\u015fletme ayn\u0131 m\u00fc\u015fteriler veya pazarlar i\u00e7in yar\u0131\u015ft\u0131\u011f\u0131nda bir rekabet ili\u015fkisi mevcuttur.<\/strong>  Bu durumda, bir i\u015fletmenin her \u00f6nlemi otomatik olarak di\u011ferinin \u015fans\u0131n\u0131 etkiler.<\/p>\n\n<p class=\"wp-block-paragraph\">Burada dar anlamda do\u011frudan bir rekabet gerekli de\u011fildir. Ekonomik \u00e7\u0131karlar\u0131n \u00f6rt\u00fc\u015fmesi yeterlidir. Bir beyan rekabeti kayd\u0131rmaya uygunsa, dolayl\u0131 bir ili\u015fki de yeterli olur.  <\/p>\n\n<p class=\"wp-block-paragraph\">\u00d6zellikle <strong>avantaj ve dezavantaj aras\u0131ndaki etkile\u015fim<\/strong> \u00f6nemlidir:<\/p>\n\n<ul class=\"wp-block-list\">\n<li>Bir i\u015fletme beyan yoluyla dikkat veya g\u00fcven kazan\u0131rsa,<\/li>\n\n\n\n<li>ba\u015fka bir i\u015fletme muhtemelen m\u00fc\u015fteri veya itibar kaybeder.<\/li>\n<\/ul>\n    <div class=\"mr-quote mrbg clearfix\">\n        <a class=\"mr-quote-person\" href=\"\/ueber-uns\/rechtsanwalt-sebastian-riedlmair\/\" title=\"Rechtsanwalt Sebastian Riedlmair\">\n            <img decoding=\"async\" class=\"mr-quote-person-img\" src=\"https:\/\/harlander-partner.eu\/wp-content\/themes\/harlander\/design\/sr100.webp\" width=\"100\"\n                 height=\"100\" loading=\"lazy\" alt=\"Rechtsanwalt Sebastian Riedlmair\">\n            <span class=\"mr-quote-person-text\">\n            Sebastian Riedlmair<br>\n            <span class=\"mr-quote-person-function\">Harlander &amp; Partner Rechtsanw\u00e4lte<\/span>\n        <\/span>\n        <\/a>\n        <span class=\"mr-quote-content\">\u201eKlasik bir rakip s\u00f6z konusu olmasa bile bir rekabet ili\u015fkisi do\u011fabilir. Belirleyici olan her zaman eylemin piyasay\u0131 etkileyip etkilemedi\u011fidir. \u201c<\/span>\n    <\/div>\n\n<h3 class=\"wp-block-heading\" id=\"h-wettbewerbsabsicht\">Rekabet niyeti<\/h3>\n\n<p class=\"wp-block-paragraph\"><strong>Rekabet ili\u015fkisinin yan\u0131 s\u0131ra \u00a7 7 UWG bir rekabet niyeti gerektirir.<\/strong>  Dolay\u0131s\u0131yla, eylemi ger\u00e7ekle\u015ftiren ki\u015fi en az\u0131ndan rekabeti etkileme amac\u0131n\u0131 da g\u00fctmelidir.<\/p>\n\n<p class=\"wp-block-paragraph\">Ba\u015fka motifler de rol oynasa bile, bu niyetin <strong>karar verici unsurlardan biri olmas\u0131<\/strong> yeterlidir. Eylemin m\u00fcnhas\u0131ran rekabet nedenleriyle ger\u00e7ekle\u015ftirilmesi \u015fart de\u011fildir. <\/p>\n\n<p class=\"wp-block-paragraph\">Uygulamada, \u00f6zellikle rakipler hakk\u0131ndaki a\u015fa\u011f\u0131lay\u0131c\u0131 beyanlarda rekabet niyeti s\u0131kl\u0131kla varsay\u0131l\u0131r. Bir rakibi kamuoyu \u00f6n\u00fcnde ele\u015ftiren ki\u015fi, genellikle en az\u0131ndan ekonomik \u00e7\u0131karlar da g\u00fctmektedir. <\/p>\n\n<p class=\"wp-block-paragraph\">Dikkat edilmesi gerekenler:<\/p>\n\n<ul class=\"wp-block-list\">\n<li><strong>Kar elde etme niyeti gerekli de\u011fildir<\/strong><\/li>\n\n\n\n<li><strong>Kendi i\u015fletmesi i\u00e7in dolayl\u0131 avantajlar da yeterlidir<\/strong><\/li>\n<\/ul>\n\n<p class=\"wp-block-paragraph\">Ekonomik bir ama\u00e7 g\u00fctmeyen, tamamen nesnel bilgilendirme gibi durumlarda rekabet niyeti tamamen eksikse, ilgili ki\u015fi bu norma dayanamaz. <\/p>\n\n<h2 class=\"wp-block-heading\" id=\"h-tatsachenbehauptung\">Olgu beyan\u0131<\/h2>\n\n<p class=\"wp-block-paragraph\"><strong>\u00a7<\/strong> 7 <strong>UWG sadece olgu beyanlar\u0131n\u0131 kapsar, salt g\u00f6r\u00fc\u015fleri kapsamaz.<\/strong> <\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Bir beyan, do\u011frulanabilir bir i\u00e7eri\u011fe sahipse ve do\u011fru veya yanl\u0131\u015f oldu\u011fu tespit edilebiliyorsa bir olgu beyan\u0131 mevcuttur.<\/strong> Belirleyici olan se\u00e7ilen ifade de\u011fil, <strong>beyan\u0131n objektif i\u00e7eri\u011fidir<\/strong>. G\u00f6r\u00fcn\u00fc\u015fte de\u011ferlendirme i\u00e7eren beyanlar bile, somut ve do\u011frulanabilir durumlara y\u00f6nelik olduklar\u0131nda bu kapsama girebilir. <\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Yasa bu ba\u011flamda, \u00a7 7 UWG kapsam\u0131na girebilecek \u00fc\u00e7 t\u00fcr beyan\u0131 a\u00e7\u0131k\u00e7a birbirinden ay\u0131r\u0131r.<\/strong> Bunlar\u0131n her biri i\u015fletme \u00e7evresindeki farkl\u0131 referans noktalar\u0131na ili\u015fkindir. <\/p>\n\n<ul class=\"wp-block-list\">\n<li><strong>\u0130\u015fletmeci ve sahip hakk\u0131ndaki beyanlar<\/strong><br\/>Burada s\u00f6z konusu olan, i\u015fletmeyi ta\u015f\u0131yan ve d\u0131\u015far\u0131ya kar\u015f\u0131 temsil eden ki\u015fidir. <strong>Ekonomik g\u00fcvenilirlik, ticari davran\u0131\u015flar veya mali istikrar<\/strong> hakk\u0131ndaki beyanlar, m\u00fc\u015fterilerin ve i\u015f ortaklar\u0131n\u0131n g\u00fcvenini \u00f6nemli \u00f6l\u00e7\u00fcde etkileyebilir. <\/li>\n\n\n\n<li><strong>\u00dcr\u00fcnler ve hizmetler hakk\u0131ndaki beyanlar<\/strong><br\/>\u00dcr\u00fcnler veya hizmetler hakk\u0131ndaki beyanlar, bir i\u015fletmenin piyasa performans\u0131n\u0131 ilgilendirir. Bunlar aras\u0131nda \u00f6zellikle sat\u0131n alma kararlar\u0131n\u0131 do\u011frudan etkileyebilecek <strong>kalite, g\u00fcvenlik veya i\u015flevsellik<\/strong> bilgileri yer al\u0131r. <\/li>\n\n\n\n<li><strong>\u0130\u015fletme y\u00f6neticileri hakk\u0131ndaki beyanlar<\/strong><br\/>\u0130\u015fletme y\u00f6neticileri i\u015fletmenin d\u0131\u015f imaj\u0131n\u0131 \u015fekillendirir. Onlar\u0131n <strong>yetkinli\u011fi, d\u00fcr\u00fcstl\u00fc\u011f\u00fc veya davran\u0131\u015flar\u0131<\/strong> hakk\u0131ndaki beyanlar genellikle t\u00fcm i\u015fletmeye olan g\u00fcveni do\u011frudan etkiler. <\/li>\n<\/ul>\n\n<h3 class=\"wp-block-heading\" id=\"h-objektive-nachprufbarkeit\">Objektif do\u011frulanabilirlik<\/h3>\n\n<p class=\"wp-block-paragraph\"><strong>Sadece objektif olarak do\u011frulanabilir beyanlar olgu kavram\u0131 kapsam\u0131na girer.<\/strong>  Dolay\u0131s\u0131yla bir beyan; kan\u0131tlar, veriler veya somut durumlar temelinde kontrol edilebilmelidir. Kontrol\u00fcn kolay veya zor olmas\u0131 \u00f6nemli de\u011fildir. Tek belirleyici olan, <strong>do\u011fru veya yanl\u0131\u015f \u015feklinde net bir tespitin m\u00fcmk\u00fcn olmas\u0131d\u0131r<\/strong>.  <\/p>\n\n<p class=\"wp-block-paragraph\">Baz\u0131 \u00f6rnekler aradaki fark\u0131 netle\u015ftirmektedir:<\/p>\n\n<ul class=\"wp-block-list\">\n<li><strong>\u201c\u00dcr\u00fcn sa\u011fl\u0131\u011fa zararl\u0131 maddeler i\u00e7eriyor\u201d ifadesi do\u011frulanabilirdir<\/strong><\/li>\n\n\n\n<li><strong>\u201c\u00dcr\u00fcn k\u00f6t\u00fc\u201d ifadesi genellikle \u00f6znel bir de\u011ferlendirme olarak kal\u0131r<\/strong><\/li>\n<\/ul>\n\n<p class=\"wp-block-paragraph\">Uygulamada objektif do\u011frulanabilirlik merkezi bir rol oynar. <\/p>\n\n<h3 class=\"wp-block-heading\" id=\"h-abgrenzung-zum-werturteil\">De\u011fer yarg\u0131s\u0131ndan ay\u0131rt etme<\/h3>\n\n<p class=\"wp-block-paragraph\"><strong>Her olumsuz beyan otomatik olarak hukuka ayk\u0131r\u0131 de\u011fildir.<\/strong> Yasa, <strong>olgu beyanlar\u0131 <\/strong>ile <strong>saf de\u011fer yarg\u0131lar\u0131<\/strong> aras\u0131nda net bir ayr\u0131m yapar.<\/p>\n\n<p class=\"wp-block-paragraph\">Bir de\u011fer yarg\u0131s\u0131 ki\u015fisel bir g\u00f6r\u00fc\u015f\u00fc veya de\u011ferlendirmeyi ifade eder. Bu t\u00fcr beyanlar\u0131n objektif olarak do\u011fru veya yanl\u0131\u015f oldu\u011fu kan\u0131tlanamaz. Bu nedenle prensip olarak \u00a7 7 UWG kapsam\u0131na girmezler.  <\/p>\n\n<p class=\"wp-block-paragraph\">Ancak s\u0131n\u0131rlar genellikle belirsizdir. Bir\u00e7ok beyan hem <strong>\u00f6znel unsurlar hem de do\u011frulanabilir i\u00e7erikler<\/strong> bar\u0131nd\u0131r\u0131r. Bu t\u00fcr durumlarda hangi k\u0131sm\u0131n a\u011f\u0131r bast\u0131\u011f\u0131na bak\u0131l\u0131r.  <\/p>\n\n<p class=\"wp-block-paragraph\">Uygulama i\u00e7in \u00f6nemli olan \u015fudur:<\/p>\n\n<ul class=\"wp-block-list\">\n<li>Bir <strong>olgu do\u011frulanabilir bir i\u00e7erik<\/strong> bar\u0131nd\u0131rd\u0131\u011f\u0131 anda \u00a7 7 UWG devreye girer<\/li>\n\n\n\n<li><strong>Saf g\u00f6r\u00fc\u015f a\u00e7\u0131klamalar\u0131 <\/strong>prensip olarak<strong> hukuka uygundur<\/strong><\/li>\n<\/ul>\n\n<p class=\"wp-block-paragraph\">Do\u011fru s\u0131n\u0131fland\u0131rma, genellikle bir beyan\u0131n kabul edilebilirli\u011fine ve dolay\u0131s\u0131yla olas\u0131 hukuki sonu\u00e7lara karar verir.<\/p>\n\n<h2 class=\"wp-block-heading\" id=\"h-behauptung-und-verbreitung\">\u0130ddia ve yayma<\/h2>\n\n<p class=\"wp-block-paragraph\">Olgular\u0131n hem iddia edilmesi hem de yay\u0131lmas\u0131 \u00a7 7 UWG kapsam\u0131ndad\u0131r. Her iki varyant da itibar zedeleyici bir bilginin dola\u015f\u0131ma girmesine neden olur. <\/p>\n\n<p class=\"wp-block-paragraph\">Bir ki\u015fi bir olguyu <strong>kendi beyan\u0131 olarak ortaya koydu\u011funda veya savundu\u011funda<\/strong> bir <strong>iddia<\/strong> s\u00f6z konusudur. Ki\u015finin bilgiyi kendisinin kontrol etmi\u015f olmas\u0131 veya sadece devralm\u0131\u015f olmas\u0131 fark etmez. <\/p>\n\n<p class=\"wp-block-paragraph\">Ba\u015fkas\u0131na ait bir beyan <strong>\u00fc\u00e7\u00fcnc\u00fc ki\u015filere aktar\u0131ld\u0131\u011f\u0131nda<\/strong> bir <strong>yayma<\/strong> s\u00f6z konusudur. Sadece anlatmaya devam etmek veya al\u0131nt\u0131 yapmak bile sorumluluk do\u011furmak i\u00e7in yeterli olabilir. <\/p>\n\n<p class=\"wp-block-paragraph\">Tipik durumlar \u015funlard\u0131r:<\/p>\n\n<ul class=\"wp-block-list\">\n<li><strong>M\u00fc\u015fteri g\u00f6r\u00fc\u015fmelerinde rakipler hakk\u0131ndaki olumsuz beyanlar\u0131n aktar\u0131lmas\u0131<\/strong><\/li>\n\n\n\n<li><strong>Reklam veya sunumlarda ba\u015fkalar\u0131n\u0131n iddialar\u0131n\u0131n devral\u0131nmas\u0131<\/strong><\/li>\n<\/ul>\n    <div class=\"mr-quote mrbg clearfix\">\n        <a class=\"mr-quote-person\" href=\"\/ueber-uns\/rechtsanwalt-peter-harlander\/\" title=\"Rechtsanwalt Peter Harlander\">\n            <img decoding=\"async\" class=\"mr-quote-person-img\" src=\"https:\/\/harlander-partner.eu\/wp-content\/themes\/harlander\/design\/ph100.webp\" width=\"100\"\n                 height=\"100\" loading=\"lazy\" alt=\"Rechtsanwalt Peter Harlander\">\n            <span class=\"mr-quote-person-text\">\n            Peter Harlander<br>\n            <span class=\"mr-quote-person-function\">Harlander &amp; Partner Rechtsanw\u00e4lte<\/span>\n        <\/span>\n        <\/a>\n        <span class=\"mr-quote-content\">\u201eBelirleyici olan, bilginin d\u0131\u015far\u0131ya s\u0131zmas\u0131 ve ilgili i\u015fletmeyi zedelemeye uygun olmas\u0131d\u0131r.\u201c<\/span>\n    <\/div>\n<a class=\"mr-cta-link mr-cta-button-cal\" href=\"#h2-booking\" title=\"\u00dccretsiz ilk g\u00f6r\u00fc\u015fme\"><span class=\"mr-cta-link-normal\">\u015eimdi istedi\u011finiz tarihi se\u00e7in:<\/span><span class=\"mr-cta-link-bold\">\u00dccretsiz ilk g\u00f6r\u00fc\u015fme<\/span><\/a>\n\n<h2 class=\"wp-block-heading\" id=\"h-nicht-erweislich-wahr\">Kan\u0131tlanabilir \u015eekilde Do\u011fru Olmayan<\/h2>\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n<h2 class=\"wp-block-heading\" id=\"h-unternehmensbezug\">\u0130\u015fletme ile ili\u015fki<\/h2>\n\n<p class=\"wp-block-paragraph\"><strong>\u00a7 7 UWG anlam\u0131ndaki i\u015fletme kavram\u0131 geni\u015f yorumlanmal\u0131d\u0131r.<\/strong> B\u00fcy\u00fckl\u00fc\u011f\u00fcne, hukuki formuna veya kar elde etme niyetine bak\u0131lmaks\u0131z\u0131n her t\u00fcrl\u00fc <strong>ba\u011f\u0131ms\u0131z ekonomik faaliyeti<\/strong> kapsar. Tek belirleyici olan, birinin <strong>piyasada faaliyet g\u00f6stermesi ve hizmet sunmas\u0131d\u0131r<\/strong>. <\/p>\n\n<p class=\"wp-block-paragraph\">Koruma kapsam\u0131, <strong>ekonomik olarak faaliyet g\u00f6steren t\u00fcm akt\u00f6rlerin itibar zedeleyici beyanlara kar\u015f\u0131 korunmas\u0131<\/strong> i\u00e7in bilin\u00e7li olarak geni\u015f tutulmu\u015ftur.<\/p>\n\n<p class=\"wp-block-paragraph\">\u0130\u015fletme kavram\u0131na \u00f6zellikle \u015funlar dahildir:<\/p>\n\n<ul class=\"wp-block-list\">\n<li><strong>\u015eah\u0131s \u015firketleri, GmbH&#8217;lar, AG&#8217;ler ve adi ortakl\u0131klar<\/strong><\/li>\n\n\n\n<li><strong>Avukatlar, doktorlar veya mali m\u00fc\u015favirler gibi serbest meslek sahipleri<\/strong><\/li>\n\n\n\n<li><strong>Ekonomik faaliyette bulunduklar\u0131 s\u00fcrece dernekler veya kurulu\u015flar<\/strong><\/li>\n<\/ul>\n\n<p class=\"wp-block-paragraph\">Bir i\u015fletmenin b\u00fcy\u00fck veya k\u00fc\u00e7\u00fck olmas\u0131 belirleyici de\u011fildir. Ek i\u015f olarak y\u00fcr\u00fct\u00fclen bir faaliyet bile, <strong>s\u00fcreklilik arz ediyorsa ve piyasada yer al\u0131yorsa<\/strong> i\u015fletme olarak kabul edilebilir. <\/p>\n\n<p class=\"wp-block-paragraph\">\u0130\u015fletme ili\u015fkisi i\u00e7in \u00f6nemli olan \u015fudur: <strong>Beyan, somut bir ekonomik faaliyete veya onun sahibine y\u00f6nelik olmal\u0131d\u0131r.<\/strong> Ortalama bir al\u0131c\u0131 hangi i\u015fletmenin kastedildi\u011fini anlad\u0131\u011f\u0131 anda yeterli ili\u015fki mevcut demektir.<\/p>\n\n<h2 class=\"wp-block-heading\" id=\"h-eignung-zur-schadigung\">Zarar verme uygunlu\u011fu<\/h2>\n\n<p class=\"wp-block-paragraph\"><strong>Her ele\u015ftirel beyan yasak de\u011fildir, sadece zarar verme potansiyeli olanlar yasakt\u0131r.<\/strong> Beyan, bir i\u015fletmenin <strong>itibar\u0131n\u0131, kredisini veya ekonomik ba\u015far\u0131s\u0131n\u0131<\/strong> zedelemeye uygun olmal\u0131d\u0131r.<\/p>\n\n<p class=\"wp-block-paragraph\">Burada fiilen bir zarar\u0131n meydana gelmi\u015f olmas\u0131 \u00f6nemli de\u011fildir. Tek \u00f6l\u00e7\u00fct, <strong>zedeleme i\u00e7in objektif uygunluktur<\/strong>. <\/p>\n\n<p class=\"wp-block-paragraph\">B\u00f6yle bir uygunluk genellikle \u015fu durumlarda mevcuttur:<\/p>\n\n<ul class=\"wp-block-list\">\n<li><strong>M\u00fc\u015fterilerin sat\u0131n almaktan vazge\u00e7irilmesi ihtimali varsa<\/strong><\/li>\n\n\n\n<li><strong>Ciddiyet veya kalite konusunda \u015f\u00fcpheler uyand\u0131r\u0131l\u0131yorsa<\/strong><\/li>\n<\/ul>\n\n<p class=\"wp-block-paragraph\">De\u011ferlendirme <strong>ortalama bir al\u0131c\u0131n\u0131n<\/strong> bak\u0131\u015f a\u00e7\u0131s\u0131yla yap\u0131l\u0131r. Belirleyici olan, beyan\u0131n somut ba\u011flamda nas\u0131l bir etki yaratt\u0131\u011f\u0131 ve nas\u0131l anla\u015f\u0131ld\u0131\u011f\u0131d\u0131r. <\/p>\n\n<h2 class=\"wp-block-heading\" id=\"h-vertrauliche-mitteilungen-als-sonderfall\">\u00d6zel bir durum olarak gizli bildirimler  <\/h2>\n\n<p class=\"wp-block-paragraph\"><strong>Her a\u015fa\u011f\u0131lay\u0131c\u0131 beyan ayn\u0131 sertlikte ele al\u0131nmaz.<\/strong> \u00a7 7 UWG, farkl\u0131 kurallar\u0131n ge\u00e7erli oldu\u011fu gizli bildirim \u015feklinde bir <strong>\u00f6zel durum<\/strong> tan\u0131r.<\/p>\n\n<p class=\"wp-block-paragraph\">Bilgiler <strong>sadece net bir \u015fekilde s\u0131n\u0131rland\u0131r\u0131lm\u0131\u015f bir ki\u015fi grubuna aktar\u0131ld\u0131\u011f\u0131nda<\/strong> ve bu s\u0131rada fark edilebilir bir g\u00fcven ili\u015fkisi mevcut oldu\u011funda b\u00f6yle bir bildirim s\u00f6z konusudur. Mevcut ticari ili\u015fkiler kapsam\u0131ndaki uyar\u0131lar veya dahili koordinasyonlar buna tipik \u00f6rneklerdir. <\/p>\n\n<p class=\"wp-block-paragraph\">Kanun koyucu burada, i\u015fletmelerin belirli durumlarda <strong>a\u00e7\u0131k ve ayn\u0131 zamanda korunan bir bilgi al\u0131\u015fveri\u015fine ihtiya\u00e7 duyduklar\u0131n\u0131<\/strong> g\u00f6z \u00f6n\u00fcnde bulundurur. Bu nedenle, kamuya a\u00e7\u0131k beyanlara k\u0131yasla daha esnek \u015fartlar ge\u00e7erlidir. <\/p>\n\n<p class=\"wp-block-paragraph\">Gizli bir bildirimin s\u00f6z konusu olmas\u0131 i\u00e7in belirli ko\u015fullar\u0131n yerine getirilmesi gerekir:<\/p>\n\n<ul class=\"wp-block-list\">\n<li><strong>Bildirim belirli, s\u0131n\u0131rl\u0131 bir ki\u015fi grubuna y\u00f6neliktir<\/strong><\/li>\n\n\n\n<li><strong>Gizlilik; anla\u015fmadan, ko\u015fullardan veya sekt\u00f6r team\u00fcllerinden kaynaklanmaktad\u0131r<\/strong><\/li>\n<\/ul>\n\n<p class=\"wp-block-paragraph\">Buna kar\u015f\u0131l\u0131k, sadece ki\u015fisel bir ili\u015fki yeterli de\u011fildir. Tek ba\u015f\u0131na bir tan\u0131\u015f\u0131kl\u0131k veya arkada\u015fl\u0131k hen\u00fcz hukuki bir gizlilik te\u015fkil etmez. Belirleyici olan, bildirimi yapan ki\u015finin bilginin gizli tutulaca\u011f\u0131n\u0131 <strong>makul bir \u015fekilde varsay\u0131p varsayamayaca\u011f\u0131d\u0131r<\/strong>.  <\/p>\n\n<h3 class=\"wp-block-heading\" id=\"h-berechtigtes-interesse-der-beteiligten\">\u0130lgili taraflar\u0131n me\u015fru menfaati  <\/h3>\n\n<p class=\"wp-block-paragraph\"><strong>Gizlili\u011fin yan\u0131 s\u0131ra yasa, bildirime y\u00f6nelik me\u015fru bir menfaat gerektirir.<\/strong>  Hem bildirimi yapan\u0131n hem de al\u0131c\u0131n\u0131n, bilginin neden aktar\u0131ld\u0131\u011f\u0131na dair anla\u015f\u0131labilir bir nedeni olmal\u0131d\u0131r.<\/p>\n\n<p class=\"wp-block-paragraph\">Bildirim <strong>ekonomik kararlar\u0131n al\u0131nmas\u0131n\u0131 sa\u011flamaya veya riskleri \u00f6nlemeye<\/strong> hizmet ediyorsa b\u00f6yle bir menfaat mevcuttur. Dolay\u0131s\u0131yla ama\u00e7 sadece k\u00f6t\u00fclemek de\u011fil, nesnel bilgilendirmedir. <\/p>\n\n<p class=\"wp-block-paragraph\">Tipik durumlar \u015funlard\u0131r:<\/p>\n\n<ul class=\"wp-block-list\">\n<li><strong>\u0130\u015f ortaklar\u0131ndaki olas\u0131 sorunlara kar\u015f\u0131 uyar\u0131lar<\/strong><\/li>\n\n\n\n<li><strong>Kendi ticari kararlar\u0131n\u0131 g\u00fcvence alt\u0131na almaya y\u00f6nelik bilgiler<\/strong><\/li>\n<\/ul>\n\n<p class=\"wp-block-paragraph\">Ancak gizlilik ve me\u015fru menfaat bir arada bulundu\u011funda, beyan bu \u00f6zel kural\u0131n esnek \u015fartlar\u0131ndan yararlan\u0131r.<\/p>\n\n<h2 class=\"wp-block-heading\" id=\"h-nicht-erweislich-wahre-tatsachen-und-beweislast\">Do\u011frulu\u011fu ispatlanamayan olgular ve ispat y\u00fck\u00fc<\/h2>\n\n<p class=\"wp-block-paragraph\">\u00a7 7 UWG sadece ger\u00e7ek d\u0131\u015f\u0131 olgu beyanlar\u0131n\u0131 de\u011fil, do\u011frulu\u011fu ispatlanamayan beyanlar\u0131 da kapsar. Bu nedenle belirleyici olan beyan\u0131n yanl\u0131\u015f olmas\u0131 de\u011fil, uyu\u015fmazl\u0131k durumunda do\u011frulu\u011funun kan\u0131tlan\u0131p kan\u0131tlanamad\u0131\u011f\u0131d\u0131r. <\/p>\n\n<p class=\"wp-block-paragraph\">Bir i\u015fletme hakk\u0131nda a\u015fa\u011f\u0131lay\u0131c\u0131 bir olgu beyan\u0131 yayan ki\u015fi, prensip olarak bu beyan\u0131n do\u011frulu\u011funa dair ispat y\u00fck\u00fcn\u00fc kendisi ta\u015f\u0131r. Bu do\u011fruluk ispat\u0131 ba\u015far\u0131lamazsa beyan hukuka ayk\u0131r\u0131d\u0131r. <\/p>\n\n<p class=\"wp-block-paragraph\">Bu noktada \u00f6nemli olanlar:<\/p>\n\n<ul class=\"wp-block-list\">\n<li><strong>Sadece yanl\u0131\u015f beyanlar de\u011fil, do\u011frulu\u011fu kan\u0131tlanamayan beyanlar da yasakt\u0131r<\/strong><\/li>\n\n\n\n<li><strong>Sadece \u015f\u00fcphe veya kulaktan dolma bilgiler yeterli de\u011fildir<\/strong><\/li>\n\n\n\n<li><strong>\u0130yi niyet bile sorumluluktan korumaz<\/strong><\/li>\n<\/ul>\n\n<p class=\"wp-block-paragraph\">Gizli bildirimlerde bir istisna ge\u00e7erlidir: Burada prensip olarak ilgili taraf beyan\u0131n ger\u00e7ek d\u0131\u015f\u0131 oldu\u011funu kan\u0131tlamal\u0131d\u0131r. Do\u011fruluk kan\u0131tlanamazsa beyan hukuken ge\u00e7ersiz say\u0131l\u0131r. <\/p>\n\n<h2 class=\"wp-block-heading\" id=\"h-rechtsfolgen-bei-verstossen-gegen-nbsp-7-nbsp-uwg\">\u00a7 7 UWG ihlallerinde hukuki sonu\u00e7lar<\/h2>\n\n<p class=\"wp-block-paragraph\"><strong>Bir ihlal, net ve geni\u015f kapsaml\u0131 taleplere yol a\u00e7ar.<\/strong>  Ma\u011fdur i\u015fletmeler hukuka ayk\u0131r\u0131 beyanlara kar\u015f\u0131 aktif olarak kendilerini savunabilirler.<\/p>\n\n<p class=\"wp-block-paragraph\">Bu noktada birka\u00e7 hukuki imkan \u00f6n plandad\u0131r:<\/p>\n\n<ul class=\"wp-block-list\">\n<li>Yay\u0131lmay\u0131 derhal durdurmak i\u00e7in <strong>menetme<\/strong><\/li>\n\n\n\n<li>Yanl\u0131\u015f beyanlar\u0131 d\u00fczeltmek i\u00e7in <strong>tekzip ve bunun yay\u0131nlanmas\u0131<\/strong><\/li>\n\n\n\n<li>Ekonomik bir dezavantaj olu\u015fmu\u015fsa <strong>tazminat<\/strong><\/li>\n<\/ul>\n\n<p class=\"wp-block-paragraph\"><strong>Gizli bildirimlerde ise baz\u0131 \u00f6zellikler ge\u00e7erlidir:<\/strong><\/p>\n\n<ul class=\"wp-block-list\">\n<li><strong>Tazminat<\/strong>, ek olarak <strong>bildirimi yapan\u0131n yanl\u0131\u015fl\u0131\u011f\u0131 bildi\u011fini veya bilmesi gerekti\u011fini<\/strong> \u015fart ko\u015far<\/li>\n<\/ul>\n\n<p class=\"wp-block-paragraph\">Bu farklar, yasan\u0131n <strong>kamuya a\u00e7\u0131k ve gizli beyanlar aras\u0131nda bilin\u00e7li bir ayr\u0131m yapt\u0131\u011f\u0131n\u0131<\/strong> g\u00f6stermektedir. <strong>Kamuya a\u00e7\u0131k k\u00f6t\u00fclemeler sert bir \u015fekilde yapt\u0131r\u0131ma tabi tutulurken<\/strong>, hukuk <strong>gizli bildirimlerde<\/strong> bilgi al\u0131\u015fveri\u015findeki <strong>me\u015fru menfaati<\/strong> daha fazla dikkate al\u0131r. <\/p>\n\n<h2 class=\"wp-block-heading\" id=\"h-durchsetzung-der-anspruche\">Taleplerin uygulanmas\u0131<\/h2>\n\n<p class=\"wp-block-paragraph\"><strong>Ma\u011fdur i\u015fletmeler haklar\u0131n\u0131 aktif olarak aramal\u0131d\u0131r.<\/strong>  Yasa net haklar sunsa da, kendi eylemi olmaks\u0131z\u0131n hukuka ayk\u0131r\u0131 bir beyan genellikle varl\u0131\u011f\u0131n\u0131 s\u00fcrd\u00fcr\u00fcr ve etkisini g\u00f6stermeye devam eder.<\/p>\n\n<p class=\"wp-block-paragraph\">Uygulamada hak arama s\u00fcreci genellikle birka\u00e7 ad\u0131mda ger\u00e7ekle\u015fir. \u0130lk olarak, meseleyi h\u0131zl\u0131ca \u00e7\u00f6zmek i\u00e7in s\u0131kl\u0131kla bir <strong>mahkeme d\u0131\u015f\u0131 ihtar<\/strong> yap\u0131l\u0131r. Kar\u015f\u0131 taraf tepki vermezse veya yetersiz kal\u0131rsa yarg\u0131 yoluna ba\u015fvurulur.  <\/p>\n\n<p class=\"wp-block-paragraph\">Tipik \u00f6nlemler \u015funlard\u0131r:<\/p>\n\n<ul class=\"wp-block-list\">\n<li><strong>Menetme talebi i\u00e7eren avukat ihtarname yaz\u0131s\u0131<\/strong><\/li>\n\n\n\n<li><strong>Yay\u0131lman\u0131n devam etmesi durumunda yarg\u0131 s\u00fcrecinin ba\u015flat\u0131lmas\u0131<\/strong><\/li>\n<\/ul>\n\n<p class=\"wp-block-paragraph\">\u0130tibar zedeleyici beyanlar genellikle h\u0131zla yay\u0131ld\u0131\u011f\u0131 ve geri al\u0131nmas\u0131 zor oldu\u011fu i\u00e7in h\u0131zl\u0131 hareket etmek kritik \u00f6nem ta\u015f\u0131r.<\/p>\n\n<h3 class=\"wp-block-heading\" id=\"h-aktivlegitimation\">Aktif dava ehliyeti  <\/h3>\n\n<p class=\"wp-block-paragraph\"><strong>Aktif dava ehliyetine sahip olan, <\/strong><strong>hukuka ayk\u0131r\u0131 beyandan etkilenen <\/strong>ve bu nedenle<strong> hak iddia edebilecek olan <\/strong><strong>ki\u015fi veya i\u015fletmedir.<\/strong> Yani mesele, <strong>k\u00f6t\u00fclemeye kar\u015f\u0131 dava a\u00e7maya hukuken kimin yetkili oldu\u011fudur<\/strong>.<\/p>\n\n<p class=\"wp-block-paragraph\">Burada sadece resmi i\u015fletme yap\u0131lar\u0131 \u00f6nemli de\u011fildir. Belirleyici olan, <strong>ekonomik konumu fiilen zedelenen<\/strong> ki\u015fidir. <\/p>\n\n<p class=\"wp-block-paragraph\">Uygulamada bu \u015fu anlama gelir:<\/p>\n\n<ul class=\"wp-block-list\">\n<li><strong>M\u00fcnferit i\u015f alanlar\u0131 da etkilenebilir<\/strong><\/li>\n\n\n\n<li><strong>\u0130\u015fletme sahipleri veya y\u00f6netici ki\u015filer de hak sahibi olabilir<\/strong><\/li>\n<\/ul>\n\n<p class=\"wp-block-paragraph\">Aktif dava ehliyeti, beyan nedeniyle itibar\u0131 veya ekonomik konumu zedelenen taraf\u0131n bizzat hareket etmesini sa\u011flar.<\/p>\n\n<h3 class=\"wp-block-heading\" id=\"h-passivlegitimation\">Pasif dava ehliyeti<\/h3>\n\n<p class=\"wp-block-paragraph\"><strong>Pasif dava ehliyetine sahip olan, hukuka ayk\u0131r\u0131 beyanda bulunan veya bunu yayan ki\u015fi veya i\u015fletmedir.<\/strong>  Menetme, tekzip veya tazminat talepleri bu tarafa y\u00f6neltilir.<\/p>\n\n<p class=\"wp-block-paragraph\">Basit\u00e7e ifade etmek gerekirse pasif dava ehliyeti \u015fudur: <strong>Hak ihlaline kim sebep oldu ve bunun sorumlulu\u011funu kim \u00fcstlenmeli.<\/strong> Burada sadece as\u0131l kaynak \u00f6nemli de\u011fildir. Beyan\u0131 yaymaya devam eden ki\u015filer de sorumlu olabilir. <\/p>\n\n<p class=\"wp-block-paragraph\">Tipik durumlar \u015funlard\u0131r:<\/p>\n\n<ul class=\"wp-block-list\">\n<li><strong>Reklam veya sat\u0131\u015fta rakipler hakk\u0131ndaki beyanlar\u0131 kullanan i\u015fletmeler<\/strong><\/li>\n\n\n\n<li><strong>Yanl\u0131\u015f bilgileri aktif olarak aktaran ki\u015filer<\/strong><\/li>\n<\/ul>\n\n<p class=\"wp-block-paragraph\">Belirleyici olan, yay\u0131lmaya kimin katk\u0131da bulundu\u011fu ve b\u00f6ylece hukuka ayk\u0131r\u0131 durumu kimin s\u00fcrd\u00fcrd\u00fc\u011f\u00fcd\u00fcr.<\/p>\n\n<h2 class=\"wp-block-heading\" id=\"h-ihre-vorteile-mit-anwaltlicher-unterstutzung\">Avukatl\u0131k Deste\u011fiyle Avantajlar\u0131n\u0131z<\/h2>\n\n<p class=\"wp-block-paragraph\"><strong>K\u00f6t\u00fcleyici beyanlar nedeniyle ya\u015fanan hukuki uyu\u015fmazl\u0131klar karma\u015f\u0131kt\u0131r ve genellikle zaman a\u00e7\u0131s\u0131ndan kritiktir.<\/strong>  K\u00fc\u00e7\u00fck ifade farkl\u0131l\u0131klar\u0131 bile bir beyan\u0131n serbest olup olmad\u0131\u011f\u0131na veya ciddi hak taleplerine yol a\u00e7\u0131p a\u00e7mayaca\u011f\u0131na karar verebilir. Ayn\u0131 zamanda ma\u011fdurlar, daha fazla zarar\u0131 \u00f6nlemek i\u00e7in h\u0131zl\u0131 tepki vermelidir. <\/p>\n\n<p class=\"wp-block-paragraph\">Deneyimli bir avukat, <strong>hukuka ayk\u0131r\u0131 bir olgu beyan\u0131n\u0131n mevcut olup olmad\u0131\u011f\u0131n\u0131 hedefli bir \u015fekilde inceler<\/strong>, ba\u015far\u0131 \u015fans\u0131n\u0131 de\u011ferlendirir ve haklar\u0131 kararl\u0131l\u0131kla uygular. Ayn\u0131 \u015fekilde, kendi itibar\u0131n\u0131 etkili bir \u015fekilde korumak ve ekonomik dezavantajlar\u0131 s\u0131n\u0131rlamak i\u00e7in d\u00fc\u015f\u00fcn\u00fclm\u00fc\u015f bir strateji merkezi bir rol oynar. <\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Avukat deste\u011fiyle \u00f6zellikle \u015fu avantajlardan yararlan\u0131rs\u0131n\u0131z:<\/strong><\/p>\n\n<ul class=\"wp-block-list\">\n<li>Durumunuzun <strong>h\u0131zl\u0131 de\u011ferlendirilmesi <\/strong>ve <strong>net eylem \u00f6nerisi<\/strong><\/li>\n\n\n\n<li>Kar\u015f\u0131 tarafa kar\u015f\u0131 <strong>menetme, tekzip ve tazminat haklar\u0131n\u0131n uygulanmas\u0131<\/strong><\/li>\n\n\n\n<li>\u0130\u015fletme itibar\u0131n\u0131z\u0131n s\u00fcrd\u00fcr\u00fclebilir \u015fekilde korunmas\u0131 i\u00e7in <strong>stratejik ileti\u015fim<\/strong><\/li>\n<\/ul>\n    <div class=\"mr-quote mrbg clearfix\">\n        <a class=\"mr-quote-person\" href=\"\/ueber-uns\/rechtsanwalt-sebastian-riedlmair\/\" title=\"Rechtsanwalt Sebastian Riedlmair\">\n            <img decoding=\"async\" class=\"mr-quote-person-img\" src=\"https:\/\/harlander-partner.eu\/wp-content\/themes\/harlander\/design\/sr100.webp\" width=\"100\"\n                 height=\"100\" loading=\"lazy\" alt=\"Rechtsanwalt Sebastian Riedlmair\">\n            <span class=\"mr-quote-person-text\">\n            Sebastian Riedlmair<br>\n            <span class=\"mr-quote-person-function\">Harlander &amp; Partner Rechtsanw\u00e4lte<\/span>\n        <\/span>\n        <\/a>\n        <span class=\"mr-quote-content\">\u201eK\u00f6t\u00fcleme vakalar\u0131nda genellikle ilk g\u00fcnlerdeki do\u011fru strateji belirleyicidir. Erken hareket eden, sadece haklar\u0131n\u0131 de\u011fil, itibar\u0131n\u0131 da kal\u0131c\u0131 olarak korur. \u201c<\/span>\n    <\/div>\n<a class=\"mr-cta-link mr-cta-button-cal\" href=\"#h2-booking\" title=\"\u00dccretsiz ilk g\u00f6r\u00fc\u015fme\"><span class=\"mr-cta-link-normal\">\u015eimdi istedi\u011finiz tarihi se\u00e7in:<\/span><span class=\"mr-cta-link-bold\">\u00dccretsiz ilk g\u00f6r\u00fc\u015fme<\/span><\/a>\n\n<h2 class=\"wp-block-heading\" id=\"h-haufig-gestellte-fragen-faq\">S\u0131k\u00e7a Sorulan Sorular \u2013 SSS<\/h2>\n<div class=\"wp-block-uagb-faq uagb-faq__outer-wrap uagb-block-972c8b74 uagb-faq-icon-row uagb-faq-layout-accordion uagb-faq-expand-first-true uagb-faq-inactive-other-true uagb-faq__wrap uagb-buttons-layout-wrap uagb-faq-equal-height     \" data-faqtoggle=\"true\" role=\"tablist\"><script type=\"application\/ld+json\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@type\":\"FAQPage\",\"@id\":\"https:\\\/\\\/harlander-partner.eu\\\/tr\\\/rekabet-hukuku\\\/%c2%a7-7-uwg-bir-isletmenin-kotulenmesi\\\/\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"\\u00a7 7 UWG uyar\\u0131nca bir i\\u015fletmenin k\\u00f6t\\u00fclenmesi ne zaman s\\u00f6z konusu olur?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Rekabet ortam\\u0131nda bir i\\u015fletme, sahibi veya y\\u00f6neticisi ya da mallar\\u0131 veya hizmetleri hakk\\u0131nda <strong>ger\\u00e7ek d\\u0131\\u015f\\u0131 veya do\\u011frulu\\u011fu ispatlanamayan olgular<\\\/strong> iddia edildi\\u011finde veya yay\\u0131ld\\u0131\\u011f\\u0131nda ve bu beyan <strong>itibar\\u0131 veya ekonomik konumu zedelemeye uygunsa<\\\/strong> bir k\\u00f6t\\u00fcleme s\\u00f6z konusudur.\"}},{\"@type\":\"Question\",\"name\":\"G\\u00f6r\\u00fc\\u015fler veya sert ele\\u015ftiriler de \\u00a7 7 UWG kapsam\\u0131nda m\\u0131d\\u0131r?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Her olumsuz beyan bu h\\u00fck\\u00fcm kapsam\\u0131na girmez. \\u00d6zellikle <strong>olgu beyanlar\\u0131<\\\/strong>, yani do\\u011frulanabilir i\\u00e7eri\\u011fe sahip beyanlar kapsanmaktad\\u0131r. <strong>Saf g\\u00f6r\\u00fc\\u015fler veya de\\u011fer yarg\\u0131lar\\u0131<\\\/strong> prensip olarak bu kapsama girmez. Ancak bir beyan do\\u011frulanabilir bir olgu \\u00f6z\\u00fc i\\u00e7eriyorsa \\u00a7 7 UWG uygulanabilir olabilir.  \"}},{\"@type\":\"Question\",\"name\":\"Bir Google yorumu veya bir sosyal medya payla\\u015f\\u0131m\\u0131 bile sorunlu olabilir mi?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Evet. <strong>\\u00c7evrimi\\u00e7i de\\u011ferlendirmeler, LinkedIn payla\\u015f\\u0131mlar\\u0131 veya di\\u011fer sosyal medya g\\u00f6nderileri<\\\/strong> de sadece g\\u00f6r\\u00fc\\u015f i\\u00e7ermeyip <strong>do\\u011frulanabilir olgular<\\\/strong> iddia ettiklerinde ve bir i\\u015fletmenin itibar\\u0131na zarar verebildiklerinde hukuken ilgili olabilirler.\"}},{\"@type\":\"Question\",\"name\":\"Sadece ba\\u015fkalar\\u0131n\\u0131n iddialar\\u0131n\\u0131 aktarmam yeterli mi?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Hay\\u0131r. Ba\\u015fkalar\\u0131na ait <strong>beyanlar\\u0131n yay\\u0131lmas\\u0131<\\\/strong> da hukuken sorunlu olabilir. Bir i\\u015fletme hakk\\u0131ndaki iddialar\\u0131 \\u00fc\\u00e7\\u00fcnc\\u00fc ki\\u015filere aktaran ki\\u015fi, beyan\\u0131 kendisinin uydurmad\\u0131\\u011f\\u0131n\\u0131 kolayca ileri s\\u00fcremez. \"}},{\"@type\":\"Question\",\"name\":\"Bir beyan\\u0131n do\\u011fru oldu\\u011funu kim ispatlamal\\u0131d\\u0131r?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"\\u00a7 7 UWG'de prensip olarak <strong>beyanda bulunan ki\\u015fi ispat y\\u00fck\\u00fcn\\u00fc ta\\u015f\\u0131r<\\\/strong>. Dolay\\u0131s\\u0131yla, a\\u015fa\\u011f\\u0131lay\\u0131c\\u0131 bir olgu beyan\\u0131 yayan ki\\u015fi, uyu\\u015fmazl\\u0131k durumunda <strong>bunun do\\u011frulu\\u011funu kan\\u0131tlamal\\u0131d\\u0131r<\\\/strong>. <strong>Gizli bildirimlerde<\\\/strong> bundan farkl\\u0131 \\u00f6zellikler ge\\u00e7erlidir.  \"}},{\"@type\":\"Question\",\"name\":\"Gizli bildirimlerde ne ge\\u00e7erlidir?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Gizli bir bildirim bir <strong>\\u00f6zel durumdur<\\\/strong>. Sadece bilgi <strong>belirli bir ki\\u015fi grubuna<\\\/strong> y\\u00f6neltildi\\u011finde ve gizli tutulaca\\u011f\\u0131 a\\u00e7\\u0131k\\u00e7a kararla\\u015ft\\u0131r\\u0131ld\\u0131\\u011f\\u0131nda, ko\\u015fullardan net bir \\u015fekilde anla\\u015f\\u0131ld\\u0131\\u011f\\u0131nda veya ticari team\\u00fcllere g\\u00f6re mevcut oldu\\u011funda s\\u00f6z konusu olur. Ek olarak, bildirime y\\u00f6nelik <strong>me\\u015fru bir menfaat<\\\/strong> gereklidir.  \"}},{\"@type\":\"Question\",\"name\":\"Ma\\u011fdur bir i\\u015fletmenin hangi haklar\\u0131 vard\\u0131r?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Ma\\u011fdur i\\u015fletmeler \\u00f6zellikle <strong>menetme<\\\/strong>, <strong>tekzip ve bunun yay\\u0131nlanmas\\u0131<\\\/strong> ile yasal \\u015fartlar alt\\u0131nda <strong>tazminat<\\\/strong> talep edebilirler. Hak arama s\\u00fcreci genellikle mahkeme d\\u0131\\u015f\\u0131nda ba\\u015flar; bu yeterli olmazsa yarg\\u0131 yoluna gidilir. \"}},{\"@type\":\"Question\",\"name\":\"\\u0130\\u015fletmem hakk\\u0131nda yanl\\u0131\\u015f iddialar yay\\u0131ld\\u0131\\u011f\\u0131nda ne yapmal\\u0131y\\u0131m?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Beyan\\u0131 derhal <strong>ekran g\\u00f6r\\u00fcnt\\u00fcleri, e-postalar veya tan\\u0131klar<\\\/strong> yoluyla g\\u00fcvence alt\\u0131na al\\u0131n, yay\\u0131lma yolunu belgeleyin ve <strong>mahkeme d\\u0131\\u015f\\u0131 bir giri\\u015fim veya ihtiyati tedbirin<\\\/strong> mant\\u0131kl\\u0131 olup olmad\\u0131\\u011f\\u0131n\\u0131 h\\u0131zl\\u0131ca kontrol ettirin. \\u0130tibar zedeleyici beyanlarda h\\u0131z genellikle en \\u00f6nemli fakt\\u00f6rd\\u00fcr. \"}}]}<\/script><div class=\"wp-block-uagb-faq-child uagb-faq-child__outer-wrap uagb-faq-item uagb-block-6b30bb7b \" role=\"tab\" tabindex=\"0\"><div class=\"uagb-faq-questions-button uagb-faq-questions\">\t\t\t<span class=\"uagb-icon uagb-faq-icon-wrap\">\n\t\t\t\t\t\t\t\t<svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewBox= \"0 0 448 512\"><path d=\"M432 256c0 17.69-14.33 32.01-32 32.01H256v144c0 17.69-14.33 31.99-32 31.99s-32-14.3-32-31.99v-144H48c-17.67 0-32-14.32-32-32.01s14.33-31.99 32-31.99H192v-144c0-17.69 14.33-32.01 32-32.01s32 14.32 32 32.01v144h144C417.7 224 432 238.3 432 256z\"><\/path><\/svg>\n\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<span class=\"uagb-icon-active uagb-faq-icon-wrap\">\n\t\t\t\t\t\t\t\t<svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewBox= \"0 0 448 512\"><path d=\"M400 288h-352c-17.69 0-32-14.32-32-32.01s14.31-31.99 32-31.99h352c17.69 0 32 14.3 32 31.99S417.7 288 400 288z\"><\/path><\/svg>\n\t\t\t\t\t\t\t<\/span>\n\t\t\t<span class=\"uagb-question\">\u00a7 7 UWG uyar\u0131nca bir i\u015fletmenin k\u00f6t\u00fclenmesi ne zaman s\u00f6z konusu olur?<\/span><\/div><div class=\"uagb-faq-content\"><p>Rekabet ortam\u0131nda bir i\u015fletme, sahibi veya y\u00f6neticisi ya da mallar\u0131 veya hizmetleri hakk\u0131nda <strong>ger\u00e7ek d\u0131\u015f\u0131 veya do\u011frulu\u011fu ispatlanamayan olgular<\/strong> iddia edildi\u011finde veya yay\u0131ld\u0131\u011f\u0131nda ve bu beyan <strong>itibar\u0131 veya ekonomik konumu zedelemeye uygunsa<\/strong> bir k\u00f6t\u00fcleme s\u00f6z konusudur.<\/p><\/div><\/div><div class=\"wp-block-uagb-faq-child uagb-faq-child__outer-wrap uagb-faq-item uagb-block-5426c70c \" role=\"tab\" tabindex=\"0\"><div class=\"uagb-faq-questions-button uagb-faq-questions\">\t\t\t<span class=\"uagb-icon uagb-faq-icon-wrap\">\n\t\t\t\t\t\t\t\t<svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewBox= \"0 0 448 512\"><path d=\"M432 256c0 17.69-14.33 32.01-32 32.01H256v144c0 17.69-14.33 31.99-32 31.99s-32-14.3-32-31.99v-144H48c-17.67 0-32-14.32-32-32.01s14.33-31.99 32-31.99H192v-144c0-17.69 14.33-32.01 32-32.01s32 14.32 32 32.01v144h144C417.7 224 432 238.3 432 256z\"><\/path><\/svg>\n\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<span class=\"uagb-icon-active uagb-faq-icon-wrap\">\n\t\t\t\t\t\t\t\t<svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewBox= \"0 0 448 512\"><path d=\"M400 288h-352c-17.69 0-32-14.32-32-32.01s14.31-31.99 32-31.99h352c17.69 0 32 14.3 32 31.99S417.7 288 400 288z\"><\/path><\/svg>\n\t\t\t\t\t\t\t<\/span>\n\t\t\t<span class=\"uagb-question\">G\u00f6r\u00fc\u015fler veya sert ele\u015ftiriler de \u00a7 7 UWG kapsam\u0131nda m\u0131d\u0131r?<\/span><\/div><div class=\"uagb-faq-content\"><p>Her olumsuz beyan bu h\u00fck\u00fcm kapsam\u0131na girmez. \u00d6zellikle <strong>olgu beyanlar\u0131<\/strong>, yani do\u011frulanabilir i\u00e7eri\u011fe sahip beyanlar kapsanmaktad\u0131r. <strong>Saf g\u00f6r\u00fc\u015fler veya de\u011fer yarg\u0131lar\u0131<\/strong> prensip olarak bu kapsama girmez. Ancak bir beyan do\u011frulanabilir bir olgu \u00f6z\u00fc i\u00e7eriyorsa \u00a7 7 UWG uygulanabilir olabilir.  <\/p><\/div><\/div><div class=\"wp-block-uagb-faq-child uagb-faq-child__outer-wrap uagb-faq-item uagb-block-af2c5f4e \" role=\"tab\" tabindex=\"0\"><div class=\"uagb-faq-questions-button uagb-faq-questions\">\t\t\t<span class=\"uagb-icon uagb-faq-icon-wrap\">\n\t\t\t\t\t\t\t\t<svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewBox= \"0 0 448 512\"><path d=\"M432 256c0 17.69-14.33 32.01-32 32.01H256v144c0 17.69-14.33 31.99-32 31.99s-32-14.3-32-31.99v-144H48c-17.67 0-32-14.32-32-32.01s14.33-31.99 32-31.99H192v-144c0-17.69 14.33-32.01 32-32.01s32 14.32 32 32.01v144h144C417.7 224 432 238.3 432 256z\"><\/path><\/svg>\n\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<span class=\"uagb-icon-active uagb-faq-icon-wrap\">\n\t\t\t\t\t\t\t\t<svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewBox= \"0 0 448 512\"><path d=\"M400 288h-352c-17.69 0-32-14.32-32-32.01s14.31-31.99 32-31.99h352c17.69 0 32 14.3 32 31.99S417.7 288 400 288z\"><\/path><\/svg>\n\t\t\t\t\t\t\t<\/span>\n\t\t\t<span class=\"uagb-question\">Bir Google yorumu veya bir sosyal medya payla\u015f\u0131m\u0131 bile sorunlu olabilir mi?<\/span><\/div><div class=\"uagb-faq-content\"><p>Evet. <strong>\u00c7evrimi\u00e7i de\u011ferlendirmeler, LinkedIn payla\u015f\u0131mlar\u0131 veya di\u011fer sosyal medya g\u00f6nderileri<\/strong> de sadece g\u00f6r\u00fc\u015f i\u00e7ermeyip <strong>do\u011frulanabilir olgular<\/strong> iddia ettiklerinde ve bir i\u015fletmenin itibar\u0131na zarar verebildiklerinde hukuken ilgili olabilirler.<\/p><\/div><\/div><div class=\"wp-block-uagb-faq-child uagb-faq-child__outer-wrap uagb-faq-item uagb-block-d298f0ea \" role=\"tab\" tabindex=\"0\"><div class=\"uagb-faq-questions-button uagb-faq-questions\">\t\t\t<span class=\"uagb-icon uagb-faq-icon-wrap\">\n\t\t\t\t\t\t\t\t<svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewBox= \"0 0 448 512\"><path d=\"M432 256c0 17.69-14.33 32.01-32 32.01H256v144c0 17.69-14.33 31.99-32 31.99s-32-14.3-32-31.99v-144H48c-17.67 0-32-14.32-32-32.01s14.33-31.99 32-31.99H192v-144c0-17.69 14.33-32.01 32-32.01s32 14.32 32 32.01v144h144C417.7 224 432 238.3 432 256z\"><\/path><\/svg>\n\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<span class=\"uagb-icon-active uagb-faq-icon-wrap\">\n\t\t\t\t\t\t\t\t<svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewBox= \"0 0 448 512\"><path d=\"M400 288h-352c-17.69 0-32-14.32-32-32.01s14.31-31.99 32-31.99h352c17.69 0 32 14.3 32 31.99S417.7 288 400 288z\"><\/path><\/svg>\n\t\t\t\t\t\t\t<\/span>\n\t\t\t<span class=\"uagb-question\">Sadece ba\u015fkalar\u0131n\u0131n iddialar\u0131n\u0131 aktarmam yeterli mi?<\/span><\/div><div class=\"uagb-faq-content\"><p>Hay\u0131r. Ba\u015fkalar\u0131na ait <strong>beyanlar\u0131n yay\u0131lmas\u0131<\/strong> da hukuken sorunlu olabilir. Bir i\u015fletme hakk\u0131ndaki iddialar\u0131 \u00fc\u00e7\u00fcnc\u00fc ki\u015filere aktaran ki\u015fi, beyan\u0131 kendisinin uydurmad\u0131\u011f\u0131n\u0131 kolayca ileri s\u00fcremez. <\/p><\/div><\/div><div class=\"wp-block-uagb-faq-child uagb-faq-child__outer-wrap uagb-faq-item uagb-block-e41a0e12 \" role=\"tab\" tabindex=\"0\"><div class=\"uagb-faq-questions-button uagb-faq-questions\">\t\t\t<span class=\"uagb-icon uagb-faq-icon-wrap\">\n\t\t\t\t\t\t\t\t<svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewBox= \"0 0 448 512\"><path d=\"M432 256c0 17.69-14.33 32.01-32 32.01H256v144c0 17.69-14.33 31.99-32 31.99s-32-14.3-32-31.99v-144H48c-17.67 0-32-14.32-32-32.01s14.33-31.99 32-31.99H192v-144c0-17.69 14.33-32.01 32-32.01s32 14.32 32 32.01v144h144C417.7 224 432 238.3 432 256z\"><\/path><\/svg>\n\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<span class=\"uagb-icon-active uagb-faq-icon-wrap\">\n\t\t\t\t\t\t\t\t<svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewBox= \"0 0 448 512\"><path d=\"M400 288h-352c-17.69 0-32-14.32-32-32.01s14.31-31.99 32-31.99h352c17.69 0 32 14.3 32 31.99S417.7 288 400 288z\"><\/path><\/svg>\n\t\t\t\t\t\t\t<\/span>\n\t\t\t<span class=\"uagb-question\">Bir beyan\u0131n do\u011fru oldu\u011funu kim ispatlamal\u0131d\u0131r?<\/span><\/div><div class=\"uagb-faq-content\"><p>\u00a7 7 UWG&#8217;de prensip olarak <strong>beyanda bulunan ki\u015fi ispat y\u00fck\u00fcn\u00fc ta\u015f\u0131r<\/strong>. Dolay\u0131s\u0131yla, a\u015fa\u011f\u0131lay\u0131c\u0131 bir olgu beyan\u0131 yayan ki\u015fi, uyu\u015fmazl\u0131k durumunda <strong>bunun do\u011frulu\u011funu kan\u0131tlamal\u0131d\u0131r<\/strong>. <strong>Gizli bildirimlerde<\/strong> bundan farkl\u0131 \u00f6zellikler ge\u00e7erlidir.  <\/p><\/div><\/div><div class=\"wp-block-uagb-faq-child uagb-faq-child__outer-wrap uagb-faq-item uagb-block-7d4f2ab1 \" role=\"tab\" tabindex=\"0\"><div class=\"uagb-faq-questions-button uagb-faq-questions\">\t\t\t<span class=\"uagb-icon uagb-faq-icon-wrap\">\n\t\t\t\t\t\t\t\t<svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewBox= \"0 0 448 512\"><path d=\"M432 256c0 17.69-14.33 32.01-32 32.01H256v144c0 17.69-14.33 31.99-32 31.99s-32-14.3-32-31.99v-144H48c-17.67 0-32-14.32-32-32.01s14.33-31.99 32-31.99H192v-144c0-17.69 14.33-32.01 32-32.01s32 14.32 32 32.01v144h144C417.7 224 432 238.3 432 256z\"><\/path><\/svg>\n\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<span class=\"uagb-icon-active uagb-faq-icon-wrap\">\n\t\t\t\t\t\t\t\t<svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewBox= \"0 0 448 512\"><path d=\"M400 288h-352c-17.69 0-32-14.32-32-32.01s14.31-31.99 32-31.99h352c17.69 0 32 14.3 32 31.99S417.7 288 400 288z\"><\/path><\/svg>\n\t\t\t\t\t\t\t<\/span>\n\t\t\t<span class=\"uagb-question\">Gizli bildirimlerde ne ge\u00e7erlidir?<\/span><\/div><div class=\"uagb-faq-content\"><p>Gizli bir bildirim bir <strong>\u00f6zel durumdur<\/strong>. Sadece bilgi <strong>belirli bir ki\u015fi grubuna<\/strong> y\u00f6neltildi\u011finde ve gizli tutulaca\u011f\u0131 a\u00e7\u0131k\u00e7a kararla\u015ft\u0131r\u0131ld\u0131\u011f\u0131nda, ko\u015fullardan net bir \u015fekilde anla\u015f\u0131ld\u0131\u011f\u0131nda veya ticari team\u00fcllere g\u00f6re mevcut oldu\u011funda s\u00f6z konusu olur. Ek olarak, bildirime y\u00f6nelik <strong>me\u015fru bir menfaat<\/strong> gereklidir.  <\/p><\/div><\/div><div class=\"wp-block-uagb-faq-child uagb-faq-child__outer-wrap uagb-faq-item uagb-block-8f0c3db4 \" role=\"tab\" tabindex=\"0\"><div class=\"uagb-faq-questions-button uagb-faq-questions\">\t\t\t<span class=\"uagb-icon uagb-faq-icon-wrap\">\n\t\t\t\t\t\t\t\t<svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewBox= \"0 0 448 512\"><path d=\"M432 256c0 17.69-14.33 32.01-32 32.01H256v144c0 17.69-14.33 31.99-32 31.99s-32-14.3-32-31.99v-144H48c-17.67 0-32-14.32-32-32.01s14.33-31.99 32-31.99H192v-144c0-17.69 14.33-32.01 32-32.01s32 14.32 32 32.01v144h144C417.7 224 432 238.3 432 256z\"><\/path><\/svg>\n\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<span class=\"uagb-icon-active uagb-faq-icon-wrap\">\n\t\t\t\t\t\t\t\t<svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewBox= \"0 0 448 512\"><path d=\"M400 288h-352c-17.69 0-32-14.32-32-32.01s14.31-31.99 32-31.99h352c17.69 0 32 14.3 32 31.99S417.7 288 400 288z\"><\/path><\/svg>\n\t\t\t\t\t\t\t<\/span>\n\t\t\t<span class=\"uagb-question\">Ma\u011fdur bir i\u015fletmenin hangi haklar\u0131 vard\u0131r?<\/span><\/div><div class=\"uagb-faq-content\"><p>Ma\u011fdur i\u015fletmeler \u00f6zellikle <strong>menetme<\/strong>, <strong>tekzip ve bunun yay\u0131nlanmas\u0131<\/strong> ile yasal \u015fartlar alt\u0131nda <strong>tazminat<\/strong> talep edebilirler. Hak arama s\u00fcreci genellikle mahkeme d\u0131\u015f\u0131nda ba\u015flar; bu yeterli olmazsa yarg\u0131 yoluna gidilir. <\/p><\/div><\/div><div class=\"wp-block-uagb-faq-child uagb-faq-child__outer-wrap uagb-faq-item uagb-block-92a7b5cf \" role=\"tab\" tabindex=\"0\"><div class=\"uagb-faq-questions-button uagb-faq-questions\">\t\t\t<span class=\"uagb-icon uagb-faq-icon-wrap\">\n\t\t\t\t\t\t\t\t<svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewBox= \"0 0 448 512\"><path d=\"M432 256c0 17.69-14.33 32.01-32 32.01H256v144c0 17.69-14.33 31.99-32 31.99s-32-14.3-32-31.99v-144H48c-17.67 0-32-14.32-32-32.01s14.33-31.99 32-31.99H192v-144c0-17.69 14.33-32.01 32-32.01s32 14.32 32 32.01v144h144C417.7 224 432 238.3 432 256z\"><\/path><\/svg>\n\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<span class=\"uagb-icon-active uagb-faq-icon-wrap\">\n\t\t\t\t\t\t\t\t<svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewBox= \"0 0 448 512\"><path d=\"M400 288h-352c-17.69 0-32-14.32-32-32.01s14.31-31.99 32-31.99h352c17.69 0 32 14.3 32 31.99S417.7 288 400 288z\"><\/path><\/svg>\n\t\t\t\t\t\t\t<\/span>\n\t\t\t<span class=\"uagb-question\">\u0130\u015fletmem hakk\u0131nda yanl\u0131\u015f iddialar yay\u0131ld\u0131\u011f\u0131nda ne yapmal\u0131y\u0131m?<\/span><\/div><div class=\"uagb-faq-content\"><p>Beyan\u0131 derhal <strong>ekran g\u00f6r\u00fcnt\u00fcleri, e-postalar veya tan\u0131klar<\/strong> yoluyla g\u00fcvence alt\u0131na al\u0131n, yay\u0131lma yolunu belgeleyin ve <strong>mahkeme d\u0131\u015f\u0131 bir giri\u015fim veya ihtiyati tedbirin<\/strong> mant\u0131kl\u0131 olup olmad\u0131\u011f\u0131n\u0131 h\u0131zl\u0131ca kontrol ettirin. \u0130tibar zedeleyici beyanlarda h\u0131z genellikle en \u00f6nemli fakt\u00f6rd\u00fcr. <\/p><\/div><\/div><\/div><a class=\"mr-cta-link mr-cta-button-cal\" href=\"#h2-booking\" title=\"\u00dccretsiz ilk g\u00f6r\u00fc\u015fme\"><span class=\"mr-cta-link-normal\">\u015eimdi istedi\u011finiz tarihi se\u00e7in:<\/span><span class=\"mr-cta-link-bold\">\u00dccretsiz ilk g\u00f6r\u00fc\u015fme<\/span><\/a>\n","protected":false},"excerpt":{"rendered":"\u00a7 7 UWG uyar\u0131nca bir i\u015fletmenin k\u00f6t\u00fclenmesi kavram\u0131 Rekabette ger\u00e7ek d\u0131\u015f\u0131 veya ispatlanamayan olgu beyanlar\u0131, bir i\u015fletmenin itibar\u0131n\u0131 veya ekonomik konumunu zedelemeye uygunsa \u00a7 7 UWG uyar\u0131nca hukuka ayk\u0131r\u0131d\u0131r. Bu &#8230;","protected":false},"author":111,"featured_media":133126,"parent":41097,"menu_order":58,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_uag_custom_page_level_css":"","footnotes":""},"categories":[770],"tags":[],"class_list":["post-133125","page","type-page","status-publish","has-post-thumbnail","hentry","category-rekabet-hukuku"],"acf":[],"uagb_featured_image_src":{"full":["https:\/\/harlander-partner.eu\/wp-content\/uploads\/\u00a77-UWG-Kopie.webp",1920,1080,false],"thumbnail":["https:\/\/harlander-partner.eu\/wp-content\/uploads\/\u00a77-UWG-Kopie-100x100.webp",100,100,true],"medium":["https:\/\/harlander-partner.eu\/wp-content\/uploads\/\u00a77-UWG-Kopie-800x450.webp",800,450,true],"medium_large":["https:\/\/harlander-partner.eu\/wp-content\/uploads\/\u00a77-UWG-Kopie.webp",1920,1080,false],"large":["https:\/\/harlander-partner.eu\/wp-content\/uploads\/\u00a77-UWG-Kopie.webp",1920,1080,false],"1536x1536":["https:\/\/harlander-partner.eu\/wp-content\/uploads\/\u00a77-UWG-Kopie-1536x864.webp",1536,864,true],"2048x2048":["https:\/\/harlander-partner.eu\/wp-content\/uploads\/\u00a77-UWG-Kopie.webp",1920,1080,false],"336x":["https:\/\/harlander-partner.eu\/wp-content\/uploads\/\u00a77-UWG-Kopie-336x189.webp",336,189,true],"352x":["https:\/\/harlander-partner.eu\/wp-content\/uploads\/\u00a77-UWG-Kopie-352x198.webp",352,198,true],"woocommerce_thumbnail":["https:\/\/harlander-partner.eu\/wp-content\/uploads\/\u00a77-UWG-Kopie-300x300.webp",300,300,true],"woocommerce_single":["https:\/\/harlander-partner.eu\/wp-content\/uploads\/\u00a77-UWG-Kopie-600x338.webp",600,338,true],"woocommerce_gallery_thumbnail":["https:\/\/harlander-partner.eu\/wp-content\/uploads\/\u00a77-UWG-Kopie-100x100.webp",100,100,true],"yarpp-thumbnail":["https:\/\/harlander-partner.eu\/wp-content\/uploads\/\u00a77-UWG-Kopie-120x120.webp",120,120,true]},"uagb_author_info":{"display_name":"Elisa Wakolbinger","author_link":"https:\/\/harlander-partner.eu\/tr\/author\/elisa-wakolbinger\/"},"uagb_comment_info":0,"uagb_excerpt":"\u00a7 7 UWG uyar\u0131nca bir i\u015fletmenin k\u00f6t\u00fclenmesi kavram\u0131 Rekabette ger\u00e7ek d\u0131\u015f\u0131 veya ispatlanamayan olgu beyanlar\u0131, bir i\u015fletmenin itibar\u0131n\u0131 veya ekonomik konumunu zedelemeye uygunsa \u00a7 7 UWG uyar\u0131nca hukuka ayk\u0131r\u0131d\u0131r. Bu ...","_links":{"self":[{"href":"https:\/\/harlander-partner.eu\/tr\/wp-json\/wp\/v2\/pages\/133125","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/harlander-partner.eu\/tr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/harlander-partner.eu\/tr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/harlander-partner.eu\/tr\/wp-json\/wp\/v2\/users\/111"}],"replies":[{"embeddable":true,"href":"https:\/\/harlander-partner.eu\/tr\/wp-json\/wp\/v2\/comments?post=133125"}],"version-history":[{"count":0,"href":"https:\/\/harlander-partner.eu\/tr\/wp-json\/wp\/v2\/pages\/133125\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/harlander-partner.eu\/tr\/wp-json\/wp\/v2\/pages\/41097"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/harlander-partner.eu\/tr\/wp-json\/wp\/v2\/media\/133126"}],"wp:attachment":[{"href":"https:\/\/harlander-partner.eu\/tr\/wp-json\/wp\/v2\/media?parent=133125"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/harlander-partner.eu\/tr\/wp-json\/wp\/v2\/categories?post=133125"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/harlander-partner.eu\/tr\/wp-json\/wp\/v2\/tags?post=133125"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}