{"id":44779,"date":"2019-12-02T14:31:14","date_gmt":"2019-12-02T13:31:14","guid":{"rendered":"https:\/\/harlander-partner.eu\/reklama-dhe-e-drejta-e-autorit\/"},"modified":"2025-11-25T13:40:12","modified_gmt":"2025-11-25T12:40:12","slug":"reklama-dhe-e-drejta-e-autorit","status":"publish","type":"page","link":"https:\/\/harlander-partner.eu\/sq\/e-drejta-e-konkurrences\/reklama-dhe-e-drejta-e-autorit\/","title":{"rendered":"Reklama dhe e drejta e autorit"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Asnj\u00eb reklam\u00eb nuk mund t\u00eb b\u00ebhet pa materiale fotografike, video ose audio, si dhe tekste. Shpesh, materialet e p\u00ebrdorura p\u00ebr reklam\u00eb nuk vijn\u00eb nga vet\u00eb reklamuesit, por jan\u00eb krijuar nga pal\u00eb t\u00eb treta. Prandaj, e drejta e autorit \u00ebsht\u00eb thelb\u00ebsore p\u00ebr t\u00eb gjith\u00eb reklamuesit. E drejta e autorit p\u00ebrmban dispozita q\u00eb, nga nj\u00ebra an\u00eb, mbrojn\u00eb pron\u00ebsin\u00eb intelektuale t\u00eb krijuesit t\u00eb vepr\u00ebs dhe, nga ana tjet\u00ebr, i mund\u00ebsojn\u00eb atij t\u00eb transferoj\u00eb t\u00eb drejta t\u00eb caktuara p\u00ebrdorimi te pal\u00eb t\u00eb treta brenda kufijve ligjor\u00eb. K\u00ebshtu, materiali i mbrojtur nga e drejta e autorit mund t\u00eb p\u00ebrdoret edhe n\u00eb reklam\u00eb.    <\/p>\n\n<p class=\"wp-block-paragraph\">E drejta e autorit gjen baz\u00ebn e saj n\u00eb Ligjin p\u00ebr t\u00eb Drejt\u00ebn e Autorit (UrhG).<\/p>\n\n<h2 class=\"wp-block-heading\" id=\"h-was-das-urheberrecht-schutzt\">\u00c7far\u00eb mbron e drejta e autorit<\/h2>\n\n<p class=\"wp-block-paragraph\">Nga e drejta e autorit mbrohen veprat e let\u00ebrsis\u00eb, artit muzikor, arteve pamore dhe artit kinematografik, t\u00eb cilat mund t\u00eb kualifikohen si krijime intelektuale origjinale, pra t\u00eb cilave mund t&#8217;u atribuohet nj\u00ebfar\u00eb ve\u00e7orie intelektuale.<\/p>\n\n<h2 class=\"wp-block-heading\" id=\"h-wann-ein-werk-eine-eigentumliche-geistige-schopfung-ist\">Kur nj\u00eb vep\u00ebr \u00ebsht\u00eb nj\u00eb krijim intelektual origjinal<\/h2>\n\n<p class=\"wp-block-paragraph\">Nj\u00eb vep\u00ebr \u00ebsht\u00eb <strong>origjinale<\/strong>, sipas jurisprudenc\u00ebs s\u00eb Gjykat\u00ebs Supreme (OGH), kur ajo dallon nga ajo q\u00eb \u00ebsht\u00eb e zakonshme, e p\u00ebrditshme dhe e prodhuar zakonisht. P\u00ebrve\u00e7 k\u00ebsaj, rezultati duhet t\u00eb jet\u00eb nj\u00eb arritje individuale dhe e ve\u00e7ant\u00eb. Duhet t\u00eb b\u00ebhen t\u00eb dukshme, si t\u00eb thuash, tiparet personale t\u00eb krijuesit.    <\/p>\n\n<p class=\"wp-block-paragraph\">Termi <strong>intelektual<\/strong> n\u00ebnkupton se mbrojtja e t\u00eb drejt\u00ebs s\u00eb autorit p\u00ebrfshin jo vet\u00ebm veprat e perceptueshme, por edhe form\u00ebsimin intelektual dhe mendor q\u00eb q\u00ebndron pas tyre.<\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Krijim<\/strong> i referohet rezultatit t\u00eb perceptuesh\u00ebm p\u00ebr bot\u00ebn e jashtme q\u00eb buron nga nj\u00eb ide origjinale. Nj\u00eb ide q\u00eb ekziston vet\u00ebm n\u00eb mendje dhe nuk \u00ebsht\u00eb hedhur ende n\u00eb let\u00ebr ose nuk \u00ebsht\u00eb shfaqur ndryshe, nuk p\u00ebrfshihet n\u00eb mbrojtjen e t\u00eb drejt\u00ebs s\u00eb autorit.   <\/p>\n\n<h2 class=\"wp-block-heading\" id=\"h-wann-das-urheberrecht-entsteht-und-wem-es-zusteht\">Kur lind e drejta e autorit dhe kujt i takon<\/h2>\n\n<p class=\"wp-block-paragraph\">E drejta e autorit lind me krijimin e nj\u00eb vepre. Pra, p\u00ebr mbrojtje nuk k\u00ebrkohet regjistrim. Edhe sh\u00ebnimi i nj\u00eb vepre me shenj\u00ebn e t\u00eb drejt\u00ebs s\u00eb autorit (Copyright) nuk ka r\u00ebnd\u00ebsi p\u00ebr lindjen dhe ekzistenc\u00ebn e t\u00eb drejt\u00ebs s\u00eb autorit.  <\/p>\n\n<p class=\"wp-block-paragraph\">E drejta e autorit i takon krijuesit t\u00eb vepr\u00ebs, pra atij q\u00eb e ka krijuar. Vet\u00ebm personat fizik\u00eb mund t\u00eb jen\u00eb krijues t\u00eb nj\u00eb vepre. Personat juridik\u00eb, si p\u00ebr shembull nj\u00eb GmbH, nuk mund t\u00eb jen\u00eb autor\u00eb. Pra, kushdo q\u00eb krijon nj\u00eb krijim intelektual origjinal gjat\u00eb marr\u00ebdh\u00ebnies s\u00eb pun\u00ebs, \u00ebsht\u00eb autor i k\u00ebtij krijimi, dhe jo pun\u00ebdh\u00ebn\u00ebsi. Megjithat\u00eb, pun\u00ebdh\u00ebn\u00ebsit mund t&#8217;i jepet nj\u00eb e drejt\u00eb shfryt\u00ebzimi n\u00eb kontrat\u00ebn e pun\u00ebs.    <\/p>\n\n<p class=\"wp-block-paragraph\">P\u00ebr veprat filmike ekziston nj\u00eb rregull i ve\u00e7ant\u00eb. Producenti i filmit merr automatikisht t\u00eb drejtat e shfryt\u00ebzimit p\u00ebr vepr\u00ebn filmike t\u00eb prodhuar prej tij. <\/p>\n\n<p class=\"wp-block-paragraph\">Shpesh, n\u00eb krijimin e nj\u00eb vepre marrin pjes\u00eb edhe disa persona. At\u00ebher\u00eb lind bashk\u00ebautor\u00ebsia ose autor\u00ebsia e pjesshme. <\/p>\n\n<h2 class=\"wp-block-heading\" id=\"h-welche-rechte-der-urheber-hat\">\u00c7far\u00eb t\u00eb drejtash ka autori<\/h2>\n\n<p class=\"wp-block-paragraph\">E drejta e autorit mbron interesat personale, intelektuale dhe ekonomike t\u00eb autorit. Autori ka nj\u00eb t\u00eb ashtuquajtur t\u00eb drejt\u00eb p\u00ebrjashtimi, q\u00eb do t\u00eb thot\u00eb se ai mund t\u00eb p\u00ebrjashtoj\u00eb pal\u00ebt e treta nga p\u00ebrdorimi i vepr\u00ebs s\u00eb tij. Pra, pal\u00ebt e treta mund t\u00eb p\u00ebrdorin nj\u00eb vep\u00ebr t\u00eb mbrojtur nga e drejta e autorit vet\u00ebm pas p\u00eblqimit paraprak t\u00eb autorit.  <\/p>\n\n<h2 class=\"wp-block-heading\" id=\"h-wie-lange-das-urheberrecht-besteht\">Sa koh\u00eb zgjat e drejta e autorit<\/h2>\n\n<p class=\"wp-block-paragraph\">Mbrojtja e t\u00eb drejt\u00ebs s\u00eb autorit p\u00ebrfundon 70 vjet pas vdekjes s\u00eb autorit ose bashk\u00ebautorit t\u00eb pjessh\u00ebm. N\u00eb rast bashk\u00ebautor\u00ebsie, 70 vjet pas vdekjes s\u00eb bashk\u00ebautorit t\u00eb fundit. <\/p>\n\n<h2 class=\"wp-block-heading\" id=\"h-verwendung-von-urheberrechtlich-geschutzten-werken\">P\u00ebrdorimi i veprave t\u00eb mbrojtura nga e drejta e autorit <\/h2>\n\n<p class=\"wp-block-paragraph\">N\u00ebse nj\u00eb pal\u00eb e tret\u00eb d\u00ebshiron t\u00eb p\u00ebrdor\u00eb nj\u00eb vep\u00ebr t\u00eb mbrojtur nga e drejta e autorit, p\u00ebr shembull n\u00eb reklam\u00eb, at\u00ebher\u00eb i duhet nj\u00eb leje ose licenc\u00eb p\u00ebrkat\u00ebse nga autori. <\/p>\n\n<p class=\"wp-block-paragraph\">Nj\u00eb licenc\u00eb mund t\u00eb jepet ose ekskluzivisht vet\u00ebm k\u00ebtij personi, ose jo-ekskluzivisht disa personave. P\u00ebrve\u00e7 k\u00ebsaj, me an\u00eb t\u00eb nj\u00eb licence, p\u00ebrdorimi mund t\u00eb kufizohet n\u00eb koh\u00eb, n\u00eb vend ose n\u00eb media t\u00eb caktuara dhe\/ose lloje p\u00ebrdorimi. Shtrirja e p\u00ebrdorimit p\u00ebrkat\u00ebs, si p\u00ebr shembull kufizimet hap\u00ebsinore dhe\/ose kohore ose edhe transferueshm\u00ebria nga pala e tret\u00eb (n\u00ebnlicencimi), rregullohet m\u00eb s\u00eb miri n\u00eb nj\u00eb kontrat\u00eb licence.  <\/p>\n\n<h2 class=\"wp-block-heading\" id=\"h-konsequenzen-bei-verstossen-gegen-das-urheberrecht\">Pasojat e shkeljeve t\u00eb t\u00eb drejt\u00ebs s\u00eb autorit<\/h2>\n\n<p class=\"wp-block-paragraph\">N\u00eb rast shkeljesh t\u00eb t\u00eb drejt\u00ebs s\u00eb autorit, personi i autorizuar ka mund\u00ebsi zbatimi t\u00eb t\u00eb drejtave civile dhe, n\u00eb rrethana t\u00eb caktuara, edhe penale. N\u00eb aspektin civil, nj\u00eb person i autorizuar ka, p\u00ebr shembull, t\u00eb drejt\u00ebn p\u00ebr ndalim dhe t\u00eb drejt\u00ebn p\u00ebr d\u00ebmshp\u00ebrblim. Ai mund t\u00eb k\u00ebrkoj\u00eb gjithashtu nj\u00eb shp\u00ebrblim t\u00eb arsyesh\u00ebm p\u00ebr p\u00ebrdorimin e deritanish\u00ebm.   <\/p>\n","protected":false},"excerpt":{"rendered":"Asnj\u00eb reklam\u00eb nuk mund t\u00eb b\u00ebhet pa materiale fotografike, video ose audio, si dhe tekste. Shpesh, materialet e p\u00ebrdorura p\u00ebr reklam\u00eb nuk vijn\u00eb nga vet\u00eb reklamuesit, por jan\u00eb krijuar nga &#8230;","protected":false},"author":1,"featured_media":0,"parent":44925,"menu_order":34,"comment_status":"open","ping_status":"open","template":"","meta":{"_acf_changed":false,"_uag_custom_page_level_css":"","footnotes":""},"categories":[995,813],"tags":[],"class_list":["post-44779","page","type-page","status-publish","hentry","category-e-drejta-e-autorit","category-e-drejta-e-konkurrences"],"acf":[],"uagb_featured_image_src":{"full":false,"thumbnail":false,"medium":false,"medium_large":false,"large":false,"1536x1536":false,"2048x2048":false,"336x":false,"352x":false,"woocommerce_thumbnail":false,"woocommerce_single":false,"woocommerce_gallery_thumbnail":false,"yarpp-thumbnail":false},"uagb_author_info":{"display_name":"Peter Harlander","author_link":"https:\/\/harlander-partner.eu\/sq\/author\/secondpromotion\/"},"uagb_comment_info":0,"uagb_excerpt":"Asnj\u00eb reklam\u00eb nuk mund t\u00eb b\u00ebhet pa materiale fotografike, video ose audio, si dhe tekste. Shpesh, materialet e p\u00ebrdorura p\u00ebr reklam\u00eb nuk vijn\u00eb nga vet\u00eb reklamuesit, por jan\u00eb krijuar nga ...","_links":{"self":[{"href":"https:\/\/harlander-partner.eu\/sq\/wp-json\/wp\/v2\/pages\/44779","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/harlander-partner.eu\/sq\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/harlander-partner.eu\/sq\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/harlander-partner.eu\/sq\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/harlander-partner.eu\/sq\/wp-json\/wp\/v2\/comments?post=44779"}],"version-history":[{"count":0,"href":"https:\/\/harlander-partner.eu\/sq\/wp-json\/wp\/v2\/pages\/44779\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/harlander-partner.eu\/sq\/wp-json\/wp\/v2\/pages\/44925"}],"wp:attachment":[{"href":"https:\/\/harlander-partner.eu\/sq\/wp-json\/wp\/v2\/media?parent=44779"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/harlander-partner.eu\/sq\/wp-json\/wp\/v2\/categories?post=44779"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/harlander-partner.eu\/sq\/wp-json\/wp\/v2\/tags?post=44779"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}