{"id":42812,"date":"2022-12-23T09:45:39","date_gmt":"2022-12-23T08:45:39","guid":{"rendered":"https:\/\/harlander-partner.eu\/ligji-per-etiketimin-e-cmimeve\/"},"modified":"2025-11-25T13:40:15","modified_gmt":"2025-11-25T12:40:15","slug":"ligji-per-etiketimin-e-cmimeve","status":"publish","type":"page","link":"https:\/\/harlander-partner.eu\/sq\/e-drejta-e-konkurrences\/ligji-per-etiketimin-e-cmimeve\/","title":{"rendered":"Ligji p\u00ebr Etiketimin e \u00c7mimeve"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\" id=\"h-preisauszeichnungsgesetz\">Ligji p\u00ebr Etiketimin e \u00c7mimeve<\/h2>\n\n<div class=\"wp-block-yoast-seo-table-of-contents yoast-table-of-contents\"><h2>P\u00ebrmbajtja<\/h2><ul><li><a href=\"https:\/\/harlander-partner.eu\/sq\/e-drejta-e-konkurrences\/ligji-per-etiketimin-e-cmimeve\/#h-preisauszeichnungsgesetz\" level=\"2\">Ligji p\u00ebr Etiketimin e \u00c7mimeve<\/a><\/li><li><a href=\"https:\/\/harlander-partner.eu\/sq\/e-drejta-e-konkurrences\/ligji-per-etiketimin-e-cmimeve\/#h-angabe-von-preisermassigungen-im-webshop-und-im-stationaren-vertrieb\" level=\"2\">Deklarimi i uljeve t\u00eb \u00e7mimeve n\u00eb dyqanin online dhe n\u00eb shitjen me pakic\u00eb fizike<\/a><\/li><li><a href=\"https:\/\/harlander-partner.eu\/sq\/e-drejta-e-konkurrences\/ligji-per-etiketimin-e-cmimeve\/#h-was-ist-zweck-des-preisauszeichnungsgesetzes\" level=\"2\">Cili \u00ebsht\u00eb q\u00ebllimi i Ligjit p\u00ebr Etiketimin e \u00c7mimeve?<\/a><\/li><li><a href=\"https:\/\/harlander-partner.eu\/sq\/e-drejta-e-konkurrences\/ligji-per-etiketimin-e-cmimeve\/#h-fur-wen-gilt-die-neue-regelung-des-9a-prag\" level=\"2\">P\u00ebr k\u00eb vlen rregullorja e re e \u00a79a PrAG?<\/a><\/li><li><a href=\"https:\/\/harlander-partner.eu\/sq\/e-drejta-e-konkurrences\/ligji-per-etiketimin-e-cmimeve\/#h-was-ist-eine-preisermassigung-im-sinn-des-9a-prag\" level=\"2\">\u00c7far\u00eb \u00ebsht\u00eb nj\u00eb ulje \u00e7mimi n\u00eb kuptimin e \u00a79a PrAG?<\/a><\/li><li><a href=\"https:\/\/harlander-partner.eu\/sq\/e-drejta-e-konkurrences\/ligji-per-etiketimin-e-cmimeve\/#h-fallt-die-werbung-mit-einer-gegenuberstellung-zu-einer-unverbindlichen-preisempfehlung-uvp-preise-in-den-anwendungsbereich-des-9a-prag\" level=\"2\">A p\u00ebrfshihet reklama me nj\u00eb krahasim me nj\u00eb \u00e7mim t\u00eb rekomanduar jo t\u00eb detyruesh\u00ebm (\u00e7mime UVP) n\u00eb fush\u00ebn e zbatimit t\u00eb \u00a79a PrAG?<\/a><\/li><li><a href=\"https:\/\/harlander-partner.eu\/sq\/e-drejta-e-konkurrences\/ligji-per-etiketimin-e-cmimeve\/#h-was-ist-konkret-bei-der-werbung-mit-der-bekanntgabe-einer-preisermassigung-anzugeben\" level=\"2\">\u00c7far\u00eb duhet t\u00eb specifikohet konkretisht n\u00eb reklamimin e nj\u00eb uljeje \u00e7mimi?<\/a><\/li><li><a href=\"https:\/\/harlander-partner.eu\/sq\/e-drejta-e-konkurrences\/ligji-per-etiketimin-e-cmimeve\/#h-in-welcher-form-hat-die-angabe-des-vormals-niedrigsten-preises-zu-erfolgen\" level=\"2\">N\u00eb \u00e7far\u00eb forme duhet t\u00eb b\u00ebhet deklarimi i \u00e7mimit m\u00eb t\u00eb ul\u00ebt t\u00eb m\u00ebparsh\u00ebm?<\/a><\/li><li><a href=\"https:\/\/harlander-partner.eu\/sq\/e-drejta-e-konkurrences\/ligji-per-etiketimin-e-cmimeve\/#h-wie-ist-bei-schrittweiser-preisermassigung-vorzugehen\" level=\"2\">Si duhet vepruar n\u00eb rastin e uljes graduale t\u00eb \u00e7mimit?<\/a><\/li><li><a href=\"https:\/\/harlander-partner.eu\/sq\/e-drejta-e-konkurrences\/ligji-per-etiketimin-e-cmimeve\/#h-welche-folgen-drohen-bei-verstoss-gegen-die-regelung-des-9a-prag\" level=\"2\">\u00c7far\u00eb pasojash k\u00ebrc\u00ebnojn\u00eb n\u00eb rast shkeljeje t\u00eb rregullores s\u00eb \u00a79a PrAG?<\/a><\/li><\/ul><\/div>\n\n<h2 class=\"wp-block-heading\" id=\"h-angabe-von-preisermassigungen-im-webshop-und-im-stationaren-vertrieb\"><strong>Deklarimi i uljeve t\u00eb \u00e7mimeve n\u00eb dyqanin online dhe n\u00eb shitjen me pakic\u00eb fizike<\/strong><\/h2>\n\n<p class=\"wp-block-paragraph\">Reklamimi me ulje \u00e7mimesh \u00ebsht\u00eb nj\u00eb mjet i popullarizuar p\u00ebr t\u00eb rritur shitjet e nj\u00eb produkti. Megjithat\u00eb, ve\u00e7an\u00ebrisht n\u00eb tregtin\u00eb B2C, duhet t\u00eb respektohen k\u00ebrkesat ligjore t\u00eb detyrueshme n\u00eb lidhje me etiketimin e \u00e7mimeve: N\u00eb Austri, Ligji p\u00ebr Etiketimin e \u00c7mimeve (PrAG) rregullon n\u00eb ve\u00e7anti kushtet p\u00ebr deklarimin e \u00e7mimeve. Ky ligj u ndryshua s\u00eb fundmi n\u00eb zbatim t\u00eb t\u00eb ashtuquajtur\u00ebs Direktiva Omnibus e BE-s\u00eb, p\u00ebrmes Ligjit p\u00ebr Zbatimin e Direktiv\u00ebs s\u00eb Modernizimit (MoRUG II), dhe u fut rregullorja jasht\u00ebzakonisht relevante n\u00eb praktik\u00eb e \u00a7 9a PrAG, e cila p\u00ebrmban rregulla n\u00eb lidhje me reklamimin e uljeve t\u00eb \u00e7mimeve.  <\/p>\n\n<p class=\"wp-block-paragraph\">N\u00eb k\u00ebt\u00eb artikull, ne trajtojm\u00eb rregulloret ligjore aktuale n\u00eb lidhje me reklamimin e uljeve t\u00eb \u00e7mimeve n\u00eb dyqanin online dhe n\u00eb shitjen me pakic\u00eb fizike, p\u00ebr shkak t\u00eb ndryshimit t\u00eb Ligjit p\u00ebr Etiketimin e \u00c7mimeve.<\/p>\n\n<h2 class=\"wp-block-heading\" id=\"h-was-ist-zweck-des-preisauszeichnungsgesetzes\"><strong>Cili \u00ebsht\u00eb q\u00ebllimi i Ligjit p\u00ebr Etiketimin e \u00c7mimeve?<\/strong><\/h2>\n\n<p class=\"wp-block-paragraph\">Q\u00ebllimi i rregulloreve p\u00ebr etiketimin e \u00e7mimeve \u00ebsht\u00eb parandalimi i mashtrimit t\u00eb konsumator\u00ebve lidhur me \u00e7mimin e mallrave dhe uljen e \u00e7mimeve. P\u00ebrmes informacionit t\u00eb sakt\u00eb dhe t\u00eb plot\u00eb p\u00ebr konsumatorin, synohet t\u00eb forcohet pozita e konsumatorit n\u00ebp\u00ebrmjet mund\u00ebsive t\u00eb krahasimit t\u00eb \u00e7mimeve ndaj tregtis\u00eb dhe industris\u00eb, duke nxitur k\u00ebshtu konkurrenc\u00ebn. <\/p>\n\n<h2 class=\"wp-block-heading\" id=\"h-fur-wen-gilt-die-neue-regelung-des-9a-prag\"><strong>P\u00ebr k\u00eb vlen rregullorja e re e \u00a79a PrAG?<\/strong><\/h2>\n\n<p class=\"wp-block-paragraph\">Fusha e zbatimit t\u00eb Ligjit p\u00ebr Etiketimin e \u00c7mimeve \u00ebsht\u00eb e kufizuar n\u00eb sektorin B2C, pra vlen vet\u00ebm p\u00ebr ofertat e sip\u00ebrmarr\u00ebsve q\u00eb u drejtohen konsumator\u00ebve.<\/p>\n\n<p class=\"wp-block-paragraph\">Rregullorja e re n\u00eb lidhje me reklamimin e uljeve t\u00eb \u00e7mimeve vlen kryesisht p\u00ebr tregtar\u00ebt, si n\u00eb tregtin\u00eb online ashtu edhe n\u00eb shitjen me pakic\u00eb fizike. Rregulloret vlejn\u00eb gjithashtu edhe p\u00ebr tregtar\u00ebt jasht\u00eb Bashkimit Evropian, me kusht q\u00eb shitjet e tyre t\u00eb jen\u00eb t\u00eb orientuara edhe drejt Bashkimit Evropian. <\/p>\n\n<p class=\"wp-block-paragraph\">Nd\u00ebrmjet\u00ebsuesit, si p\u00ebr shembull operator\u00ebt e tregjeve online, jan\u00eb t\u00eb p\u00ebrjashtuar nga fusha e zbatimit t\u00eb \u00a79a PrAG, p\u00ebrve\u00e7 n\u00ebse ata vet\u00eb veprojn\u00eb si tregtar\u00eb n\u00eb platforma. Edhe operator\u00ebt e platformave t\u00eb krahasimit t\u00eb \u00e7mimeve nuk p\u00ebrfshihen n\u00eb fush\u00ebn e zbatimit t\u00eb rregullores. Rregullorja e \u00a79a PrAG n\u00eb lidhje me reklamimin e uljeve t\u00eb \u00e7mimeve vlen gjithashtu vet\u00ebm p\u00ebr shitjen e mallrave, por jo p\u00ebr ofert\u00ebn e sh\u00ebrbimeve dhe p\u00ebrmbajtjeve digjitale. P\u00ebrve\u00e7 k\u00ebsaj, ka rregullore p\u00ebrjashtuese p\u00ebr mallrat e prishshme shpejt dhe mallrat me afat t\u00eb shkurt\u00ebr p\u00ebrdorimi.   <\/p>\n\n<h2 class=\"wp-block-heading\" id=\"h-was-ist-eine-preisermassigung-im-sinn-des-9a-prag\"><strong>\u00c7far\u00eb \u00ebsht\u00eb nj\u00eb ulje \u00e7mimi n\u00eb kuptimin e \u00a79a PrAG?<\/strong><\/h2>\n\n<p class=\"wp-block-paragraph\">Deklarimi i nj\u00eb uljeje \u00e7mimi n\u00eb kuptimin e \u00a79a PrAG \u00ebsht\u00eb nj\u00eb deklarat\u00eb reklamuese, me t\u00eb cil\u00ebn komunikohet se nj\u00eb mall ofrohet tani me nj\u00eb \u00e7mim m\u00eb t\u00eb lir\u00eb sesa ishte m\u00eb par\u00eb. Ulja e \u00e7mimit duhet t\u00eb specifikohet n\u00eb shuma ose p\u00ebrqindje. <\/p>\n\n<p class=\"wp-block-paragraph\">Krahasimet e \u00e7mimeve me kompani t\u00eb tjera, deklaratat e p\u00ebrgjithshme reklamuese si \u201c\u00e7mimi m\u00eb i mir\u00eb\u201d, zbritjet p\u00ebr sasi ose kupon\u00ebt nuk p\u00ebrfshihen n\u00eb fush\u00ebn e zbatimit t\u00eb \u00a7 9a PrAG. Megjithat\u00eb, theksohet se n\u00eb rastin e masave t\u00eb tilla reklamuese, duhet t\u00eb respektohen n\u00eb ve\u00e7anti rregulloret p\u00ebrkat\u00ebse t\u00eb s\u00eb drejt\u00ebs s\u00eb konkurrenc\u00ebs. <\/p>\n\n<h2 class=\"wp-block-heading\" id=\"h-fallt-die-werbung-mit-einer-gegenuberstellung-zu-einer-unverbindlichen-preisempfehlung-uvp-preise-in-den-anwendungsbereich-des-9a-prag\"><strong>A p\u00ebrfshihet reklama me nj\u00eb krahasim me nj\u00eb \u00e7mim t\u00eb rekomanduar jo t\u00eb detyruesh\u00ebm (\u00e7mime UVP) n\u00eb fush\u00ebn e zbatimit t\u00eb \u00a79a PrAG?<\/strong><\/h2>\n\n<p class=\"wp-block-paragraph\">Krahasimet e \u00e7mimeve me \u00e7mime t\u00eb rekomanduara jo t\u00eb detyrueshme p\u00ebrfshihen n\u00eb fush\u00ebn e zbatimit t\u00eb \u00a79a PrAG, n\u00ebse krahasimi shoq\u00ebrohet me deklarimin e nj\u00eb uljeje \u00e7mimi. Kjo ndodh, p\u00ebr shembull, kur \u00e7mimi i rekomanduar jo i detyruesh\u00ebm hiqet me vij\u00eb ose kur reklamohet me formulimin \u201cn\u00eb vend t\u00eb UVP 19,99 \u20ac tani vet\u00ebm 14,99 \u20ac\u201d. <\/p>\n\n<p class=\"wp-block-paragraph\">Prandaj, duhet t\u00eb vendoset n\u00eb \u00e7do rast individual n\u00ebse reklama me \u00e7mime t\u00eb rekomanduara jo t\u00eb detyrueshme shoq\u00ebrohet me deklarimin e nj\u00eb uljeje \u00e7mimi. N\u00ebse po, duhet t\u00eb plot\u00ebsohen k\u00ebrkesat e \u00a79a PrAG. <\/p>\n\n<h2 class=\"wp-block-heading\" id=\"h-was-ist-konkret-bei-der-werbung-mit-der-bekanntgabe-einer-preisermassigung-anzugeben\"><strong>\u00c7far\u00eb duhet t\u00eb specifikohet konkretisht n\u00eb reklamimin e nj\u00eb uljeje \u00e7mimi?<\/strong><\/h2>\n\n<p class=\"wp-block-paragraph\">Rregullorja e \u00a79a PrAG parashikon q\u00eb, gjat\u00eb deklarimit t\u00eb nj\u00eb uljeje \u00e7mimi, p\u00ebrve\u00e7 \u00e7mimit aktual, duhet t\u00eb specifikohet edhe \u00e7mimi m\u00eb i ul\u00ebt q\u00eb \u00ebsht\u00eb ofruar t\u00eb pakt\u00ebn nj\u00eb her\u00eb brenda 30 dit\u00ebve t\u00eb fundit para uljes s\u00eb \u00e7mimit n\u00eb t\u00eb nj\u00ebjtin kanal shp\u00ebrndarjeje. Deklarimi i \u00e7mimit m\u00eb t\u00eb ul\u00ebt t\u00eb m\u00ebparsh\u00ebm duhet t\u00eb b\u00ebhet n\u00eb t\u00eb nj\u00ebjtin medium reklamues si deklarimi i uljes s\u00eb \u00e7mimit (shtyp, online, radio, TV, n\u00eb vet\u00eb tregtin\u00eb fizike). <\/p>\n\n<h2 class=\"wp-block-heading\" id=\"h-in-welcher-form-hat-die-angabe-des-vormals-niedrigsten-preises-zu-erfolgen\"><strong>N\u00eb \u00e7far\u00eb forme duhet t\u00eb b\u00ebhet deklarimi i \u00e7mimit m\u00eb t\u00eb ul\u00ebt t\u00eb m\u00ebparsh\u00ebm?<\/strong><\/h2>\n\n<p class=\"wp-block-paragraph\">Ligji nuk rregullon n\u00eb detaje se si duhet t\u00eb b\u00ebhet deklarimi i \u00e7mimit m\u00eb t\u00eb ul\u00ebt t\u00eb m\u00ebparsh\u00ebm. Nga Neni 4 i Direktiv\u00ebs p\u00ebr Deklarimin e \u00c7mimeve rezulton se deklarimi i \u00e7mimit duhet t\u00eb jet\u00eb leht\u00ebsisht i lexuesh\u00ebm dhe i lidhsh\u00ebm p\u00ebr v\u00ebzhguesin mesatarisht t\u00eb v\u00ebmendsh\u00ebm. Nga pik\u00ebpamja jon\u00eb, nuk lejohen, p\u00ebr shembull, printimet vertikale, printimet shum\u00eb t\u00eb vogla, t\u00eb palexueshme, si dhe nd\u00ebrprerjet e mediave.  <\/p>\n\n<p class=\"wp-block-paragraph\">Ne rekomandojm\u00eb q\u00eb deklarimet e \u00e7mimeve n\u00eb dyqanin online t\u00eb vendosen direkt n\u00eb faqen e produktit dhe t\u00eb jen\u00eb t\u00eb lidhshme me produktin p\u00ebrkat\u00ebs. P\u00ebr shembull, nj\u00eb deklarim \u00e7mimi n\u00eb fundfaqe nuk rekomandohet. <\/p>\n\n<p class=\"wp-block-paragraph\">Nga ana tjet\u00ebr, nuk \u00ebsht\u00eb e nevojshme t\u00eb specifikohet se sa koh\u00eb \u00ebsht\u00eb k\u00ebrkuar \u00e7mimi m\u00eb i ul\u00ebt i m\u00ebparsh\u00ebm.<\/p>\n\n<h2 class=\"wp-block-heading\" id=\"h-wie-ist-bei-schrittweiser-preisermassigung-vorzugehen\"><strong>Si duhet vepruar n\u00eb rastin e uljes graduale t\u00eb \u00e7mimit?<\/strong><\/h2>\n\n<p class=\"wp-block-paragraph\">N\u00ebse ulja e \u00e7mimit kryhet gradualisht, n\u00eb rastin e zbatimit t\u00eb pand\u00ebrprer\u00eb t\u00eb uljes s\u00eb \u00e7mimit \u2013 pra pa rritje t\u00eb \u00e7mimit \u2013 duhet t\u00eb specifikohet \u00e7mimi q\u00eb \u00ebsht\u00eb k\u00ebrkuar p\u00ebr produktin p\u00ebrkat\u00ebs para fillimit t\u00eb uljes graduale t\u00eb \u00e7mimit. Kjo \u00ebsht\u00eb ve\u00e7an\u00ebrisht relevante p\u00ebr shitjen e mallrave sezonale dhe p\u00ebr shitjet p\u00ebrfundimtare. <\/p>\n\n<h2 class=\"wp-block-heading\" id=\"h-welche-folgen-drohen-bei-verstoss-gegen-die-regelung-des-9a-prag\"><strong>\u00c7far\u00eb pasojash k\u00ebrc\u00ebnojn\u00eb n\u00eb rast shkeljeje t\u00eb rregullores s\u00eb \u00a79a PrAG?<\/strong><\/h2>\n\n<p class=\"wp-block-paragraph\">N\u00eb rast shkeljeje t\u00eb PrAG-ut, nga nj\u00ebra an\u00eb, k\u00ebrc\u00ebnon nj\u00eb gjob\u00eb administrative sipas \u00a7 15 PrAG.<\/p>\n\n<p class=\"wp-block-paragraph\">Nga ana tjet\u00ebr, ekziston edhe mund\u00ebsia e padis\u00eb nga shoqata mbrojt\u00ebse ose nga konkurrent\u00ebt p\u00ebr shkak t\u00eb shkeljes s\u00eb <a href=\"https:\/\/harlander-partner.eu\/sq\/e-drejta-e-konkurrences\/%c2%a7-1-uwg-praktika-te-padrejta-tregtare\/\" title=\"\u00a7 1 UWG - Praktika t\u00eb padrejta tregtare\">\u00a7 1 UWG<\/a> (grupi i rasteve shkelje ligjore).<\/p>\n","protected":false},"excerpt":{"rendered":"Ligji p\u00ebr Etiketimin e \u00c7mimeve Deklarimi i uljeve t\u00eb \u00e7mimeve n\u00eb dyqanin online dhe n\u00eb shitjen me pakic\u00eb fizike Reklamimi me ulje \u00e7mimesh \u00ebsht\u00eb nj\u00eb mjet i popullarizuar p\u00ebr t\u00eb &#8230;","protected":false},"author":1,"featured_media":0,"parent":44925,"menu_order":0,"comment_status":"closed","ping_status":"open","template":"","meta":{"_acf_changed":false,"_uag_custom_page_level_css":"","footnotes":""},"categories":[813],"tags":[],"class_list":["post-42812","page","type-page","status-publish","hentry","category-e-drejta-e-konkurrences"],"acf":[],"uagb_featured_image_src":{"full":false,"thumbnail":false,"medium":false,"medium_large":false,"large":false,"1536x1536":false,"2048x2048":false,"336x":false,"352x":false,"woocommerce_thumbnail":false,"woocommerce_single":false,"woocommerce_gallery_thumbnail":false,"yarpp-thumbnail":false},"uagb_author_info":{"display_name":"Peter Harlander","author_link":"https:\/\/harlander-partner.eu\/sq\/author\/secondpromotion\/"},"uagb_comment_info":0,"uagb_excerpt":"Ligji p\u00ebr Etiketimin e \u00c7mimeve Deklarimi i uljeve t\u00eb \u00e7mimeve n\u00eb dyqanin online dhe n\u00eb shitjen me pakic\u00eb fizike Reklamimi me ulje \u00e7mimesh \u00ebsht\u00eb nj\u00eb mjet i popullarizuar p\u00ebr t\u00eb ...","_links":{"self":[{"href":"https:\/\/harlander-partner.eu\/sq\/wp-json\/wp\/v2\/pages\/42812","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/harlander-partner.eu\/sq\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/harlander-partner.eu\/sq\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/harlander-partner.eu\/sq\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/harlander-partner.eu\/sq\/wp-json\/wp\/v2\/comments?post=42812"}],"version-history":[{"count":0,"href":"https:\/\/harlander-partner.eu\/sq\/wp-json\/wp\/v2\/pages\/42812\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/harlander-partner.eu\/sq\/wp-json\/wp\/v2\/pages\/44925"}],"wp:attachment":[{"href":"https:\/\/harlander-partner.eu\/sq\/wp-json\/wp\/v2\/media?parent=42812"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/harlander-partner.eu\/sq\/wp-json\/wp\/v2\/categories?post=42812"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/harlander-partner.eu\/sq\/wp-json\/wp\/v2\/tags?post=42812"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}