{"id":44352,"date":"2019-12-19T14:20:08","date_gmt":"2019-12-19T13:20:08","guid":{"rendered":"https:\/\/harlander-partner.eu\/dreptul-concurentei\/restrictii-si-interdictii-privind-publicitatea-pentru-dispozitive-medicale\/"},"modified":"2025-11-25T13:33:47","modified_gmt":"2025-11-25T12:33:47","slug":"restrictii-si-interdictii-privind-publicitatea-pentru-dispozitive-medicale","status":"publish","type":"page","link":"https:\/\/harlander-partner.eu\/ro\/dreptul-concurentei\/restrictii-si-interdictii-privind-publicitatea-pentru-dispozitive-medicale\/","title":{"rendered":"Restric\u021bii \u0219i interdic\u021bii privind publicitatea pentru dispozitive medicale"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Printre dispozitivele medicale se num\u0103r\u0103, de exemplu, testele de sarcin\u0103, tensiometrele, plasturii sau protezele. Similar <a href=\"https:\/\/marketingrecht.eu\/werbebeschraenkungen-und-verbote-fuer-arzneimittel\/\">medicamentelor<\/a>, exist\u0103 reglement\u0103ri speciale pentru agen\u021bii de publicitate \u0219i pentru astfel de produse.  <\/p>\n\n<p class=\"wp-block-paragraph\">Publicitatea adresat\u0103 direct consumatorilor este complet interzis\u0103, de exemplu, pentru dispozitivele medicale care necesit\u0103 prescrip\u021bie medical\u0103. Dispozitivele medicale care nu necesit\u0103 prescrip\u021bie medical\u0103 pot fi, \u00een principiu, promovate. Cu toate acestea, publicitatea trebuie s\u0103 con\u021bin\u0103 urm\u0103toarele informa\u021bii:  <\/p>\n\n<ul class=\"wp-block-list\">\n<li>denumirea dispozitivului medical,<\/li>\n\n\n\n<li>scopurile pentru care este destinat dispozitivul medical,<\/li>\n\n\n\n<li>toate informa\u021biile necesare pentru o utilizare adecvat\u0103,<\/li>\n\n\n\n<li>men\u021biunea clar\u0103 a eventualelor efecte secundare nedorite \u0219i<\/li>\n\n\n\n<li>o men\u021biune conform c\u0103reia instruc\u021biunile de utilizare trebuie respectate cu stricte\u021be \u0219i <\/li>\n\n\n\n<li>o men\u021biune conform c\u0103reia, dac\u0103 este necesar, trebuie consultat un medic.<\/li>\n<\/ul>\n\n<p class=\"wp-block-paragraph\">\u00cen cazul \u00een care dispozitivele medicale sunt oferite personalului de specialitate, cum ar fi medicii, este interzis\u0103 corelarea achizi\u021bion\u0103rii dispozitivelor medicale cu prime, avantaje financiare sau materiale.<\/p>\n","protected":false},"excerpt":{"rendered":"Printre dispozitivele medicale se num\u0103r\u0103, de exemplu, testele de sarcin\u0103, tensiometrele, plasturii sau protezele. Similar medicamentelor, exist\u0103 reglement\u0103ri speciale pentru agen\u021bii de publicitate \u0219i pentru astfel de produse. Publicitatea adresat\u0103 &#8230;","protected":false},"author":1,"featured_media":0,"parent":43172,"menu_order":34,"comment_status":"open","ping_status":"open","template":"","meta":{"_acf_changed":false,"_uag_custom_page_level_css":"","footnotes":""},"categories":[774],"tags":[],"class_list":["post-44352","page","type-page","status-publish","hentry","category-dreptul-concurentei"],"acf":[],"uagb_featured_image_src":{"full":false,"thumbnail":false,"medium":false,"medium_large":false,"large":false,"1536x1536":false,"2048x2048":false,"336x":false,"352x":false,"woocommerce_thumbnail":false,"woocommerce_single":false,"woocommerce_gallery_thumbnail":false,"yarpp-thumbnail":false},"uagb_author_info":{"display_name":"Peter Harlander","author_link":"https:\/\/harlander-partner.eu\/ro\/author\/secondpromotion\/"},"uagb_comment_info":0,"uagb_excerpt":"Printre dispozitivele medicale se num\u0103r\u0103, de exemplu, testele de sarcin\u0103, tensiometrele, plasturii sau protezele. Similar medicamentelor, exist\u0103 reglement\u0103ri speciale pentru agen\u021bii de publicitate \u0219i pentru astfel de produse. Publicitatea adresat\u0103 ...","_links":{"self":[{"href":"https:\/\/harlander-partner.eu\/ro\/wp-json\/wp\/v2\/pages\/44352","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/harlander-partner.eu\/ro\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/harlander-partner.eu\/ro\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/harlander-partner.eu\/ro\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/harlander-partner.eu\/ro\/wp-json\/wp\/v2\/comments?post=44352"}],"version-history":[{"count":0,"href":"https:\/\/harlander-partner.eu\/ro\/wp-json\/wp\/v2\/pages\/44352\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/harlander-partner.eu\/ro\/wp-json\/wp\/v2\/pages\/43172"}],"wp:attachment":[{"href":"https:\/\/harlander-partner.eu\/ro\/wp-json\/wp\/v2\/media?parent=44352"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/harlander-partner.eu\/ro\/wp-json\/wp\/v2\/categories?post=44352"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/harlander-partner.eu\/ro\/wp-json\/wp\/v2\/tags?post=44352"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}