{"id":61907,"date":"2020-08-02T20:01:13","date_gmt":"2020-08-02T18:01:13","guid":{"rendered":"https:\/\/harlander-partner.eu\/precu-zimju-tiesibas\/vardiski-grafiska-precu-zime\/"},"modified":"2025-11-26T02:14:25","modified_gmt":"2025-11-26T01:14:25","slug":"vardiski-grafiska-precu-zime","status":"publish","type":"page","link":"https:\/\/harlander-partner.eu\/lv\/precu-zimju-tiesibas\/vardiski-grafiska-precu-zime\/","title":{"rendered":"V\u0101rdiski grafiska pre\u010du z\u012bme"},"content":{"rendered":"\n<div class=\"wp-block-yoast-seo-table-of-contents yoast-table-of-contents\"><h2>V\u0101rdiski grafiska pre\u010du z\u012bme<\/h2><ul><li><a href=\"#h-was-ist-eine-wort-bild-marke\" data-level=\"2\">Kas ir v\u0101rdiski grafiska pre\u010du z\u012bme?<\/a><\/li><li><a href=\"#h-unterscheidungskraft\" data-level=\"2\">At\u0161\u0137irtsp\u0113ja<\/a><\/li><li><a href=\"#h-anpassung-an-den-zeitgeist\" data-level=\"2\">Piel\u0101go\u0161an\u0101s laikam<\/a><\/li><li><a href=\"#h-abgrenzung-zur-wortmarke\" data-level=\"2\">Norobe\u017eo\u0161ana no v\u0101rdiskas pre\u010du z\u012bmes<\/a><\/li><li><a href=\"#h-abgrenzung-zur-bildmarke\" data-level=\"2\">Norobe\u017eo\u0161ana no grafiskas pre\u010du z\u012bmes<\/a><\/li><li><a href=\"#h-andere-markenarten\" data-level=\"2\">Citi pre\u010du z\u012bmju veidi<\/a><\/li><li><a href=\"#h-kosten-einer-wort-bild-marke\" data-level=\"2\">V\u0101rdiski grafiskas pre\u010du z\u012bmes izmaksas<\/a><\/li><\/ul><\/div>\n<a class=\"mr-cta-link mr-cta-button-cal\" href=\"#h2-booking\" title=\"Bezmaksas s\u0101kotn\u0113j\u0101 konsult\u0101cija\"><span class=\"mr-cta-link-normal\">Izv\u0113lieties v\u0113lamo tik\u0161an\u0101s laiku tagad:<\/span><span class=\"mr-cta-link-bold\">Bezmaksas s\u0101kotn\u0113j\u0101 konsult\u0101cija<\/span><\/a>\n\n<h2 class=\"wp-block-heading\" id=\"h-was-ist-eine-wort-bild-marke\">Kas ir v\u0101rdiski grafiska pre\u010du z\u012bme?<\/h2>\n\n<p class=\"wp-block-paragraph\"><strong>V\u0101rdiski grafiska pre\u010du z\u012bme<\/strong> sast\u0101v no v\u0101rdiskas un grafiskas pre\u010du z\u012bmes elementiem. No v\u0101rdiskas pre\u010du z\u012bmes <strong>v\u0101rdiski grafiska pre\u010du z\u012bme<\/strong> veidojas tad, kad v\u0101rds tiek papildin\u0101ts ar \u012bpa\u0161u burtveidola noform\u0113jumu vai tiek izmantota speci\u0101la z\u012bme, kas nav at\u013cauta t\u012bri v\u0101rdisk\u0101m pre\u010du z\u012bm\u0113m. <\/p>\n<a class=\"mr-cta-link mr-cta-button-cal\" href=\"#h2-booking\" title=\"Bezmaksas s\u0101kotn\u0113j\u0101 konsult\u0101cija\"><span class=\"mr-cta-link-normal\">Izv\u0113lieties v\u0113lamo tik\u0161an\u0101s laiku tagad:<\/span><span class=\"mr-cta-link-bold\">Bezmaksas s\u0101kotn\u0113j\u0101 konsult\u0101cija<\/span><\/a>\n\n<h2 class=\"wp-block-heading\" id=\"h-unterscheidungskraft\">At\u0161\u0137irtsp\u0113ja<\/h2>\n\n<p class=\"wp-block-paragraph\">V\u0101rdiski grafiskas pre\u010du z\u012bmes aizsardz\u012bbas jomu nosaka atsevi\u0161\u0137u elementu at\u0161\u0137irtsp\u0113ja. Ja gan v\u0101rdisk\u0101 da\u013ca, gan grafisk\u0101 \/ att\u0113la da\u013ca ir aizsarg\u0101jamas, vis\u0101m sast\u0101vda\u013c\u0101m ir aizsarg\u0101jo\u0161a iedarb\u012bba. <\/p>\n\n<p class=\"wp-block-paragraph\">Tom\u0113r v\u0101rdiski grafisk\u0101 pre\u010du z\u012bm\u0113 ir iesp\u0113jams izmantot ar\u012b v\u0101rdus, kuriem nav at\u0161\u0137irtsp\u0113jas, k\u0101 pre\u010du z\u012bmes sast\u0101vda\u013cu. T\u0101d\u0113j\u0101di spa viesn\u012bca var\u0113tu aizsarg\u0101t v\u0101rdiski grafisko pre\u010du z\u012bmi \u201eWellnesshotel\u201d. Tas darbojas, neskatoties uz visp\u0101r\u012bg\u0101 j\u0113dziena \u201eWellnesshotel\u201d at\u0161\u0137irtsp\u0113jas tr\u016bkumu izmitin\u0101\u0161anas jom\u0101, ja vien vismaz saist\u012bt\u0101 grafika ir at\u0161\u0137irtsp\u0113j\u012bga.  <\/p>\n\n<p class=\"wp-block-paragraph\">Tom\u0113r \u0161\u012bs pre\u010du z\u012bmes \u012bpa\u0161niekam no \u0161\u0101di re\u0123istr\u0113t\u0101 j\u0113dziena \u201eWellnesshotel\u201d neizriet nek\u0101das ties\u012bbas. T\u0101p\u0113c j\u0113dzienu Wellnesshotel joproj\u0101m var izmantot ikviens, neradot pre\u010du z\u012bmju ties\u012bbu p\u0101rk\u0101pumu. Iz\u0146\u0113muma ties\u012bbas \u2013 t.i., ties\u012bbas aizliegt tre\u0161aj\u0101m person\u0101m izmantot \u2013 viesn\u012bca \u0161aj\u0101 gad\u012bjum\u0101 ieg\u016bst tikai attiec\u012bb\u0101 uz at\u0161\u0137irtsp\u0113j\u012bgo grafiku.  <\/p>\n\n<p class=\"wp-block-paragraph\">Iesp\u0113jams ar\u012b pret\u0113js gad\u012bjums. Ja grafiskais noform\u0113jums ir tik ikdieni\u0161\u0137s, ka v\u0101rdiski grafisk\u0101s pre\u010du z\u012bmes att\u0113la da\u013ca neieg\u016bst at\u0161\u0137irtsp\u0113ju, tad aizsarg\u0101jo\u0161a iedarb\u012bba ir tikai pre\u010du z\u012bmes v\u0101rdiskajai da\u013cai. Tas ir gad\u012bjums, ja grafiskais noform\u0113jums aprobe\u017eojas ar att\u0113lojumu standarta font\u0101 &#8220;Arial&#8221; kr\u0101s\u0101 &#8220;sarkans&#8221;.  <\/p>\n<a class=\"mr-cta-link mr-cta-button-cal\" href=\"#h2-booking\" title=\"Bezmaksas s\u0101kotn\u0113j\u0101 konsult\u0101cija\"><span class=\"mr-cta-link-normal\">Izv\u0113lieties v\u0113lamo tik\u0161an\u0101s laiku tagad:<\/span><span class=\"mr-cta-link-bold\">Bezmaksas s\u0101kotn\u0113j\u0101 konsult\u0101cija<\/span><\/a>\n\n<h2 class=\"wp-block-heading\" id=\"h-anpassung-an-den-zeitgeist\">Piel\u0101go\u0161an\u0101s laikam<\/h2>\n\n<p class=\"wp-block-paragraph\">Ja gan v\u0101rdisk\u0101 da\u013ca, gan att\u0113la da\u013ca v\u0101rdiski grafisk\u0101 pre\u010du z\u012bm\u0113 ir at\u0161\u0137irtsp\u0113j\u012bgas, tad ir izdev\u012bgi, ja abas da\u013cas ir atdal\u0101mas viena no otras. \u0160aj\u0101 gad\u012bjum\u0101 ieteicams atsevi\u0161\u0137i re\u0123istr\u0113t v\u0101rdisku pre\u010du z\u012bmi un grafisku pre\u010du z\u012bmi. \u0160ai pieejai ir priek\u0161roc\u012bba, ka pre\u010du z\u012bmes aizsardz\u012bba vismaz v\u0101rdiskajai da\u013cai turpin\u0101s past\u0101v\u0113t, ja grafisk\u0101 da\u013ca main\u0101s.  <\/p>\n\n<p class=\"wp-block-paragraph\">L\u012bdz\u012bgi ir tad, ja v\u0101rdiski grafisk\u0101s pre\u010du z\u012bmes v\u0101rdisk\u0101 da\u013ca nav aizsarg\u0101jama. Ar\u012b tad ir j\u0101priek\u0161roka t\u012bri grafiskai pre\u010du z\u012bmei, ja v\u0101rdisko da\u013cu un att\u0113la da\u013cu var skaidri atdal\u012bt. T\u0101d\u0113j\u0101di spa viesn\u012bca v\u0113l\u0101k var\u0113tu bez probl\u0113m\u0101m p\u0101riet uz citu viesn\u012bcas nosaukumu, nerisk\u0113jot ar logotipa pre\u010du z\u012bmes aizsardz\u012bbu.  <\/p>\n\n<p class=\"wp-block-paragraph\">Jaut\u0101jums par to, kuram <a href=\"https:\/\/harlander-partner.eu\/lv\/precu-zimju-tiesibas\/precu-zimju-veidi\/\">pre\u010du z\u012bmes veidam<\/a> dot priek\u0161roku, ie\u0146em galveno lomu konsult\u0101ciju proces\u0101 attiec\u012bb\u0101 uz pre\u010du z\u012bm\u0113m ar v\u0101rdiskiem un grafiskiem elementiem. Daudzos gad\u012bjumos strat\u0113\u0123isku apsv\u0113rumu d\u0113\u013c ir v\u0113rts apsv\u0113rt piel\u0101go\u0161anu. <\/p>\n\n<h2 class=\"wp-block-heading\" id=\"h-abgrenzung-zur-wortmarke\">Norobe\u017eo\u0161ana no v\u0101rdiskas pre\u010du z\u012bmes<\/h2>\n\n<p class=\"wp-block-paragraph\">T\u012bra <a href=\"https:\/\/harlander-partner.eu\/lv\/precu-zimju-tiesibas\/vardu-zime\/\">v\u0101rdiska pre\u010du z\u012bme<\/a> at\u0161\u0137ir\u012bb\u0101 no v\u0101rdiski grafiskas pre\u010du z\u012bmes nesatur noform\u0113juma elementus. T\u0101 viet\u0101 v\u0101rdiska pre\u010du z\u012bme sast\u0101v tikai no teksta. <\/p>\n\n<h2 class=\"wp-block-heading\" id=\"h-abgrenzung-zur-bildmarke\">Norobe\u017eo\u0161ana no grafiskas pre\u010du z\u012bmes<\/h2>\n\n<p class=\"wp-block-paragraph\">T\u012bra <a href=\"https:\/\/harlander-partner.eu\/lv\/precu-zimju-tiesibas\/attela-zime\/\">grafiska pre\u010du z\u012bme<\/a> at\u0161\u0137ir\u012bb\u0101 no v\u0101rdiski grafiskas pre\u010du z\u012bmes nesatur v\u0101rdiskas pre\u010du z\u012bmes elementus, t.i., rakstz\u012bmes, kas var b\u016bt ietvertas v\u0101rdisk\u0101 pre\u010du z\u012bm\u0113.<\/p>\n<a class=\"mr-cta-link mr-cta-button-cal\" href=\"#h2-booking\" title=\"Bezmaksas s\u0101kotn\u0113j\u0101 konsult\u0101cija\"><span class=\"mr-cta-link-normal\">Izv\u0113lieties v\u0113lamo tik\u0161an\u0101s laiku tagad:<\/span><span class=\"mr-cta-link-bold\">Bezmaksas s\u0101kotn\u0113j\u0101 konsult\u0101cija<\/span><\/a>\n\n<h2 class=\"wp-block-heading\" id=\"h-andere-markenarten\">Citi pre\u010du z\u012bmju veidi<\/h2>\n\n<p class=\"linkboxes wp-block-paragraph\"><a href=\"https:\/\/marketingrecht.eu\/wortmarke\/\">V\u0101rdiskas pre\u010du z\u012bmes<\/a> <a href=\"https:\/\/marketingrecht.eu\/bildmarke\/\">Grafiskas pre\u010du z\u012bmes<\/a> <a href=\"https:\/\/marketingrecht.eu\/wort-bild-marke\/\">Kombin\u0113tas pre\u010du z\u012bmes<\/a> <a href=\"https:\/\/marketingrecht.eu\/farbmarke\/\">Kr\u0101su pre\u010du z\u012bmes<\/a> <a href=\"https:\/\/marketingrecht.eu\/3d-marken\/\">3D pre\u010du z\u012bmes \/ formas pre\u010du z\u012bmes<\/a> <a href=\"https:\/\/marketingrecht.eu\/positionsmarke\/\">Poz\u012bcijas pre\u010du z\u012bmes<\/a> <a href=\"https:\/\/marketingrecht.eu\/mustermarke\/\">Raksta pre\u010du z\u012bmes<\/a> <a href=\"https:\/\/marketingrecht.eu\/klangmarke-hoermarke\/\">Ska\u0146u pre\u010du z\u012bmes \/ dzirdes pre\u010du z\u012bmes<\/a> <a href=\"https:\/\/marketingrecht.eu\/kennfadenmarke\/\">Pavedienu pre\u010du z\u012bmes<\/a> <a href=\"https:\/\/marketingrecht.eu\/hologrammmarke\/\">Hologrammu pre\u010du z\u012bmes<\/a> <a href=\"https:\/\/marketingrecht.eu\/bewegungsmarke\/\">Kust\u012bbu pre\u010du z\u012bmes<\/a> <a href=\"https:\/\/marketingrecht.eu\/multimediamarken\/\">Multivides pre\u010du z\u012bmes<\/a> <a href=\"https:\/\/marketingrecht.eu\/sonstige-marken\/\">Citas pre\u010du z\u012bmes<\/a><\/p>\n\n<h2 class=\"wp-block-heading\" id=\"h-kosten-einer-wort-bild-marke\">V\u0101rdiski grafiskas pre\u010du z\u012bmes izmaksas<\/h2>\n\n<p class=\"wp-block-paragraph\">Vai v\u0113laties re\u0123istr\u0113t v\u0101rdiski grafisku pre\u010du z\u012bmi? Tad j\u016bs esat \u012bstaj\u0101 viet\u0101! <\/p>\n\n<p class=\"wp-block-paragraph\">P\u0101rskatu par izmaks\u0101m un nodev\u0101m atrad\u012bsiet m\u016bsu <a href=\"https:\/\/harlander-partner.eu\/lv\/precu-zimju-tiesibas\/precu-zimju-aizsardzibas-paketes\/\">pre\u010du z\u012bmju aizsardz\u012bbas pakotn\u0113s<\/a> ar fiks\u0113t\u0101m cen\u0101m.<\/p>\n<a class=\"mr-cta-link mr-cta-button-cal\" href=\"#h2-booking\" title=\"Bezmaksas s\u0101kotn\u0113j\u0101 konsult\u0101cija\"><span class=\"mr-cta-link-normal\">Izv\u0113lieties v\u0113lamo tik\u0161an\u0101s laiku tagad:<\/span><span class=\"mr-cta-link-bold\">Bezmaksas s\u0101kotn\u0113j\u0101 konsult\u0101cija<\/span><\/a>\n","protected":false},"excerpt":{"rendered":"Kas ir v\u0101rdiski grafiska pre\u010du z\u012bme? V\u0101rdiski grafiska pre\u010du z\u012bme sast\u0101v no v\u0101rdiskas un grafiskas pre\u010du z\u012bmes elementiem. No v\u0101rdiskas pre\u010du z\u012bmes v\u0101rdiski grafiska pre\u010du z\u012bme veidojas tad, kad v\u0101rds &#8230;","protected":false},"author":1,"featured_media":0,"parent":52567,"menu_order":83,"comment_status":"closed","ping_status":"open","template":"","meta":{"_acf_changed":false,"_uag_custom_page_level_css":"","footnotes":""},"categories":[1101],"tags":[],"class_list":["post-61907","page","type-page","status-publish","hentry","category-precu-zimju-tiesibas"],"acf":[],"uagb_featured_image_src":{"full":false,"thumbnail":false,"medium":false,"medium_large":false,"large":false,"1536x1536":false,"2048x2048":false,"336x":false,"352x":false,"woocommerce_thumbnail":false,"woocommerce_single":false,"woocommerce_gallery_thumbnail":false,"yarpp-thumbnail":false},"uagb_author_info":{"display_name":"Peter Harlander","author_link":"https:\/\/harlander-partner.eu\/lv\/author\/secondpromotion\/"},"uagb_comment_info":0,"uagb_excerpt":"Kas ir v\u0101rdiski grafiska pre\u010du z\u012bme? V\u0101rdiski grafiska pre\u010du z\u012bme sast\u0101v no v\u0101rdiskas un grafiskas pre\u010du z\u012bmes elementiem. No v\u0101rdiskas pre\u010du z\u012bmes v\u0101rdiski grafiska pre\u010du z\u012bme veidojas tad, kad v\u0101rds ...","_links":{"self":[{"href":"https:\/\/harlander-partner.eu\/lv\/wp-json\/wp\/v2\/pages\/61907","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/harlander-partner.eu\/lv\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/harlander-partner.eu\/lv\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/harlander-partner.eu\/lv\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/harlander-partner.eu\/lv\/wp-json\/wp\/v2\/comments?post=61907"}],"version-history":[{"count":0,"href":"https:\/\/harlander-partner.eu\/lv\/wp-json\/wp\/v2\/pages\/61907\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/harlander-partner.eu\/lv\/wp-json\/wp\/v2\/pages\/52567"}],"wp:attachment":[{"href":"https:\/\/harlander-partner.eu\/lv\/wp-json\/wp\/v2\/media?parent=61907"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/harlander-partner.eu\/lv\/wp-json\/wp\/v2\/categories?post=61907"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/harlander-partner.eu\/lv\/wp-json\/wp\/v2\/tags?post=61907"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}