{"id":40511,"date":"2019-05-06T18:29:45","date_gmt":"2019-05-06T16:29:45","guid":{"rendered":"https:\/\/harlander-partner.eu\/ochranna-znamka\/niceska-klasifikace\/"},"modified":"2025-11-24T20:04:31","modified_gmt":"2025-11-24T19:04:31","slug":"niceska-klasifikace","status":"publish","type":"page","link":"https:\/\/harlander-partner.eu\/cs\/ochranna-znamka\/niceska-klasifikace\/","title":{"rendered":"Nicesk\u00e1 klasifikace"},"content":{"rendered":"\n<div class=\"wp-block-yoast-seo-table-of-contents yoast-table-of-contents\"><h2>Nicesk\u00e1 klasifikace<\/h2><ul><li><a href=\"#h-was-ist-die-klassifikation-von-nizza\" data-level=\"2\">Co je Nicesk\u00e1 klasifikace?<\/a><\/li><li><a href=\"#h-nizzaklassen\" data-level=\"2\">Nicesk\u00e9 t\u0159\u00eddy<\/a><ul><li><a href=\"#h-beispiel-klasse-33\" data-level=\"3\">P\u0159\u00edklad t\u0159\u00eddy 33<\/a><\/li><li><a href=\"#h-zuordnung-der-marke-zu-den-nizzaklassen\" data-level=\"3\">P\u0159i\u0159azen\u00ed ochrann\u00e9 zn\u00e1mky k nicesk\u00fdm t\u0159\u00edd\u00e1m<\/a><\/li><li><a href=\"#h-taxonomy-tmclass\" data-level=\"3\">Taxonomie TMClass<\/a><\/li><\/ul><\/li><li><a href=\"#h-auswahl-der-nizzaklassen\" data-level=\"2\">V\u00fdb\u011br nicesk\u00fdch t\u0159\u00edd<\/a><ul><li><a href=\"#h-abgrenzung-der-klassen\" data-level=\"3\">Vymezen\u00ed t\u0159\u00edd<\/a><\/li><li><a href=\"#h-unterteilung-innerhalb-der-klassen\" data-level=\"3\">Rozd\u011blen\u00ed uvnit\u0159 t\u0159\u00edd<\/a><\/li><li><a href=\"#h-verwandte-nizzaklassen\" data-level=\"3\">P\u0159\u00edbuzn\u00e9 nicesk\u00e9 t\u0159\u00eddy<\/a><\/li><li><a href=\"#h-anzahl-der-klassen\" data-level=\"3\">Po\u010det t\u0159\u00edd<\/a><\/li><li><a href=\"#h-vorratsmarke\" data-level=\"3\">Z\u00e1sobn\u00edkov\u00e1 zna\u010dka<\/a><\/li><\/ul><\/li><li><a href=\"#h-laufende-markenentwicklung\" data-level=\"2\">Pr\u016fb\u011b\u017en\u00fd v\u00fdvoj zna\u010dky<\/a><\/li><\/ul><\/div>\n<a class=\"mr-cta-link mr-cta-button-cal\" href=\"#h2-booking\" title=\"Bezplatn\u00e1 \u00favodn\u00ed konzultace\"><span class=\"mr-cta-link-normal\">Vyberte si po\u017eadovan\u00fd term\u00edn:<\/span><span class=\"mr-cta-link-bold\">Bezplatn\u00e1 \u00favodn\u00ed konzultace<\/span><\/a>\n\n<h2 class=\"wp-block-heading\" id=\"h-was-ist-die-klassifikation-von-nizza\">Co je Nicesk\u00e1 klasifikace?<\/h2>\n\n<p class=\"wp-block-paragraph\">Nicesk\u00e1 klasifikace je mezin\u00e1rodn\u00ed dohoda z roku 1957 o rozd\u011blen\u00ed zbo\u017e\u00ed a slu\u017eeb do t\u0159\u00edd (nicesk\u00e9 t\u0159\u00eddy). Nicesk\u00e1 klasifikace se pou\u017e\u00edv\u00e1 k ur\u010den\u00ed rozsahu ochrany ochrann\u00fdch zn\u00e1mek. Za t\u00edmto \u00fa\u010delem je t\u0159eba p\u0159i registraci ochrann\u00fdch zn\u00e1mek uv\u00e9st, pro kter\u00e9 nicesk\u00e9 t\u0159\u00eddy m\u00e1 b\u00fdt ochrann\u00e1 zn\u00e1mka registrov\u00e1na.  <\/p>\n\n<p class=\"wp-block-paragraph\">Spr\u00e1va a ka\u017edoro\u010dn\u00ed aktualizace Nicesk\u00e9 klasifikace spad\u00e1 do kompetence <a href=\"https:\/\/www.wipo.int\/portal\/en\/index.html\">Sv\u011btov\u00e9 organizace du\u0161evn\u00edho vlastnictv\u00ed<\/a> (WIPO). Nejaktu\u00e1ln\u011bj\u0161\u00ed verze Nicesk\u00e9 klasifikace vstupuje v platnost v\u017edy 1. ledna dan\u00e9ho roku. <\/p>\n<a class=\"mr-cta-link mr-cta-button-cal\" href=\"#h2-booking\" title=\"Bezplatn\u00e1 \u00favodn\u00ed konzultace\"><span class=\"mr-cta-link-normal\">Vyberte si po\u017eadovan\u00fd term\u00edn:<\/span><span class=\"mr-cta-link-bold\">Bezplatn\u00e1 \u00favodn\u00ed konzultace<\/span><\/a>\n\n<h2 class=\"wp-block-heading\" id=\"h-nizzaklassen\">Nicesk\u00e9 t\u0159\u00eddy<\/h2>\n\n<p class=\"wp-block-paragraph\">Nicesk\u00e1 klasifikace je rozd\u011blena pouze do 45 t\u0159\u00edd. Nicm\u00e9n\u011b Nicesk\u00e1 klasifikace pokr\u00fdv\u00e1 ve\u0161ker\u00fd hospod\u00e1\u0159sk\u00fd \u017eivot. Existuje 34 t\u0159\u00edd zbo\u017e\u00ed a 11 t\u0159\u00edd slu\u017eeb. Zbo\u017e\u00ed je rozd\u011bleno podle produktov\u00fdch a materi\u00e1lov\u00fdch skupin, slu\u017eby podle odv\u011btv\u00ed.   <\/p>\n\n<ul class=\"icon wp-block-list\">\n<li class=\"icon\"><a href=\"https:\/\/harlander-partner.eu\/cs\/ochranna-znamka\/seznam-trid-z-nice\/\">\u00fapln\u00fd seznam nicesk\u00fdch t\u0159\u00edd<\/a><\/li>\n<\/ul>\n\n<p class=\"wp-block-paragraph\">\u010cetn\u00e9 nicesk\u00e9 t\u0159\u00eddy proto obsahuj\u00ed divok\u00fd mix nejr\u016fzn\u011bj\u0161\u00edho zbo\u017e\u00ed nebo slu\u017eeb. Jak\u00e9 zbo\u017e\u00ed nebo slu\u017eby jsou ve t\u0159\u00edd\u00e1ch obsa\u017eeny, vypl\u00fdv\u00e1 z n\u00e1zv\u016f t\u0159\u00edd a z vysv\u011btluj\u00edc\u00edch pozn\u00e1mek. Tak\u00e9 n\u00e1zvy t\u0159\u00edd p\u0159edstavuj\u00ed pouze velmi hrub\u00e9 rozd\u011blen\u00ed.  <\/p>\n\n<h3 class=\"wp-block-heading\" id=\"h-beispiel-klasse-33\">P\u0159\u00edklad t\u0159\u00eddy 33<\/h3>\n\n<p class=\"wp-block-paragraph\">Nicesk\u00e1 t\u0159\u00edda 33 zn\u00ed nap\u0159\u00edklad takto:<\/p>\n\n<p class=\"wp-block-paragraph\" id=\"niceclass33\"><strong>T\u0158\u00cdDA 33<\/strong><\/p>\n\n<ul class=\"wp-block-list\">\n<li>alkoholick\u00e9 n\u00e1poje, s v\u00fdjimkou piv<\/li>\n\n\n\n<li>alkoholick\u00e9 p\u0159\u00edpravky pro p\u0159\u00edpravu n\u00e1poj\u016f<\/li>\n<\/ul>\n\n<p class=\"wp-block-paragraph\"><strong>T\u0158\u00cdDA 33 \u2013 VYSV\u011aTLUJ\u00cdC\u00cd POZN\u00c1MKY<\/strong><\/p>\n\n<p class=\"wp-block-paragraph\">T\u0159\u00edda 33 obsahuje v podstat\u011b alkoholick\u00e9 n\u00e1poje, esence a extrakty.<\/p>\n\n<p class=\"wp-block-paragraph\">Tato t\u0159\u00edda obsahuje zejm\u00e9na:<\/p>\n\n<ul class=\"wp-block-list\">\n<li>v\u00edna, lik\u00e9rov\u00e1 v\u00edna;<\/li>\n\n\n\n<li>alkoholick\u00e9 cidery, hru\u0161kov\u00e9 mo\u0161ty;<\/li>\n\n\n\n<li>lihoviny, lik\u00e9ry;<\/li>\n\n\n\n<li>alkoholick\u00e9 esence, alkoholick\u00e9 ovocn\u00e9 extrakty, \u017ealude\u010dn\u00ed lik\u00e9ry.<\/li>\n<\/ul>\n\n<p class=\"wp-block-paragraph\">Tato t\u0159\u00edda neobsahuje zejm\u00e9na:<\/p>\n\n<ul class=\"wp-block-list\">\n<li>l\u00e9\u010div\u00e9 n\u00e1poje (t\u0159. 5);<\/li>\n\n\n\n<li>nealkoholick\u00e9 n\u00e1poje (t\u0159. 32);<\/li>\n\n\n\n<li>piva (t\u0159. 32);<\/li>\n\n\n\n<li>nealkoholick\u00e9 n\u00e1poje pro m\u00edch\u00e1n\u00ed alkoholick\u00fdch n\u00e1poj\u016f, nap\u0159. nealkoholick\u00e9 osv\u011b\u017euj\u00edc\u00ed n\u00e1poje, sodov\u00e1 voda (t\u0159. 32).<\/li>\n<\/ul>\n\n<h3 class=\"wp-block-heading\" id=\"h-zuordnung-der-marke-zu-den-nizzaklassen\">P\u0159i\u0159azen\u00ed ochrann\u00e9 zn\u00e1mky k nicesk\u00fdm t\u0159\u00edd\u00e1m<\/h3>\n\n<p class=\"wp-block-paragraph\">Z\u00e1kladn\u00ed pravidlo \u0159\u00edk\u00e1, \u017ee registrovan\u00e1 ochrann\u00e1 zn\u00e1mka poskytuje ochranu v rozsahu p\u0159ihl\u00e1\u0161en\u00fdch nicesk\u00fdch t\u0159\u00edd, resp. konkr\u00e9tn\u011b vybran\u00e9ho zbo\u017e\u00ed a slu\u017eeb.<\/p>\n\n<p class=\"wp-block-paragraph\">Po\u017eadovan\u00e9 nicesk\u00e9 t\u0159\u00eddy, resp. konkr\u00e9tn\u00ed zbo\u017e\u00ed a slu\u017eby je t\u0159eba vybrat p\u0159i registraci. P\u0159itom neexistuje \u017e\u00e1dn\u00e1 vazba na velmi hrub\u00e9 n\u00e1zvy nicesk\u00fdch t\u0159\u00edd. Vy\u0161\u0161\u00ed stupe\u0148 detailu je p\u0159\u00edpustn\u00fd.  <\/p>\n\n<p class=\"wp-block-paragraph\">Tak by mohla b\u00fdt ochrann\u00e1 zn\u00e1mka pro whisky p\u0159ihl\u00e1\u0161ena kter\u00fdmkoli z n\u00e1sleduj\u00edc\u00edch zp\u016fsob\u016f:<\/p>\n\n<ul class=\"wp-block-list\">\n<li>T\u0159\u00edda 33 \u2013 alkoholick\u00e9 n\u00e1poje, s v\u00fdjimkou piv<\/li>\n\n\n\n<li>T\u0159\u00edda 33 \u2013 lihoviny<\/li>\n\n\n\n<li>T\u0159\u00edda 33 \u2013 whisky<\/li>\n\n\n\n<li>T\u0159\u00edda 33 \u2013 alkoholick\u00e9 n\u00e1poje, s v\u00fdjimkou piv; lihoviny; whisky<\/li>\n<\/ul>\n\n<h3 class=\"wp-block-heading\" id=\"h-taxonomy-tmclass\">Taxonomie TMClass<\/h3>\n\n<p class=\"wp-block-paragraph\">Postupem \u010dasu vedla tato mo\u017enost k tomu, \u017ee registry ochrann\u00fdch zn\u00e1mek se staly nep\u0159ehledn\u00fdmi a registrovan\u00e9 ochrann\u00e9 zn\u00e1mky se daly jen obt\u00ed\u017en\u011b srovn\u00e1vat. \u201eL\u00e1hve na whisky\u201c, \u201eL\u00e1hev na whisky\u201c, \u201eUzav\u00edrateln\u00e9 sklen\u011bn\u00e9 n\u00e1doby pro skladov\u00e1n\u00ed whisky\u201c \u2013 je to v\u0161echno tot\u00e9\u017e? <\/p>\n\n<p class=\"wp-block-paragraph\">K vytvo\u0159en\u00ed po\u0159\u00e1dku vyvinul EUIPO a n\u00e1rodn\u00ed \u00fa\u0159ady EU ve spolupr\u00e1ci s WIPO taxonomii TMClass. Struktura TMClass sice vych\u00e1z\u00ed z Nicesk\u00e9 klasifikace, nen\u00ed v\u0161ak ofici\u00e1ln\u00ed sou\u010d\u00e1st\u00ed syst\u00e9mu Nicesk\u00e9 klasifikace. V TMClass se ji\u017e nach\u00e1z\u00ed p\u0159es 60 000 harmonizovan\u00fdch pojm\u016f, kter\u00e9 akceptuj\u00ed v\u0161echny z\u00fa\u010dastn\u011bn\u00e9 \u00fa\u0159ady pro ochrann\u00e9 zn\u00e1mky.  <\/p>\n\n<p class=\"wp-block-paragraph\">TMClass nem\u00e1 \u017e\u00e1dn\u00fd pr\u00e1vn\u00ed \u00fa\u010dinek p\u0159i zkoum\u00e1n\u00ed ochrann\u00fdch zn\u00e1mek nebo p\u0159i srovn\u00e1v\u00e1n\u00ed zbo\u017e\u00ed a slu\u017eeb. Nicm\u00e9n\u011b pou\u017eit\u00ed pojm\u016f, kter\u00e9 nejsou uvedeny v TMClass, m\u016f\u017ee v\u00e9st k v\u00fdrazn\u011b del\u0161\u00edm lh\u016ft\u00e1m zpracov\u00e1n\u00ed p\u0159i registraci ochrann\u00e9 zn\u00e1mky. <\/p>\n<a class=\"mr-cta-link mr-cta-button-cal\" href=\"#h2-booking\" title=\"Bezplatn\u00e1 \u00favodn\u00ed konzultace\"><span class=\"mr-cta-link-normal\">Vyberte si po\u017eadovan\u00fd term\u00edn:<\/span><span class=\"mr-cta-link-bold\">Bezplatn\u00e1 \u00favodn\u00ed konzultace<\/span><\/a>\n\n<h2 class=\"wp-block-heading\" id=\"h-auswahl-der-nizzaklassen\">V\u00fdb\u011br nicesk\u00fdch t\u0159\u00edd<\/h2>\n\n<p class=\"wp-block-paragraph\">P\u0159i v\u00fdb\u011bru nicesk\u00fdch t\u0159\u00edd je t\u0159eba zohlednit n\u011bkolik aspekt\u016f.<\/p>\n\n<h3 class=\"wp-block-heading\" id=\"h-abgrenzung-der-klassen\">Vymezen\u00ed t\u0159\u00edd<\/h3>\n\n<p class=\"wp-block-paragraph\">Kdo vyr\u00e1b\u00ed oble\u010den\u00ed, zvol\u00ed pro z\u00e1pis ochrann\u00e9 zn\u00e1mky alespo\u0148 niceskou t\u0159\u00eddu 25 (od\u011bvy, obuv, pokr\u00fdvky hlavy). Kdo naopak oble\u010den\u00ed prod\u00e1v\u00e1, pot\u0159ebuje m\u00edsto toho niceskou t\u0159\u00eddu 35 (reklama; \u0159\u00edzen\u00ed podniku; spr\u00e1va podniku; kancel\u00e1\u0159sk\u00e9 pr\u00e1ce), v t\u00e9to je obsa\u017een i velkoobchod a maloobchod. Kdo nakupuje oble\u010den\u00ed White-Label a pro prodej je pouze opat\u0159\u00ed svou ochrannou zn\u00e1mkou, se v\u0161ak op\u011bt nach\u00e1z\u00ed v nicesk\u00e9 t\u0159\u00edd\u011b 25.  <\/p>\n\n<h3 class=\"wp-block-heading\" id=\"h-unterteilung-innerhalb-der-klassen\">Rozd\u011blen\u00ed uvnit\u0159 t\u0159\u00edd<\/h3>\n\n<p class=\"wp-block-paragraph\">Ve v\u011bt\u0161in\u011b p\u0159\u00edpad\u016f nesta\u010d\u00ed jednodu\u0161e uv\u00e9st niceskou t\u0159\u00eddu. V nicesk\u00e9 t\u0159\u00edd\u011b 9 existuje nap\u0159\u00edklad 6 696 standardizovan\u00fdch mo\u017enost\u00ed detailn\u00edho v\u00fdb\u011bru, mezi nimi software, pot\u00e1p\u011b\u010dsk\u00e9 vybaven\u00ed a hasic\u00ed p\u0159\u00edstroje. <\/p>\n\n<p class=\"wp-block-paragraph\">Kdo pou\u017e\u00edv\u00e1 p\u0159\u00edli\u0161 p\u0159esn\u00e9 pojmy, omezuje svou ochrannou zn\u00e1mku a sv\u00e1 budouc\u00ed pole p\u016fsobnosti zbyte\u010dn\u011b. Kdo pou\u017e\u00edv\u00e1 p\u0159\u00edli\u0161 \u0161irok\u00e9 pojmy, zvy\u0161uje zbyte\u010dn\u011b riziko kolize s jin\u00fdmi ochrann\u00fdmi zn\u00e1mkami. <\/p>\n\n<h3 class=\"wp-block-heading\" id=\"h-verwandte-nizzaklassen\">P\u0159\u00edbuzn\u00e9 nicesk\u00e9 t\u0159\u00eddy<\/h3>\n\n<p class=\"wp-block-paragraph\">Nesm\u00ed se p\u0159ehl\u00e9dnout, \u017ee Nicesk\u00e1 klasifikace m\u00e1 nakonec pouze funkci uspo\u0159\u00e1d\u00e1n\u00ed. <\/p>\n\n<p class=\"wp-block-paragraph\">Pro posouzen\u00ed nebezpe\u010d\u00ed z\u00e1m\u011bny je v\u017edy t\u0159eba prov\u00e9st celkov\u00e9 posouzen\u00ed. Jak podobn\u00e9 jsou chr\u00e1n\u011bn\u00e9 ochrann\u00e9 zn\u00e1mky, jak podobn\u00e9 je chr\u00e1n\u011bn\u00e9 zbo\u017e\u00ed a slu\u017eby? <\/p>\n\n<p class=\"wp-block-paragraph\">Tak jsou nap\u0159\u00edklad nicesk\u00e1 t\u0159\u00edda 9 \u201eSoftware\u201c a nicesk\u00e1 t\u0159\u00edda 42 \u201eV\u00fdvoj softwaru\u201c velmi podobn\u00e9. Mezi ochrannou zn\u00e1mkou Tixi ve t\u0159\u00edd\u011b 9 a ochrannou zn\u00e1mkou Tixy ve t\u0159\u00edd\u011b 42 by tud\u00ed\u017e z d\u016fvodu t\u00e9m\u011b\u0159 identick\u00e9ho pravopisu a identick\u00e9ho zvuku v kombinaci s t\u00e9m\u011b\u0159 identick\u00fdm polem p\u016fsobnosti existovalo nebezpe\u010d\u00ed z\u00e1m\u011bny. <\/p>\n\n<p class=\"wp-block-paragraph\">Tyto \u201ep\u0159\u00edbuzn\u00e9\u201c nicesk\u00e9 t\u0159\u00eddy je t\u0159eba zohlednit jak p\u0159i re\u0161er\u0161i podobnosti, tak p\u0159i registraci ochrann\u00e9 zn\u00e1mky. V p\u0159\u00edpad\u011b pochybnost\u00ed je t\u0159eba re\u0161er\u0161ovat a registrovat i p\u0159\u00edbuzn\u00e9 t\u0159\u00eddy. <\/p>\n\n<h3 class=\"wp-block-heading\" id=\"h-anzahl-der-klassen\">Po\u010det t\u0159\u00edd<\/h3>\n\n<p class=\"wp-block-paragraph\">Kolik t\u0159\u00edd bude vybr\u00e1no, z\u00e1vis\u00ed na z\u00e1kladn\u00ed strategii ochrann\u00e9 zn\u00e1mky. <\/p>\n\n<p class=\"wp-block-paragraph\">Na jedn\u00e9 stran\u011b nen\u00ed pozd\u011bj\u0161\u00ed roz\u0161\u00ed\u0159en\u00ed rozsahu ochrany ochrann\u00e9 zn\u00e1mky p\u0159id\u00e1n\u00edm dal\u0161\u00edho zbo\u017e\u00ed a slu\u017eeb ji\u017e mo\u017en\u00e9. Za t\u00edmto \u00fa\u010delem by musela b\u00fdt p\u0159ihl\u00e1\u0161ena zcela nov\u00e1 ochrann\u00e1 zn\u00e1mka. Odkl\u00e1d\u00e1n\u00ed p\u0159ihl\u00e1\u0161ky jednotliv\u00fdch t\u0159\u00edd, kter\u00e9 budou v budoucnu jist\u011b pot\u0159eba, se proto nikdy nedoporu\u010duje.  <\/p>\n\n<p class=\"wp-block-paragraph\">Na druh\u00e9 stran\u011b nen\u00ed p\u0159\u00edli\u0161 \u0161irok\u00fd rozsah ochrany (v extr\u00e9mn\u00edm p\u0159\u00edpad\u011b prost\u0159ednictv\u00edm registrace v\u0161ech nicesk\u00fdch t\u0159\u00edd) rovn\u011b\u017e smyslupln\u00fd. To by vedlo k vy\u0161\u0161\u00edm n\u00e1klad\u016fm, zv\u00fd\u0161ilo riziko poru\u0161en\u00ed d\u0159\u00edv\u011bj\u0161\u00edch pr\u00e1v a u\u010dinilo ochrannou zn\u00e1mku n\u00e1chyln\u011bj\u0161\u00ed k \u017ealob\u00e1m na zru\u0161en\u00ed. <\/p>\n\n<h3 class=\"wp-block-heading\" id=\"h-vorratsmarke\">Z\u00e1sobn\u00edkov\u00e1 zna\u010dka<\/h3>\n\n<p class=\"wp-block-paragraph\">Nicm\u00e9n\u011b registrace z\u00e1sobn\u00edkov\u00e9 zna\u010dky, tedy registrace ochrann\u00e9 zn\u00e1mky v nicesk\u00fdch t\u0159\u00edd\u00e1ch, kter\u00e9 budou mo\u017en\u00e1 v budoucnu pot\u0159eba, m\u016f\u017ee m\u00edt smysl, aby se zajistily budouc\u00ed tr\u017en\u00ed p\u0159\u00edle\u017eitosti.<\/p>\n\n<p class=\"wp-block-paragraph\">Doporu\u010dit lze st\u0159edn\u00ed cestu. Aktu\u00e1ln\u00ed a realistick\u00e9 budouc\u00ed obchodn\u00ed omyly by m\u011bly b\u00fdt chr\u00e1n\u011bny. V tomto p\u0159\u00edpad\u011b je nav\u00edc zapot\u0159eb\u00ed strategie pro stanoven\u00ed dostate\u010dn\u00fdch a prokazateln\u00fdch \u00fakon\u016f u\u017e\u00edv\u00e1n\u00ed prozat\u00edm nepou\u017e\u00edvan\u00fdch t\u0159\u00edd.  <\/p>\n\n<p class=\"wp-block-paragraph\">Opat\u0159en\u00ed k zachov\u00e1n\u00ed platnosti jsou nutn\u00e1, proto\u017ee proti ochrann\u00e9 zn\u00e1mce, resp. proti nepou\u017e\u00edvan\u00fdm \u010d\u00e1stem ochrann\u00e9 zn\u00e1mky, m\u016f\u017ee b\u00fdt pod\u00e1na \u017ealoba na zru\u0161en\u00ed, pokud ochrann\u00e1 zn\u00e1mka nen\u00ed v registrovan\u00e9 nicesk\u00e9 t\u0159\u00edd\u011b pou\u017e\u00edv\u00e1na po dobu del\u0161\u00ed ne\u017e p\u011bt let.<\/p>\n<a class=\"mr-cta-link mr-cta-button-cal\" href=\"#h2-booking\" title=\"Bezplatn\u00e1 \u00favodn\u00ed konzultace\"><span class=\"mr-cta-link-normal\">Vyberte si po\u017eadovan\u00fd term\u00edn:<\/span><span class=\"mr-cta-link-bold\">Bezplatn\u00e1 \u00favodn\u00ed konzultace<\/span><\/a>\n\n<h2 class=\"wp-block-heading\" id=\"h-laufende-markenentwicklung\">Pr\u016fb\u011b\u017en\u00fd v\u00fdvoj zna\u010dky<\/h2>\n\n<p class=\"wp-block-paragraph\">Jakmile chce podnik otev\u0159\u00edt nov\u00e1 obchodn\u00ed pole, je t\u0159eba prov\u00e9st kontrolu ochrann\u00e9 zn\u00e1mky, aby se zajistilo, \u017ee registrovan\u00e9 t\u0159\u00eddy je\u0161t\u011b posta\u010duj\u00ed.<\/p>\n\n<p class=\"wp-block-paragraph\">Pokud tomu tak nen\u00ed, pak je t\u0159eba p\u0159ed pou\u017eit\u00edm ochrann\u00e9 zn\u00e1mky v nov\u00fdch obchodn\u00edch pol\u00edch re\u0161er\u0161ovat nov\u00e9 t\u0159\u00eddy, aby se vylou\u010dilo poru\u0161en\u00ed d\u0159\u00edv\u011bj\u0161\u00edch pr\u00e1v t\u0159et\u00edch osob. Pot\u00e9 je t\u0159eba st\u00e1vaj\u00edc\u00ed ochrannou zn\u00e1mku je\u0161t\u011b jednou p\u0159ihl\u00e1sit v nov\u00fdch t\u0159\u00edd\u00e1ch. Roz\u0161\u00ed\u0159en\u00ed st\u00e1vaj\u00edc\u00edch ochrann\u00fdch zn\u00e1mek o dal\u0161\u00ed t\u0159\u00eddy nen\u00ed mo\u017en\u00e9.  <\/p>\n<a class=\"mr-cta-link mr-cta-button-cal\" href=\"#h2-booking\" title=\"Bezplatn\u00e1 \u00favodn\u00ed konzultace\"><span class=\"mr-cta-link-normal\">Vyberte si po\u017eadovan\u00fd term\u00edn:<\/span><span class=\"mr-cta-link-bold\">Bezplatn\u00e1 \u00favodn\u00ed konzultace<\/span><\/a>\n","protected":false},"excerpt":{"rendered":"Co je Nicesk\u00e1 klasifikace? Nicesk\u00e1 klasifikace je mezin\u00e1rodn\u00ed dohoda z roku 1957 o rozd\u011blen\u00ed zbo\u017e\u00ed a slu\u017eeb do t\u0159\u00edd (nicesk\u00e9 t\u0159\u00eddy). Nicesk\u00e1 klasifikace se pou\u017e\u00edv\u00e1 k ur\u010den\u00ed rozsahu ochrany ochrann\u00fdch &#8230;","protected":false},"author":1,"featured_media":0,"parent":40181,"menu_order":136,"comment_status":"open","ping_status":"open","template":"","meta":{"_acf_changed":false,"_uag_custom_page_level_css":"","footnotes":""},"categories":[534],"tags":[],"class_list":["post-40511","page","type-page","status-publish","hentry","category-ochranna-znamka"],"acf":[],"uagb_featured_image_src":{"full":false,"thumbnail":false,"medium":false,"medium_large":false,"large":false,"1536x1536":false,"2048x2048":false,"336x":false,"352x":false,"woocommerce_thumbnail":false,"woocommerce_single":false,"woocommerce_gallery_thumbnail":false,"yarpp-thumbnail":false},"uagb_author_info":{"display_name":"Peter Harlander","author_link":"https:\/\/harlander-partner.eu\/cs\/author\/secondpromotion\/"},"uagb_comment_info":0,"uagb_excerpt":"Co je Nicesk\u00e1 klasifikace? Nicesk\u00e1 klasifikace je mezin\u00e1rodn\u00ed dohoda z roku 1957 o rozd\u011blen\u00ed zbo\u017e\u00ed a slu\u017eeb do t\u0159\u00edd (nicesk\u00e9 t\u0159\u00eddy). Nicesk\u00e1 klasifikace se pou\u017e\u00edv\u00e1 k ur\u010den\u00ed rozsahu ochrany ochrann\u00fdch ...","_links":{"self":[{"href":"https:\/\/harlander-partner.eu\/cs\/wp-json\/wp\/v2\/pages\/40511","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/harlander-partner.eu\/cs\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/harlander-partner.eu\/cs\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/harlander-partner.eu\/cs\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/harlander-partner.eu\/cs\/wp-json\/wp\/v2\/comments?post=40511"}],"version-history":[{"count":0,"href":"https:\/\/harlander-partner.eu\/cs\/wp-json\/wp\/v2\/pages\/40511\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/harlander-partner.eu\/cs\/wp-json\/wp\/v2\/pages\/40181"}],"wp:attachment":[{"href":"https:\/\/harlander-partner.eu\/cs\/wp-json\/wp\/v2\/media?parent=40511"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/harlander-partner.eu\/cs\/wp-json\/wp\/v2\/categories?post=40511"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/harlander-partner.eu\/cs\/wp-json\/wp\/v2\/tags?post=40511"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}