{"id":44247,"date":"2020-08-02T20:01:10","date_gmt":"2020-08-02T18:01:10","guid":{"rendered":"https:\/\/harlander-partner.eu\/pravo-ziga\/graficki-zig\/"},"modified":"2025-11-25T13:32:39","modified_gmt":"2025-11-25T12:32:39","slug":"graficki-zig","status":"publish","type":"page","link":"https:\/\/harlander-partner.eu\/bs\/pravo-ziga\/graficki-zig\/","title":{"rendered":"Grafi\u010dki \u017eig"},"content":{"rendered":"\n<div class=\"wp-block-yoast-seo-table-of-contents yoast-table-of-contents\"><h2>Grafi\u010dki \u017eig<\/h2><ul><li><a href=\"#h-was-ist-eine-bildmarke\" data-level=\"2\">\u0160ta je grafi\u010dki \u017eig?<\/a><\/li><li><a href=\"#h-anpassungen-an-den-zeitgeist\" data-level=\"2\">Prilago\u0111avanja duhu vremena<\/a><\/li><li><a href=\"#h-abgrenzung-zu-anderen-markenarten\" data-level=\"2\">Razgrani\u010denje od drugih vrsta \u017eigova<\/a><\/li><li><a href=\"#h-andere-markenarten\" data-level=\"2\">Druge vrste \u017eigova<\/a><\/li><li><a href=\"#h-kosten-einer-bildmarke\" data-level=\"2\">Tro\u0161kovi grafi\u010dkog \u017eiga<\/a><\/li><\/ul><\/div>\n<a class=\"mr-cta-link mr-cta-button-cal\" href=\"#h2-booking\" title=\"Besplatan prvi razgovor\"><span class=\"mr-cta-link-normal\">Odaberite \u017eeljeni termin sada:<\/span><span class=\"mr-cta-link-bold\">Besplatan prvi razgovor<\/span><\/a>\n\n<h2 class=\"wp-block-heading\" id=\"h-was-ist-eine-bildmarke\">\u0160ta je grafi\u010dki \u017eig?<\/h2>\n\n<p class=\"wp-block-paragraph\"><strong>Grafi\u010dki \u017eig<\/strong> se sastoji od dvodimenzionalnih grafi\u010dkih i slikovnih prikaza. <strong>Grafi\u010dki \u017eig<\/strong> ne sadr\u017ei elemente verbalnog \u017eiga, dakle, nema latini\u010dnih slova, brojeva i znakova interpunkcije i specijalnih znakova koji su dozvoljeni za verbalni \u017eig. <\/p>\n    <div class=\"mr-quote mrbg clearfix\">\n        <a class=\"mr-quote-person\" href=\"\/ueber-uns\/rechtsanwalt-peter-harlander\/\" title=\"Rechtsanwalt Peter Harlander\">\n            <img decoding=\"async\" class=\"mr-quote-person-img\" src=\"https:\/\/harlander-partner.eu\/wp-content\/themes\/harlander\/design\/ph100.webp\" width=\"100\"\n                 height=\"100\" loading=\"lazy\" alt=\"Rechtsanwalt Peter Harlander\">\n            <span class=\"mr-quote-person-text\">\n            Peter Harlander<br>\n            <span class=\"mr-quote-person-function\">Harlander &amp; Partner Rechtsanw\u00e4lte<\/span>\n        <\/span>\n        <\/a>\n        <span class=\"mr-quote-content\">\u201eDer Hauptanwendungsfall f\u00fcr reine Bildmarken sind rein grafische Logos. Aber auch Fotos oder Teile von Fotos k\u00f6nnten als Bildmarke gesch\u00fctzt werden.\u201c<\/span>\n    <\/div>\n<a class=\"mr-cta-link mr-cta-button-cal\" href=\"#h2-booking\" title=\"Besplatan prvi razgovor\"><span class=\"mr-cta-link-normal\">Odaberite \u017eeljeni termin sada:<\/span><span class=\"mr-cta-link-bold\">Besplatan prvi razgovor<\/span><\/a>\n\n<h2 class=\"wp-block-heading\" id=\"h-anpassungen-an-den-zeitgeist\">Prilago\u0111avanja duhu vremena<\/h2>\n\n<p class=\"wp-block-paragraph\">Problemati\u010dne su \u2013 kao i kod svih <a href=\"https:\/\/harlander-partner.eu\/bs\/pravo-ziga\/\">vrsta \u017eigova<\/a> \u2013 kasnije izmjene. Posebno se logotipi tokom vremena rado grafi\u010dki prilago\u0111avaju odgovaraju\u0107em duhu vremena. Sve dok je grafi\u010dki redizajn samo umjeren, odnosno, dok je logo na prvi pogled prepoznatljiv kao mala mutacija originalnog logotipa, za\u0161tita originalnog logotipa se prote\u017ee i na mutaciju.  <\/p>\n\n<p class=\"wp-block-paragraph\">Me\u0111utim, ako se dizajn novog logotipa previ\u0161e udalji od dizajna za\u0161ti\u0107enog logotipa, tada bi se morao registrirati novi \u017eig. To mo\u017ee biti pravno vrlo problemati\u010dno ako su u me\u0111uvremenu registrirani sli\u010dni \u017eigovi. <\/p>\n\n<h2 class=\"wp-block-heading\" id=\"h-abgrenzung-zu-anderen-markenarten\">Razgrani\u010denje od drugih vrsta \u017eigova<\/h2>\n\n<p class=\"wp-block-paragraph\">Grafi\u010dki \u017eig je usko povezan s drugim <a href=\"https:\/\/harlander-partner.eu\/bs\/pravo-ziga\/vrste-zigova\/\">oblicima \u017eigova<\/a>.<\/p>\n\n<p class=\"wp-block-paragraph\">Grafi\u010dki \u017eigovi koji sadr\u017ee elemente verbalnog \u017eiga, dakle, slova, brojeve ili znakove interpunkcije i specijalne znakove koji su dozvoljeni za verbalni \u017eig, moraju se prijaviti kao <a href=\"https:\/\/harlander-partner.eu\/bs\/pravo-ziga\/verbalno-figurativni-zig\/\">verbalno-grafi\u010dki \u017eig<\/a>.<\/p>\n\n<p class=\"wp-block-paragraph\">Ako se ne \u017eeli za\u0161tititi dvodimenzionalni, ve\u0107 trodimenzionalni oblik, tada se mora prijaviti \u017eig oblika (3D \u017eig).<\/p>\n\n<p class=\"wp-block-paragraph\">\u010ciste boje bez kontura moraju se prijaviti kao <a href=\"https:\/\/harlander-partner.eu\/bs\/pravo-ziga\/zastitni-znak-boje\/\">\u017eigovi boja<\/a>.<\/p>\n<a class=\"mr-cta-link mr-cta-button-cal\" href=\"#h2-booking\" title=\"Besplatan prvi razgovor\"><span class=\"mr-cta-link-normal\">Odaberite \u017eeljeni termin sada:<\/span><span class=\"mr-cta-link-bold\">Besplatan prvi razgovor<\/span><\/a>\n\n<h2 class=\"wp-block-heading\" id=\"h-andere-markenarten\">Druge vrste \u017eigova<\/h2>\n\n<p class=\"linkboxes wp-block-paragraph\"><a href=\"https:\/\/marketingrecht.eu\/wortmarke\/\">Verbalni \u017eigovi<\/a> <a href=\"https:\/\/marketingrecht.eu\/bildmarke\/\">Figurativni \u017eigovi<\/a> <a href=\"https:\/\/marketingrecht.eu\/wort-bild-marke\/\">Kombinovani \u017eigovi<\/a> <a href=\"https:\/\/marketingrecht.eu\/farbmarke\/\">\u017digovi u boji<\/a> <a href=\"https:\/\/marketingrecht.eu\/3d-marken\/\">3D \u017eigovi \/ \u017digovi oblika<\/a> <a href=\"https:\/\/marketingrecht.eu\/positionsmarke\/\">Pozicioni \u017eigovi<\/a> <a href=\"https:\/\/marketingrecht.eu\/mustermarke\/\">\u017digovi uzorka<\/a> <a href=\"https:\/\/marketingrecht.eu\/klangmarke-hoermarke\/\">Zvu\u010dni \u017eigovi<\/a> <a href=\"https:\/\/marketingrecht.eu\/kennfadenmarke\/\">\u017digovi identifikacione niti<\/a> <a href=\"https:\/\/marketingrecht.eu\/hologrammmarke\/\">Hologramski \u017eigovi<\/a> <a href=\"https:\/\/marketingrecht.eu\/bewegungsmarke\/\">\u017digovi pokreta<\/a> <a href=\"https:\/\/marketingrecht.eu\/multimediamarken\/\">Multimedijalni \u017eigovi<\/a> <a href=\"https:\/\/marketingrecht.eu\/sonstige-marken\/\">Ostali \u017eigovi<\/a><\/p>\n\n<h2 class=\"wp-block-heading\" id=\"h-kosten-einer-bildmarke\">Tro\u0161kovi grafi\u010dkog \u017eiga<\/h2>\n\n<p class=\"wp-block-paragraph\">\u017delite prijaviti grafi\u010dki \u017eig? Onda ste na pravom mjestu! <\/p>\n\n<p class=\"wp-block-paragraph\">Pregled tro\u0161kova i taksi mo\u017eete na\u0107i u na\u0161im <a href=\"https:\/\/harlander-partner.eu\/bs\/pravo-ziga\/paketi-zastite-ziga\/\">paketima za\u0161tite \u017eiga<\/a> s fiksnim cijenama.<\/p>\n<a class=\"mr-cta-link mr-cta-button-cal\" href=\"#h2-booking\" title=\"Besplatan prvi razgovor\"><span class=\"mr-cta-link-normal\">Odaberite \u017eeljeni termin sada:<\/span><span class=\"mr-cta-link-bold\">Besplatan prvi razgovor<\/span><\/a>\n","protected":false},"excerpt":{"rendered":"\u0160ta je grafi\u010dki \u017eig? Grafi\u010dki \u017eig se sastoji od dvodimenzionalnih grafi\u010dkih i slikovnih prikaza. Grafi\u010dki \u017eig ne sadr\u017ei elemente verbalnog \u017eiga, dakle, nema latini\u010dnih slova, brojeva i znakova interpunkcije i &#8230;","protected":false},"author":1,"featured_media":0,"parent":40882,"menu_order":82,"comment_status":"closed","ping_status":"open","template":"","meta":{"_acf_changed":false,"_uag_custom_page_level_css":"","footnotes":""},"categories":[761],"tags":[],"class_list":["post-44247","page","type-page","status-publish","hentry","category-pravo-ziga"],"acf":[],"uagb_featured_image_src":{"full":false,"thumbnail":false,"medium":false,"medium_large":false,"large":false,"1536x1536":false,"2048x2048":false,"336x":false,"352x":false,"woocommerce_thumbnail":false,"woocommerce_single":false,"woocommerce_gallery_thumbnail":false,"yarpp-thumbnail":false},"uagb_author_info":{"display_name":"Peter Harlander","author_link":"https:\/\/harlander-partner.eu\/bs\/author\/secondpromotion\/"},"uagb_comment_info":0,"uagb_excerpt":"\u0160ta je grafi\u010dki \u017eig? Grafi\u010dki \u017eig se sastoji od dvodimenzionalnih grafi\u010dkih i slikovnih prikaza. Grafi\u010dki \u017eig ne sadr\u017ei elemente verbalnog \u017eiga, dakle, nema latini\u010dnih slova, brojeva i znakova interpunkcije i ...","_links":{"self":[{"href":"https:\/\/harlander-partner.eu\/bs\/wp-json\/wp\/v2\/pages\/44247","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/harlander-partner.eu\/bs\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/harlander-partner.eu\/bs\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/harlander-partner.eu\/bs\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/harlander-partner.eu\/bs\/wp-json\/wp\/v2\/comments?post=44247"}],"version-history":[{"count":0,"href":"https:\/\/harlander-partner.eu\/bs\/wp-json\/wp\/v2\/pages\/44247\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/harlander-partner.eu\/bs\/wp-json\/wp\/v2\/pages\/40882"}],"wp:attachment":[{"href":"https:\/\/harlander-partner.eu\/bs\/wp-json\/wp\/v2\/media?parent=44247"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/harlander-partner.eu\/bs\/wp-json\/wp\/v2\/categories?post=44247"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/harlander-partner.eu\/bs\/wp-json\/wp\/v2\/tags?post=44247"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}