{"id":42448,"date":"2021-04-08T14:04:06","date_gmt":"2021-04-08T12:04:06","guid":{"rendered":"https:\/\/harlander-partner.eu\/pravo-ziga\/simbol-registrovane-robne-marke\/"},"modified":"2025-11-25T09:57:24","modified_gmt":"2025-11-25T08:57:24","slug":"simbol-registrovane-robne-marke","status":"publish","type":"page","link":"https:\/\/harlander-partner.eu\/bs\/pravo-ziga\/simbol-registrovane-robne-marke\/","title":{"rendered":"Simbol registrovane robne marke \u00ae"},"content":{"rendered":"\n<div class=\"wp-block-yoast-seo-table-of-contents yoast-table-of-contents\"><h2>Simbol registrovane robne marke \u00ae<\/h2><ul><li><a href=\"#h-was-ist-das-registered-trademark-symbol\" data-level=\"2\">\u0160ta je \u00ae simbol registrovane robne marke?<\/a><ul><li><a href=\"#h-oder-tm\" data-level=\"3\">\u00ae ili TM?<\/a><\/li><li><a href=\"#h-das-registered-trademark-symbol-in-den-usa\" data-level=\"3\">Simbol registrovane robne marke u SAD-u<\/a><\/li><li><a href=\"#h-das-registered-trademark-symbol-in-osterreich-und-deutschland\" data-level=\"3\">Simbol registrovane robne marke u Austriji i Njema\u010dkoj<\/a><\/li><\/ul><\/li><li><a href=\"#h-voraussetzung-fur-die-verwendung\" data-level=\"2\">Uslovi za kori\u0161tenje<\/a><ul><li><a href=\"#h-1-eintrag-in-ein-amtliches-markenregister\" data-level=\"3\">1. Upis u slu\u017ebeni registar robnih marki<\/a><\/li><li><a href=\"#h-2-wiedergabe-der-vollstandigen-marke\" data-level=\"3\">2. Prikazivanje potpune robne marke<\/a><\/li><li><a href=\"#h-3-position-des-registered-trademark-symbols\" data-level=\"3\">3. Polo\u017eaj simbola registrovane robne marke \u00ae<\/a><\/li><li><a href=\"#h-4-verwendung-mit-den-registrierten-waren-und-dienstleistungen\" data-level=\"3\">4. Upotreba sa registrovanom robom i uslugama<\/a><\/li><li><a href=\"#h-5-verwendung-im-richtigen-land\" data-level=\"3\">5. Upotreba u ispravnoj zemlji<\/a><\/li><\/ul><\/li><li><a href=\"#h-folgen-einer-unzulassigen-verwendung\" data-level=\"2\">Posljedice nedozvoljene upotrebe<\/a><\/li><li><a href=\"#h-haufige-fragen\" data-level=\"2\">\u010cesta pitanja<\/a><\/li><\/ul><\/div>\n<a class=\"mr-cta-link mr-cta-button-cal\" href=\"#h2-booking\" title=\"Besplatan prvi razgovor\"><span class=\"mr-cta-link-normal\">Odaberite \u017eeljeni termin sada:<\/span><span class=\"mr-cta-link-bold\">Besplatan prvi razgovor<\/span><\/a>\n\n<h2 class=\"wp-block-heading\" id=\"h-was-ist-das-registered-trademark-symbol\">\u0160ta je <strong>\u00ae<\/strong> simbol registrovane robne marke?<\/h2>\n\n<div class=\"wp-block-uagb-container uagb-block-3019fe8e alignfull uagb-is-root-container\">\n<div class=\"wp-block-uagb-container uagb-block-45819ab6\"><picture>\n\t\t<source srcset=\"https:\/\/harlander-partner.eu\/wp-content\/uploads\/registered-trademark-symbol-352x198.webp\" >\n\t\t<img decoding=\"async\" class=\"mr-picture-small\" src=\"https:\/\/harlander-partner.eu\/wp-content\/uploads\/registered-trademark-symbol.webp\" alt=\"Simbol registrovane robne marke \u00ae koristi se za ozna\u010davanje registrovanih robnih marki. Prikazuje se kao slovo R u krugu.\" >\n\t<\/picture>\n<\/div>\n\n\n\n<div class=\"wp-block-uagb-container uagb-block-32585033\">\n<p class=\"wp-block-paragraph\">Sve odgovore na va\u0161a pitanja o <strong>simbolu registrovane robne marke<\/strong> mo\u017eete dobiti ovdje od advokata harlander-partner.eu.<\/p>\n<\/div>\n<\/div>\n\n<p class=\"wp-block-paragraph\">Simbol registrovane robne marke koristi se u <a href=\"https:\/\/harlander-partner.eu\/bs\/pravo-ziga\/vrste-zigova\/\">pravu robnih marki<\/a> za ozna\u010davanje registrovanih robnih marki. Simbol registrovane robne marke <strong>\u00ae<\/strong> prikazuje se kao nadskriptno R u krugu. <\/p>\n\n<p class=\"wp-block-paragraph\">Nasuprot tome, simbol neregistrovane robne marke prikazuje se velikim slovima <strong>TM<\/strong>.<\/p>\n\n<h3 class=\"wp-block-heading\" id=\"h-oder-tm\"><strong>\u00ae<\/strong> ili TM?<\/h3>\n\n<p class=\"wp-block-paragraph\">Simbol registrovane robne marke <strong>\u00ae<\/strong>, kao i simbol neregistrovane robne marke <strong>TM<\/strong>, poti\u010de iz prava robnih marki SAD-a. Ova dva simbola imaju razli\u010dito zna\u010denje. <\/p>\n\n<p class=\"wp-block-paragraph\">Simbol registrovane robne marke <strong>\u00ae<\/strong> ozna\u010dava da je robna marka upisana, odnosno registrovana (<em>Registrovano u Uredu za patente i robne marke SAD-a<\/em>).  <\/p>\n\n<p class=\"wp-block-paragraph\">Simbol neregistrovane robne marke <strong>TM<\/strong> ozna\u010dava da je robna marka prijavljena, ali jo\u0161 nije upisana u slu\u017ebeni registar, odnosno jo\u0161 nije registrovana.<\/p>\n<a class=\"mr-cta-link mr-cta-button-cal\" href=\"#h2-booking\" title=\"Besplatan prvi razgovor\"><span class=\"mr-cta-link-normal\">Odaberite \u017eeljeni termin sada:<\/span><span class=\"mr-cta-link-bold\">Besplatan prvi razgovor<\/span><\/a>\n\n<h3 class=\"wp-block-heading\" id=\"h-das-registered-trademark-symbol-in-den-usa\">Simbol registrovane robne marke u SAD-u<\/h3>\n\n<p class=\"wp-block-paragraph\">U SAD-u se preporu\u010duje upotreba simbola registrovane robne marke <strong>\u00ae<\/strong> za ozna\u010davanje registrovanih robnih marki. Ako nedostaje oznaka registracije putem simbola \u00ae, prema ameri\u010dkom pravu robnih marki, to zna\u010di da vlasnik robne marke mo\u017ee tra\u017eiti naknadu \u0161tete od prekr\u0161ioca robne marke tek od trenutka kada prekr\u0161ilac robne marke stekne stvarno znanje o registraciji robne marke. Stvarno znanje prekr\u0161ioca robne marke nastaje, na primjer, slanjem zahtjeva za prestanak povrede od strane vlasnika robne marke, uz koji je prilo\u017een izvod iz registra robnih marki.   <\/p>\n\n<h3 class=\"wp-block-heading\" id=\"h-das-registered-trademark-symbol-in-osterreich-und-deutschland\">Simbol registrovane robne marke u Austriji i Njema\u010dkoj<\/h3>\n\n<p class=\"wp-block-paragraph\">U austrijskom i njema\u010dkom pravu robnih marki dozvoljeno je dodatno ozna\u010davanje registrovane robne marke simbolom registrovane robne marke <strong>\u00ae<\/strong>. Me\u0111utim, neupotreba simbola registrovane robne marke <strong>\u00ae<\/strong> nema pravne posljedice. <\/p>\n\n<p class=\"wp-block-paragraph\">Me\u0111utim, upotreba simbola registrovane robne marke <strong>\u00ae<\/strong> ima smisla:<\/p>\n\n<p class=\"wp-block-paragraph\">S jedne strane, upotreba simbola registrovane robne marke <strong>\u00ae<\/strong> odvra\u0107a potencijalne imitatore. S druge strane, simbol registrovane robne marke <strong>\u00ae<\/strong> ima reklamni efekat, jer \u010dini da robna marka izgleda vrednije i kvalitetnije. S pravom \u2013 kompanije koje \u0161tite svoju robnu marku uglavnom su dobro organizovane i u drugim aspektima posebno pa\u017eljive i svjesne kvaliteta.  <\/p>\n\n<p class=\"wp-block-paragraph\">Simbol neregistrovane robne marke TM nema zna\u010denje u Austriji, Njema\u010dkoj i drugim evropskim zemljama. Upotreba simbola neregistrovane robne marke u Evropi tako\u0111e nema smisla. <\/p>\n<a class=\"mr-cta-link mr-cta-button-cal\" href=\"#h2-booking\" title=\"Besplatan prvi razgovor\"><span class=\"mr-cta-link-normal\">Odaberite \u017eeljeni termin sada:<\/span><span class=\"mr-cta-link-bold\">Besplatan prvi razgovor<\/span><\/a>\n\n<h2 class=\"wp-block-heading\" id=\"h-voraussetzung-fur-die-verwendung\">Uslovi za kori\u0161tenje<\/h2>\n\n<h3 class=\"wp-block-heading\" id=\"h-1-eintrag-in-ein-amtliches-markenregister\">1. Upis u slu\u017ebeni registar robnih marki<\/h3>\n\n<p class=\"wp-block-paragraph\">Osnovni preduslov za upotrebu simbola registrovane robne marke <strong>\u00ae<\/strong> je da je robna marka upisana u slu\u017ebeni registar robnih marki. Sama prijava robne marke nije dovoljna. <\/p>\n\n<h3 class=\"wp-block-heading\" id=\"h-2-wiedergabe-der-vollstandigen-marke\">2. Prikazivanje potpune robne marke<\/h3>\n\n<p class=\"wp-block-paragraph\">Ako se koristi simbol registrovane robne marke <strong>\u00ae<\/strong>, on se uvijek mora koristiti sa potpunom robnom markom. Robna marka mora biti prikazana ta\u010dno onako kako je objavljena u registru robnih marki, bez izostavljanja ili dodavanja bilo kakvih elemenata. <\/p>\n\n<p class=\"wp-block-paragraph\">Tako je nezakonito ako se tekstualni dio iz <a href=\"https:\/\/harlander-partner.eu\/bs\/pravo-ziga\/verbalno-figurativni-zig\/\">verbalno-figurativne robne marke<\/a> izdvoji i koristi bez figurativnog dijela sa simbolom registrovane robne marke <strong>\u00ae<\/strong>. To bi bilo dozvoljeno samo ako bi dodatno postojala samostalna <a href=\"https:\/\/harlander-partner.eu\/bs\/pravo-ziga\/verbalni-zig\/\">verbalna robna marka<\/a>. <\/p>\n\n<h3 class=\"wp-block-heading\" id=\"h-3-position-des-registered-trademark-symbols\">3. Polo\u017eaj simbola registrovane robne marke <strong>\u00ae<\/strong><\/h3>\n\n<p class=\"wp-block-paragraph\">Polo\u017eaj simbola registrovane robne marke <strong>\u00ae<\/strong> tako\u0111e igra ulogu. Simbol registrovane robne marke <strong>\u00ae<\/strong> uvijek treba biti postavljen kao nadskript u gornjem desnom uglu robne marke. Time simbol registrovane robne marke obuhvata cijelu robnu marku.  <\/p>\n\n<h3 class=\"wp-block-heading\" id=\"h-4-verwendung-mit-den-registrierten-waren-und-dienstleistungen\">4. Upotreba sa registrovanom robom i uslugama<\/h3>\n\n<p class=\"wp-block-paragraph\">Ogla\u0161avanje sa simbolom registrovane robne marke <strong>\u00ae<\/strong> u vezi sa <a href=\"https:\/\/harlander-partner.eu\/bs\/pravo-ziga\/klasifikacija-iz-nice\/\">robom i uslugama<\/a> za koje robna marka uop\u0161te nije registrovana, nije dozvoljeno.<\/p>\n\n<p class=\"wp-block-paragraph\">Ako je robna marka registrovana samo za namje\u0161taj, onda bi bilo nedozvoljeno koristiti robnu marku zajedno sa simbolom registrovane robne marke <strong>\u00ae<\/strong> za ozna\u010davanje odje\u0107e i tako stvoriti utisak da je robna marka registrovana i za odje\u0107u.<\/p>\n\n<p class=\"wp-block-paragraph\">Iz tog razloga, prije uvo\u0111enja novih proizvoda i otvaranja novih podru\u010dja djelovanja, rutinski treba provjeriti da li je postoje\u0107a robna marka registrovana i za odgovaraju\u0107e klase robe i usluga.<\/p>\n\n<h3 class=\"wp-block-heading\" id=\"h-5-verwendung-im-richtigen-land\">5. Upotreba u ispravnoj zemlji<\/h3>\n\n<p class=\"wp-block-paragraph\">Upotreba simbola registrovane robne marke <strong>\u00ae<\/strong> u zemlji u kojoj ne postoji za\u0161tita robne marke mo\u017ee biti nezakonita.<\/p>\n\n<p class=\"wp-block-paragraph\">Izuzetak od toga su robne marke koje su registrovane u dr\u017eavi \u010dlanici EU i koje se izvoze u drugu dr\u017eavu \u010dlanicu. Me\u0111utim, to mo\u017ee biti dozvoljeno i ako se stvori utisak da je robna marka registrovana upravo u toj dr\u017eavi u koju se uvozi. <\/p>\n<a class=\"mr-cta-link mr-cta-button-cal\" href=\"#h2-booking\" title=\"Besplatan prvi razgovor\"><span class=\"mr-cta-link-normal\">Odaberite \u017eeljeni termin sada:<\/span><span class=\"mr-cta-link-bold\">Besplatan prvi razgovor<\/span><\/a>\n\n<h2 class=\"wp-block-heading\" id=\"h-folgen-einer-unzulassigen-verwendung\">Posljedice nedozvoljene upotrebe<\/h2>\n\n<p class=\"wp-block-paragraph\">Kr\u0161enje ovih pravila za upotrebu simbola registrovane robne marke <strong>\u00ae<\/strong> predstavlja kr\u0161enje konkurencije i stoga se mo\u017ee opomenuti kao <a href=\"https:\/\/harlander-partner.eu\/bs\/pravo-konkurencije\/\">nelojalna konkurencija<\/a>.<\/p>\n<a class=\"mr-cta-link mr-cta-button-cal\" href=\"#h2-booking\" title=\"Besplatan prvi razgovor\"><span class=\"mr-cta-link-normal\">Odaberite \u017eeljeni termin sada:<\/span><span class=\"mr-cta-link-bold\">Besplatan prvi razgovor<\/span><\/a>\n\n<h2 class=\"wp-block-heading\" id=\"h-haufige-fragen\">\u010cesta pitanja<\/h2>\n\n<div class=\"schema-faq wp-block-yoast-faq-block\"><div class=\"schema-faq-section\" id=\"faq-question-1617889353479\"><strong class=\"schema-faq-question\">\u0160ta zna\u010di R u krugu?<\/strong> <p class=\"schema-faq-answer\">R u krugu zna\u010di Registered Trademark (registrovana robna marka). Pojam poti\u010de iz ameri\u010dkog prava i zna\u010di registrovana robna marka. <\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1617889861284\"><strong class=\"schema-faq-question\">Kada se mora koristiti R u krugu?<\/strong> <p class=\"schema-faq-answer\">R u krugu se ne mora koristiti. U SAD-u vlasnik robne marke mo\u017ee pretrpjeti pravne nedostatke ako se simbol registrovane robne marke ne koristi. U Austriji i Njema\u010dkoj neupotreba ne povla\u010di nikakve pravne nedostatke.  <\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1617889470086\"><strong class=\"schema-faq-question\">Kada se smije koristiti R u krugu?<\/strong> <p class=\"schema-faq-answer\">U Austriji i Njema\u010dkoj upotreba simbola registrovane robne marke nije zakonski regulisana. Me\u0111utim, postoji saglasnost da se simbol registrovane robne marke smije koristiti samo u vezi sa registrovanom robnom markom. <\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1617890092681\"><strong class=\"schema-faq-question\">Za\u0161to se koristi simbol registrovane robne marke?<\/strong> <p class=\"schema-faq-answer\">U Austriji i Njema\u010dkoj simbol registrovane robne marke \u00ae se rado koristi kako bi se ukazalo na za\u0161titu robne marke. To \u010dini da robna marka izgleda kvalitetnije i odvra\u0107a imitatore. Upotreba simbola \u00ae stoga ima marketin\u0161ke i pravne prednosti.  <\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1617889679989\"><strong class=\"schema-faq-question\">\u0160ta treba uzeti u obzir pri kori\u0161tenju R u krugu?<\/strong> <p class=\"schema-faq-answer\">R u krugu se smije koristiti samo u vezi sa registrovanim robnim markama. R u krugu mora biti postavljen tako da obuhvata cijelu robnu marku. Robna marka mora biti prikazana ta\u010dno onako kako je registrovana. Robna marka se smije koristiti samo sa stvarno registrovanom robom i uslugama.   <\/p> <\/div> <\/div>\n<a class=\"mr-cta-link mr-cta-button-cal\" href=\"#h2-booking\" title=\"Besplatan prvi razgovor\"><span class=\"mr-cta-link-normal\">Odaberite \u017eeljeni termin sada:<\/span><span class=\"mr-cta-link-bold\">Besplatan prvi razgovor<\/span><\/a>\n","protected":false},"excerpt":{"rendered":"\u0160ta je \u00ae simbol registrovane robne marke? Sve odgovore na va\u0161a pitanja o simbolu registrovane robne marke mo\u017eete dobiti ovdje od advokata harlander-partner.eu. Simbol registrovane robne marke koristi se u &#8230;","protected":false},"author":1,"featured_media":42449,"parent":40882,"menu_order":65,"comment_status":"closed","ping_status":"open","template":"","meta":{"_acf_changed":false,"_uag_custom_page_level_css":"","footnotes":""},"categories":[934,761],"tags":[],"class_list":["post-42448","page","type-page","status-publish","has-post-thumbnail","hentry","category-odredisne-stranice","category-pravo-ziga"],"acf":[],"uagb_featured_image_src":{"full":["https:\/\/harlander-partner.eu\/wp-content\/uploads\/registered-trademark-symbol.webp",1920,1080,false],"thumbnail":["https:\/\/harlander-partner.eu\/wp-content\/uploads\/registered-trademark-symbol-100x100.webp",100,100,true],"medium":["https:\/\/harlander-partner.eu\/wp-content\/uploads\/registered-trademark-symbol-800x450.webp",800,450,true],"medium_large":["https:\/\/harlander-partner.eu\/wp-content\/uploads\/registered-trademark-symbol.webp",1920,1080,false],"large":["https:\/\/harlander-partner.eu\/wp-content\/uploads\/registered-trademark-symbol.webp",1920,1080,false],"1536x1536":["https:\/\/harlander-partner.eu\/wp-content\/uploads\/registered-trademark-symbol.webp",1536,864,false],"2048x2048":["https:\/\/harlander-partner.eu\/wp-content\/uploads\/registered-trademark-symbol.webp",1920,1080,false],"336x":["https:\/\/harlander-partner.eu\/wp-content\/uploads\/registered-trademark-symbol-336x189.webp",336,189,true],"352x":["https:\/\/harlander-partner.eu\/wp-content\/uploads\/registered-trademark-symbol-352x198.webp",352,198,true],"woocommerce_thumbnail":["https:\/\/harlander-partner.eu\/wp-content\/uploads\/registered-trademark-symbol-300x300.webp",300,300,true],"woocommerce_single":["https:\/\/harlander-partner.eu\/wp-content\/uploads\/registered-trademark-symbol-600x338.webp",600,338,true],"woocommerce_gallery_thumbnail":["https:\/\/harlander-partner.eu\/wp-content\/uploads\/registered-trademark-symbol-100x100.webp",100,100,true],"yarpp-thumbnail":["https:\/\/harlander-partner.eu\/wp-content\/uploads\/registered-trademark-symbol-120x120.webp",120,120,true]},"uagb_author_info":{"display_name":"Peter Harlander","author_link":"https:\/\/harlander-partner.eu\/bs\/author\/secondpromotion\/"},"uagb_comment_info":0,"uagb_excerpt":"\u0160ta je \u00ae simbol registrovane robne marke? Sve odgovore na va\u0161a pitanja o simbolu registrovane robne marke mo\u017eete dobiti ovdje od advokata harlander-partner.eu. Simbol registrovane robne marke koristi se u ...","_links":{"self":[{"href":"https:\/\/harlander-partner.eu\/bs\/wp-json\/wp\/v2\/pages\/42448","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/harlander-partner.eu\/bs\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/harlander-partner.eu\/bs\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/harlander-partner.eu\/bs\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/harlander-partner.eu\/bs\/wp-json\/wp\/v2\/comments?post=42448"}],"version-history":[{"count":0,"href":"https:\/\/harlander-partner.eu\/bs\/wp-json\/wp\/v2\/pages\/42448\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/harlander-partner.eu\/bs\/wp-json\/wp\/v2\/pages\/40882"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/harlander-partner.eu\/bs\/wp-json\/wp\/v2\/media\/42449"}],"wp:attachment":[{"href":"https:\/\/harlander-partner.eu\/bs\/wp-json\/wp\/v2\/media?parent=42448"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/harlander-partner.eu\/bs\/wp-json\/wp\/v2\/categories?post=42448"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/harlander-partner.eu\/bs\/wp-json\/wp\/v2\/tags?post=42448"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}